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The symbol group expects up to 250-500 more Nisa stores will use the app by end of 2021.
Ian Bacon from Nisa, said: “It’s great that we’re able to join forces with Snappy Shopper to support Nisa retailers to avail of these services in their local communities. We know offering delivered services is a great way for Nisa partners to reach even more shoppers which is increasingly important and we look forward to seeing how the partnership progresses during 2021.”
Andy Batt, head of group development at Snappy Shopper, added: “We have been working with Nisa to identify stores with the potential to succeed with the Snappy Shopper app. We have also taken the Nisa team through the onboarding process, so retailers are supported in every way through the process.
“We work jointly to optimise retailer performance during the initial stages and we are delighted to see how the partnership is progressing.”
Benedict Selvaratnam, Nisa partner and owner of The Wine Cellar, Nisa Local Croydon, in South London, launched Snappy Shopper four months ago and believes offering delivered services to his shoppers is a necessity to future proof his business. He said: “Our delivery numbers are growing steadily, and in-store sales have increased since we launched the service. We’re seeing new faces in the store who are coming in to see what we have once they have used us on Snappy Shopper.
“We’re also seeing a lot of repeat custom on the app with the same names coming back every week. They are loyal and sustainable, and the sales are steady with average basket spend of about £25 although we also have some unique customers who spend upwards of £100 on each delivery.”
Harry Ahmed, owner of Nisa Local Greenock launched Snappy Shopper just before Christmas, said: “We’re doing 35-40 deliveries every day and the orders vary from a few items all the way up to a full shop with average basket spend about £35 but going up to around £150.
“Initially I was worried the online sales would have a negative impact on sales in the shop but if anything, it has had the opposite effect with sales up. We get people ordering twice and even three times a day and it was clearly a much-needed service in our area.”
Snappy Shopper is now available in 650 stores across Scotland, England, Wales and Northern Ireland. As a cutting-edge home delivery app used at hundreds of local convenience stores across the UK and delivering to over 100,000 customers, stores also benefit from Snappy Shoppers national advertising campaign, which is currently running on TV, radio and digital channels.
