Forrester eCommerce
JUNE 18, 2019
Agencies’ creative perspective, the very currency of the business, is at risk and can only be realized by shifting billions from tech to fund creative differentiation. “The value of agency creativity is at risk of disappearing.” The marketing industry is woefully out of balance, from agency/client relationships to new business requirements and compensation.
Optimizely
JUNE 18, 2019
In almost any spin, yoga, or zumba class you go to, you’re sure spot someone sporting one of Outdoor Voices ’ signature athleisure looks. The activewear brand makes a statement with their color-blocked leggings and tops that are perfect for both brunch and burpees. But is their marketing as high performance as well as their workout gear? We ordered a women’s tank top to get a glimpse into their customer experience. ?
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Kissmetrics
JUNE 18, 2019
We all know that links help rankings. And the more links you build the higher you’ll rank. But does it really work that way? Well, the short answer is links do help with rankings and I have the data to prove it. But, you already know that. The real question is what kind of links do you need to boost your rankings? Is it rich anchor text links? Is it sitewide links?
BigCommerce
JUNE 18, 2019
Product content has always been key to standing out on the very cluttered, very competitive digital shelf.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
My Wife Quit Her Job
JUNE 18, 2019
The 5 Minute Pitch is a Shark Tank like show where 32 contestants pitch us their business for the chance to win $50,000 in prize money. Think of it like an NCAA style basketball tournament for small companies! The judges are Scott Voelker, Greg Mercer, Mike Jackness and myself and we’ve put all of the episodes in a podcast for your enjoyment. Right now we are running a contest where we’re giving away over $6000 in prizes.
GetElastic
JUNE 18, 2019
Before any B2B manufacturer or distributor can launch their first digital channel, some difficult questions need to be answered. First and foremost, which core experiences will the ecommerce site deliver. Manufactures and distributors differ in the technology challenges they face, but the experience s they should be delivered are very similar. Put another way, what is delivered is very similar, but how the experience is achieved is quite different.
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Bootstrapping Ecommerce
JUNE 18, 2019
Having a strong Instagram presence is important for businesses, here are 5 tips to get your business more exposure & user engagment on the platform. The post 5 Ways to Grow Your New Business on Instagram appeared first on Bootstrapping Ecommerce.
ESW
JUNE 18, 2019
It’s not exactly news that eCommerce is a crucial sales channel — but it’s also creating some new challenges for brands. Amazon continues its expanding trajectory, Walmart is picking up steam as a direct competitor, Facebook is connecting shoppers and buyers in new ways and owned eCommerce sites are easier to set up than ever. As eCommerce grows and twists, where does the marketplace listing model fit in for both the customer and the brand?
Ecommerce Platforms
JUNE 18, 2019
In the ecommerce industry, where money changes hands, payment processing is one thing which needs precision. Oh, isn't this the truth of the matter? And does iZettle live up to the retailers' expectations? It's the most probable question you'd expect from any merchant who wants to give it a shot. In light of that, one might want to confirm whether iZettle is up to the task.
A Better Lemonade Stand
JUNE 18, 2019
Advanced inventory management strategies to help you prep, plan, and execute your inventory management operations successfully. The post How to Manage Inventory as You Build, Launch & Grow Your Business appeared first on A Better Lemonade Stand.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail Technology Review
JUNE 18, 2019
Mistrust around the authenticity of User Generated Content (UGC) and reviews has seen online shoppers placing more value in human interactions in their online buying journeys a new report from iAdvize, the conversational commerce provider, suggests.
Wiser
JUNE 18, 2019
How convenient is too convenient? How much privacy are we willing to forgo in favor of improved security and automation? These questions—and many more—are at the heart of the debate surrounding facial recognition. Facial recognition isn’t new but uses for the technology have been increasing. For example, CBS News reported that some public schools are testing facial recognition , while Oakland and Somerville, Massachusetts are discussing local bans on the tech.
Retail Technology Review
JUNE 18, 2019
Manhattan Associates Inc. has announced an extended partnership with retail management consulting firm BRP Consulting. The companies, which have been working together since 2016, have now extended their partnership to equip retailers with next-generation omnichannel and point-of-sale solutions that help deliver a seamless, holistic shopping experience.
FastSpring
JUNE 18, 2019
Everyone likes free stuff. If you’ve ever been to Costco during sample time, you know what I’m talking about. People will eat little pizza samples all day, but the big question is, “Will they actually make it to the freezer aisle?”. Giving away free samples is a great way to get people’s attention, but it usually isn’t good for your bottom line. At some point, you need to get your samplers to become paying customers.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Retail Technology Review
JUNE 18, 2019
Mobile security solutions provider Trustonic has announced a partnership with Rubean AG, an established mobile security-focused fintech, and CCV, a European payment solution provider, to develop an mPOS solution that accepts higher value transactions by enabling hardware-protected PIN entry on a range of commercial off-the-shelf (COTS) smartphones.
ecomdash
JUNE 18, 2019
When deciding to start an ecommerce business , product descriptions take a backseat to more pressing matters — like launching a site to post product descriptions on. But sooner or later, you have to address product descriptions because, trivial as they seem, they really do impact sales. Your first instinct may be to copy the product description from the manufacturer.
Retail Technology Review
JUNE 18, 2019
New research from Go Inspire Group examines future trends in consumer behaviour, addressing the received wisdom that shopping is moving inexorably online. This study aimed to determine the validity of this assumption by shedding light on the expected balance between online and offline UK retail purchasing in five years time.
ROI Revolution
JUNE 18, 2019
. Amazon Prime Day 2019 is just around the corner. What does that mean for brands and retailers selling on Amazon? Countless brands will be trying to leverage the massive audience that Amazon will attract for its fifth annual Amazon Prime Day. And while a date hasn’t officially been set yet, according to a leaked PR email , this year’s Prime Day will be Monday, July 15.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Retail Technology Review
JUNE 18, 2019
Online retailers are losing out on additional revenue by not utilising simple methods to capture sales from potential customers, new research has revealed.
Braintree
JUNE 18, 2019
A little over two years ago , PayPal and Google partnered to allow consumers in 24 countries around the world to link their PayPal and Google Pay accounts. The collaboration has helped to expand consumer choice by offering PayPal -- one of the most trusted 1 and highest converting 2 digital wallets -- as a payment option within Google services. It also extended the availability of features such as PayPal Purchase Protection and Return Shipping for eligible purchases to Google Pay users.
OrderDynamics
JUNE 18, 2019
Why Luxury Retailers Need to Take Another Look at the Potential of Omnichannel. Before They Make a Big ‘Pretty Woman’ Mistake. There’s the famous scene from Pretty Woman. The one where Julia Roberts’ character, dressed in her ‘work’ attire goes into a store, only to be turned away. The store associates deem her appearance unworthy of shopping there.
Smile.io
JUNE 18, 2019
We’ve all been there — you go to buy a new pair of jeans from your favorite online store and before you know it you’ve got ten other items in your cart that you didn’t think you wanted. While you love everything you bought, you end up asking yourself how all of those other items got there.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
PERQ
JUNE 18, 2019
The post How PERQ Data Helps Your SEO Team Optimize Property Websites appeared first on PERQ.
iQmetrix
JUNE 18, 2019
Store 2019 , Canada’s largest retail show, was held on May 28 th and 29 th and iQmetrix visited the big city of Toronto to take it all in.
PERQ
JUNE 18, 2019
The post Is Your Property Management Software Delivering Quality Leads? appeared first on PERQ.
Etail Solutions
JUNE 18, 2019
Hard to believe IRCE is rolling around again. It’s been an exciting year for Etail since last year’s show. We’ve added new capabilities like distributed order management (DOM), dynamic listing management and support for Seller Fulfilled Prime. We’re supporting new sales channels – including Google Shopping Actions. We’ve created a new version of Etail, especially… The post Etail to Introduce New Products, Capabilities at IRCE appeared first on Etail Solutions.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Dynamic Yield
JUNE 18, 2019
The post Download Vision to Reality ebook appeared first on Dynamic Yield.
Retalon
JUNE 18, 2019
Promotion planning is a constant balancing act. You have many types of promotions to choose from, each with its own effects on consumer behaviour and the resulting outcome. These promotions must also fit within your overall promotional strategy which supports your company’s business goals. Sometimes those goals will require running promotions that are only indirectly linked to store sales.
Dynamic Yield
JUNE 18, 2019
The post Download Vision to Reality ebook appeared first on Dynamic Yield.
Retalon
JUNE 18, 2019
Retail Sales Promotion Goals, Examples, and How AI is Optimizing Them. Promotion planning is a constant balancing act. You have many types of promotions to choose from, each with its own effects on consumer behaviour and the resulting outcome. These promotions must also fit within your overall promotional strategy which supports your company’s business goals.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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