Talking Retail Grocery and product news for independent retailers
Data collected across PayPoint’s UK network of 27,700 local convenience retail partners reveals heart-shaped Ferrero Rocher and Lindor boxes were also sought after, seeing a 1,133% and 333% increase in sales, respectively, on 14 February, compared to their daily average to date in 2021.
Additional brands to see their highest sales of the year on Valentine’s Day across the PayPoint network included: Cadbury Roses Carton (+936%), Moet Brut Imperial NV (+414%), Oxford Landing Cabernet Sauvignon (+338%), Cadbury Milk Tray (+300%), Nestle Quality Street Carton (+300%) Martini Prosecco Brut Doc (+268%), Sharwood’s Lamb Biryani (+250%), Bollinger NV Brut Champagne (+150%), Babycham (+140%), and Nestle After 8 Mints (+127%).
Ben Ford, retail services director at PayPoint, said: “Despite the UK’s first lockdown Valentine’s Day, it’s heart-warming to see that people all over the country still chose to make those special purchases to celebrate with their significant others whilst supporting their local store.
“Our network of independent retail partners have been more important to their local communities than ever before throughout Covid-19 as increasing numbers of people choose to shop local, and we will continue to work tirelessly to help them meet their customers’ needs and deliver essential services.”
