Swift Fine Foods introduces premium vegan ready meal range

By Liz Wells in Chilled 28th September 2020

Irish ready meal and convenience food producer, Swift Fine Foods, has launched a new range of premium vegan ready meals, under the new brand Cook Republic.

The company says the range has been specifically developed to capitalise on the growing consumer demand for fresh, healthy, and convenient vegan meal options.

The range includes four variants: Tofu, Garlic & Bok Choy Noodles; Black & Red Lentil Casserole; Roast Aubergine & Couscous; and Cauliflower & Chickpea Tagine.

It is now available in 5,280 stores nationwide after securing listings in Nisa, Costcutter, SuperValu, Mace and Centra.

Eddie Warke, national accounts manager UK & Ireland at Swift Fine Foods, said: “We pride ourselves on quality and are excited to launch the meals into the UK market. Everything we do is anchored in research and insight, so we’re confident these products will be well received by a wide range of customers, from vegans and vegetarians, to the growing number of flexitarians who are making a conscious effort to cut down on their meat consumption.”

The range, which is available from the 23 September, has an RRP of £4.49.