June, 2018

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30 Inspirational Entrepreneurs Quotes to Motivate Them for Greatness

BigCommerce

Running a successful ecommerce business requires a lot work, and some days you might feel like you won’t see the fruits of your labor. That’s why we’ve gathered 30 inspiration quotes from BigCommerce merchants to help you push through rough patches and gray days to the brighter moment ahead. We asked each merchant: What is your favorite inspirational business quote?

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Five Best Practices To Scale Data Science Across The Enterprise

Forrester eCommerce

Nearly all firms want to do more with data science. However, executives and data scientists alike are frustrated by the difficulty of turning new initiatives into business impact at scale. Outside of well-established use cases – such as risk scoring or optimizing search results – data scientists regularly complain that their solutions can take months […].

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Why Digital-Native Brands Are Moving In-Store

Optimizely

In the retail industry, 2017 was a record year — but unfortunately not for a reason we should celebrate. More stores closed in the US in that period of 12 months than any other year on record. Last year’s closures even managed to beat the previous record of 6,163 store closings in 2008 — mid-financial crisis. Why, then would any digital-native brand ever think about opening a brick-and-mortar store in this climate?

Workshop 312
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User Engagement: The Most Important KPI You’re not Tracking (but should be)

Kissmetrics

“The goal of a SaaS CEO should be to increase the profit they make from each customer (LTV), and lower the costs in sales and marketing that it takes to acquire each customer (CAC). Measuring Customer Engagement is a key tool that will help you achieve that goal, as it will allow you to increase your trial conversion rates, which directly reduces CAC.

Events 279
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Is A Free Ecommerce Platform Just As Good As Shopify, BigCommerce, WooCommerce Or Wix?

My Wife Quit Her Job

If you want to start a successful ecommerce business, you need the ability to process transactions on your own website. And choosing the right ecommerce platform is one of the biggest decisions you’ll have to make. Right now, Shopify and BigCommerce are the two main shopping carts that most people recommend and they are both fantastic platforms to base your business on.

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How To Fix Your Google Shopping Feed Without Going Crazy

Store Growers

“I just got a mail from Google saying they’re suspending my Merchant Account got suspended!” Audrey messaged me. Damn. This wasn’t good. A couple of days before, she had reached out to me with some questions about Google Shopping. She was trying to figure out how to get started and create a Google Shopping feed but was running into a lot of errors.

More Trending

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Why AT&T’s Acquisition of AppNexus Is A Big Deal

Forrester eCommerce

The rumors were swirling during the Cannes Lions Festival last week, though I don’t think I expected it to happen so fast. But it did. Yes, AT&T has acquired adtech company AppNexus, in news confirmed today. Here are the headlines, from my point of view: AT&T + Time Warner = plugs and pipes meet content. […].

B2C 333
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How Behavioral Marketing Campaigns Drive Ecommerce Revenue

Optimizely

Buyer behavior is a goldmine of data for ecommerce marketers. Every time someone browses a page on your site, clicks a link in an email, or engages with an Instagram post, you should know about it instantly and act on it immediately. These behaviors are key data points that can help you understand how your customers behave, what they respond to, and how you can drive their next purchase in real-time.

Marketing 186
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Introducing Alliioop: The Customer Marketing Platform (to Build an Awesome Customer Base)

Kissmetrics

Shopify, Facebook, FedEx and the likes have made it easier than ever to birth ecommerce brands. And that’s exactly what’s been happening. Three people in a garage can launch, look and execute like a 100+ person company of old. I’m not saying it’s easy, there’s way more to it than that, but the triangulation of tech, logistics and online-all-the-time buyers have certainly paved the way for the ecommerce boom.

Customer 279
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How To Grow Your Email List For Free – A Tour Of My New Business

My Wife Quit Her Job

As most of you know, I quit my full time job as an engineering director a little over 2 years ago. And with 40 extra hours per week of free time on my hands, I’ve been searching for another project to pursue for quite some time now. Now I can’t say that I’ve been bored because I’ve been occupied with my blog, my ecommerce store, my podcast, my training course and my conference, but there’s definitely been something missing and I’ve been dying to try something new.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Building a Brand: 6 Ways to Grow Your Brand on a Limited Budget

Bootstrapping Ecommerce

All businesses require branding. Yet, as an ecommerce entrepreneur the task can seem daunting. This article has 6 tips to help you start building a brand that will set you apart from the millions of other online businesses. The post Building a Brand: 6 Ways to Grow Your Brand on a Limited Budget appeared first on Bootstrapping Ecommerce.

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Businesses are living in an era of wealth, liquidity and mobility. Amazon edges near $1 trillion in market value. Netflix recently surpassed Disney in value. What do both of these companies have in common? They save people time effectively adding hours to our days otherwise spent in search of commodities or entertainment. This ultimately delivers convenience.

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Customer Experience Trends In China, 2018

Forrester eCommerce

What are the CX trends that will impact customer loyalty and help you build competitive advantage? Look at what China reveals about the future of customer experiences. Until only a few years ago, most CX pros would have scoffed at talks of China as an innovator. But this has changed at breathtaking speed. Today, China […].

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Zara supply chain analysis - the secret behind Zara's retail success

TradeGecko

It's not unusual to pass a Zara store and do a double-take - didn't you just see that on the catwalk? As a brand, their speed and responsiveness to the latest fashion trends are key to Zara’s competitive advantage. Owned by the distribution group Inditex, we had a look at what makes Zara so fast that the New York Times called it "mind-spinningly supersonic ".

Supplies 161
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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The Advanced SEO Formula That Helped Me Rank For 477,000 Keywords

Kissmetrics

Can you guess how many keywords I rank for? Well, you are probably going to say 477,000 because I used that number in the title of this post. ??. And it’s true, just look at the screenshot from Ahrefs. It shows the number of keywords I rank for. But what’s crazy is that I am in a super competitive niche… digital marketing. So, are you wondering how I did it?

SEO 278
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Bing Search Ads – How I Made An Extra $3253 Last Month With A Few Clicks Of The Mouse

My Wife Quit Her Job

Compared to the traffic that my online store gets from Google, Bing traffic is pretty much an afterthought. For example, last month my store got 18 times more organic traffic from Google than Bing and an order of magnitude more orders as well. As a result, I’ve never ever paid much attention to Bing. On the flip side, I spend thousands of dollars every month on Google advertising including Google Adwords For Search, Google Display Network and Google Shopping.

eCommerce 156
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6 Email List Building Tools for Ecommerce

Bootstrapping Ecommerce

In this post, we lay out some best practices for using email list building apps, then we dig into 6 great tools that you can use to build your email list. The post 6 Email List Building Tools for Ecommerce appeared first on Bootstrapping Ecommerce.

eCommerce 163
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Extend Your Online Inventory to Facebook Marketplace

BigCommerce

Starting today, BigCommerce is working with Facebook to give Pages with a Facebook Shop an easier way to extend their online product inventory within Facebook. BigCommerce merchants will now have access to this functionality and can focus on reaching a more engaged shopping audience on Facebook through Marketplace. According to Facebook data as of May 2018, one in three Facebook users in the US are already using Facebook Marketplace, giving retailers an opportunity to drive discovery and sales o

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Use Text Analytics Technologies To Handle Mountains Of Unstructured Data

Forrester eCommerce

Enterprises are sitting on mountains of unstructured data – 61% have more than 100 Tb and 12% have more than 5 Pb! Luckily there are mature technologies out there that can help. First, enterprise information architects should consider general purpose text analytics platforms. These are capable of handling most if not all text analytics use […].

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OpenCart Review: Close to Free Open Source Platform for Experienced Developers

Ecommerce Platforms

In an age of subscription-based ecommerce platforms and website builders, sometimes it's nice to have a solution that's free. When you look at an open source option like OpenCart , that's exactly what you receive. It's open for free download, you're able to find your own hosting, and upgrade without any payments. The reason we like that so much is because many open source platforms try to get you with yearly upgrades.

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You Are Doing Your Marketing Wrong (and I Have the Data to Prove It)

Kissmetrics

You know what’s interesting about having an ad agency? It’s that you get to talk to companies of all sizes and learn what causes them to grow. And I know what you are thinking… “Neil, shouldn’t you be the one telling companies how to grow”? Technically, yes. And I do. But at the same time, I need to analyze what a company has done so far to come up with the best marketing strategy for them.

Marketing 268
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10 ways to increase your wholesale sales

TradeGecko

As a wholesale business, you make money when retailers buy your goods – but that’s sometimes easier said than done. If you're out of ideas on how to attract more buyers, we have 10 tips for wholesale business owners that you might be interested in!

Retail 139
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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8 Checkout Optimization Methods For Better Mobile Conversions

Bootstrapping Ecommerce

This article will dive into 8 checkout optimization methods you can use to create a better experience for customers shopping on your online store via mobile devices. The post 8 Checkout Optimization Methods For Better Mobile Conversions appeared first on Bootstrapping Ecommerce.

Mobile 162
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The Impact of The Supreme Court?s Ruling in South Dakota v Wayfair

BigCommerce

This week, the Supreme Court issued a long-awaiting ruling in South Dakota v Wayfair, Inc. Given the interest in this ruling and ongoing debate concerning its impact, we wanted to share our perspective with BigCommerce merchants. Background. In March 2016, South Dakota passed Senate Bill 106 (S.B. 106), which required sellers of goods or services into South Dakota that exceeded minimum thresholds to collect state sales tax at the time of purchase.

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Alexa, How Do I Fix Healthcare?

Forrester eCommerce

Disruption is Bringing Much Needed Innovation to Healthcare Disruption is not new to healthcare, but the entrance of established brands from other industries signals a level of disruption that hasn’t been seen before. Healthcare Organizations take note, innovate now or become irrelevant tomorrow. We are in an environment where consumers have more choice.

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Top 15 Niche Online Businesses For Inspiration

Ecommerce Platforms

Technology has done wonders and transformed the way we live our lives. A few years ago, the global business operated in the physical world. Back then, you were expected to visit a shop to make a purchase. In the present world, smartphones, tablets, and PCs have changed the scenario, and companies have started setting up online businesses to tap into the massive population of the internet world.

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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.

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Everything I Taught You About SEO Was Wrong

Kissmetrics

Before I get into why everything I taught you about SEO was wrong, let me first give you some context on how I (and many marketers) became SEOs. When I started off with my entrepreneurial journey, I didn’t have much money. I was working at a theme park where I cleaned restrooms and picked up garbage. Although most companies grow through paid ads, that just wasn’t possible for me because I was making $5.75 an hour.

SEO 259
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10 ways to increase your wholesale sales

TradeGecko

As a wholesale business, you make money when retailers buy your goods – but that’s sometimes easier said than done. If you're out of ideas on how to attract more buyers, we have 10 tips for wholesale business owners that you might be interested in!

Retail 133
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Amazon Barcodes: How Do Barcodes Work on Amazon

Bootstrapping Ecommerce

Don't overlook the seemingly small but critically important Amazon seller requirement: Amazon Barcodes, otherwise known as UPC codes. Learn more here. The post Amazon Barcodes: How Do Barcodes Work on Amazon appeared first on Bootstrapping Ecommerce.

eCommerce 161
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When and How to Charge Sales Tax on Shipping

BigCommerce

As an online seller, chances are good that you charge your customers for shipping or delivery fees at least some of the time. In the US, this can present a challenge because some US states require that retailers charge sales tax on shipping charges, while other states do not. And each state’s regulation on sales tax and shipping charges is not always clear and concise.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an