356: The Right Way To Setup Your Website Analytics With Chris Mercer

356: How To Not Screw Up Your Analytics With Chris Mercer

Today I have my friend Chris Mercer on the show. Chris is the founder of MeasurementMarketing.io and he specializes in website analytics.

Analytics may not sound like the sexiest of topics but most people are doing it wrong. Most people don’t know how to use Google Analytics and most shop owners have no idea what metrics to focus on.

In this episode, Chris teaches us the right way to gather and analyze your data for an e-commerce store.

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What You’ll Learn

  • Chris’s backstory and why he decided to specialize in analytics
  • The right way to setup Google Analytics for your store
  • How to analyze and draw conclusions from your data for an e-commerce store

Other Resources And Books

Sponsors

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