Salsify
FEBRUARY 25, 2022
As the digital shelf continues to bring in more direct sales, it’s not uncommon for you to receive concerns, pushback, or confusion from your traditional internal salesforce or leadership team — especially if there’s a strong push for change through digital transformation.
Store Growers
FEBRUARY 14, 2022
Last Updated on February 14, 2022. Performance Max campaigns are taking the world of Google Ads by storm. pMax campaigns were only announced a few months ago, but right now they are on top of the to-do list for many businesses and services providers. In this article, we’ll show you why that is. We’ll get you up to speed with how Performance Max works and how you can integrate them in your Google Ads approach.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Bamboo Rose
FEBRUARY 18, 2022
Retailers are following through on their pledges to take ESG seriously, but the lack of sustainable suppliers and verification challenges are proving to be a stopgap. One particular claims label on products sold by retailers and brands has become synonymous with a strong stance on environmental, social, and governance (ESG) initiatives: “organic.” “This […].
Forrester eCommerce
FEBRUARY 28, 2022
CISOs and their teams in Europe and worldwide are either already experiencing cybersecurity impacts from the war in Ukraine and the sanctions imposed on Russian and Belarusian actors – or they soon will. If you haven’t already, here are the cybersecurity-related steps to take right now, plus some pitfalls to avoid: At the risk of […].
Advertisement
Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Groove
FEBRUARY 11, 2022
What is Mobile Website Optimization ? Mobile website optimization is exactly what it sounds like. It’s the way that eCommerce brands optimize their entire site to accommodate not only desktop but also mobile devices. Do you remember the original release keynote of the iPhone in which Steve Jobs pulled up the entire desktop version of the New York Times website?
Retail TouchPoints
FEBRUARY 23, 2022
No matter how fast the modern payment ecosystem is developing, the pursuit of the best customer experience isn’t going anywhere. To answer customers’ demands, business leaders must find the balance between adapting services to consumers’ digitally-driven shopping behaviors and staying true to the company’s strategy. For retailers, the revolutionary payments shift towards cryptocurrency will certainly come with challenges, but it may all be worth it.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
|
Kissmetrics
FEBRUARY 1, 2022
Conversion rates are the lifeblood of any online marketing campaign. Whether you are an experienced digital marketer or new to the field, understanding, tracking, and increasing conversion rates all play a big role in the success of your website. In order to hit target sales, you need to draw in audiences—and then convert them. But what’s the average conversion rate across the board?
Profitero
FEBRUARY 14, 2022
In the old days, you watched a Super Bowl ad and unless the brand offered a Twitter sweepstakes or specific call to action, the journey stopped there. But thanks to digital commerce, the journey from ad to action is quicker and more direct. In seconds of seeing a Super Bowl ad, consumers can search on Amazon or Walmart.com, learn more about the brand and product, and have it on their doorsteps by the next day.
Forrester eCommerce
FEBRUARY 28, 2022
Risk management leaders in Europe and worldwide are already being impacted by the war in Ukraine and the sanctions imposed on Russian and Belarusian actors. Forrester analysts provide their guidance in this post.
Salsify
FEBRUARY 15, 2022
Competition is core to the free market concept. By finding ways to outpace, outperform, and outproduce your competitors, you can stay ahead of the curve and attract new potential customers.
Advertisement
In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail TouchPoints
FEBRUARY 22, 2022
What do you want to be when you grow up? If you’re a brand currently selling via FBA on Amazon, the answer is probably: a lot bigger. While running a company out of your living room can be a lot of fun initially, the end goal for most entrepreneurs is to build a well-established, well-recognized organization. If you own a brand, you have plenty of options for growth.
BigCommerce
FEBRUARY 15, 2022
It’s time for the BigCommerce 2021 Partner Awards!
GetElastic
FEBRUARY 10, 2022
I am a prolific on-line shopper. I’m not trying to brag… but I have spent countless hours perusing online shops, from makeup to shoes to furniture to everything Amazon has to offer, especially during the pandemic. And I will bounce off a site with lightning speed if I cannot find what I’m looking for, or if the site makes it difficult to find and purchase my desired item.
Omniconvert
FEBRUARY 1, 2022
Discover Theodore Moulos’s advice for eCommerce stores that want to use growth hacking for their business. The post Theodore Moulos: “Ecommerce managers should learn from SaaS managers and start optimizing CLV.” appeared first on Omniconvert Ecommerce Growth Blog.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Forrester eCommerce
FEBRUARY 17, 2022
Uniphore has just announced a whopping $400 million Series E round led by NEA, giving them a valuation of $2.5 billion. And they have been busy. This funding round is right on the heels of some major moves in 2021: a $140 million Series D round and the acquisitions of Emotion Research Lab (video and […].
Salsify
FEBRUARY 22, 2022
Almost every aspect of our lives — from how we socialize, to how we work, to how we schedule doctor’s appointments — has become omnichannel. We can transition from digital communication to in-person interaction and back again with ease.
Retail TouchPoints
FEBRUARY 17, 2022
In the last 18 months, the infamously poor state of last-mile logistics in Latin America has carried a heavier price than ever. As anxious, confined populations turned to online transactions for nearly all they needed — spurring regional ecommerce market growth of 37% — the formidable terrain, notorious traffic and weak infrastructure have meant woefully long delivery times for more than just the non-essentials.
Liveintent
FEBRUARY 11, 2022
Valentine’s Day is often associated with the love a person shares with a significant other; however, it’s much more than that. It’s also a day to celebrate and embrace all areas of love in our lives. With Valentine’s Day right around the corner, we asked our awesome community of LiveIntenters how they spend time with loved ones (family, pets, and friends included!).
Advertisement
In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
GetElastic
FEBRUARY 25, 2022
When you first visit a website, what’s the first thing you notice? It’s not the available payment providers, it’s not the security measures, it’s not even the products. It’s the design! And as an eCommerce brand, if your design isn’t aesthetically appealing to your customers, you stand the risk of losing your website visitors quickly. This design is hosted in what we call the frontend of your eCommerce experience.
Kibo
FEBRUARY 24, 2022
All types of businesses are moving to microservices-based solutions out of a need for scalability, agility, and reduced downtime (among other things, as we’ll get to in a minute). Globally, 85% of enterprise businesses currently use microservices, with the rate of adoption also high among mid-sized businesses at about 75-84%. Companies like Netflix, Uber, Etsy, and Amazon have long-known that microservices provide advantages over traditional monolithic systems, particularly when it comes to ecom
Forrester eCommerce
FEBRUARY 14, 2022
Politicians of all persuasions will agree that people make decisions in strange ways. The motivations of voters are complex. Political campaign managers must understand this complexity in order to target the right likely voters with the right message at the right time. To do this, they often break the electorate into three broad groups based […].
Salsify
FEBRUARY 24, 2022
Shopping experiences no longer stop and end in a brick-and-mortar store; today’s buying journey involves a multitude of touch points where consumers interact with a brand or retailer.
Advertisement
The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
Retail TouchPoints
FEBRUARY 8, 2022
Following a year of wild twist and turns, retail’s most indefatigable underdog has introduced its next act. GameStop will launch a marketplace for non-fungible tokens (NFTs) in partnership with the blockchain platform Immutable X. The GameStop NFT Marketplace is expected to launch later this year and is the first major initiative from new CEO Matt Furlong, who joined the company in June 2021 following the departure of previous CEO George Sherman in April 2021.
365 Retail
FEBRUARY 14, 2022
Fashion is reaching new heights with the growing opportunities proposed by the Metaverse and Global fashion retailer, PrettyLittleThing has just made a big move, with their very first digital model. The model is the latest member of the PLT family and is already rocking some of this season’s hottest trends which can be seen here. But this is only the start of PrettyLittleThing’s journey into the Metaverse. ‘’As a reactive brand we have always listened to our customer’s requests to provide them w
GetElastic
FEBRUARY 3, 2022
In today’s digital world, merchandisers must take full advantage of the omnichannel space to influence and guide the shopper through the decision-making process. It’s all about the right place, the right price, and the right product to optimize the sale. When you consider there is an 80% increase in revenue ?for businesses that focus on improving customer experience, it’s critical to leverage all the tools in the box to guide the experience.
RetailDive
FEBRUARY 22, 2022
When almost anything can be considered wellness, retailers have plenty of room to expand. Here's how the concept is changing what we define as beauty.
Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence
In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.
Forrester eCommerce
FEBRUARY 9, 2022
Onboard New Reps Fast To Avoid Missing Out On Revenue Onboarding new reps quickly is key to achieving annual revenue and quota goals. To do this, sales executives should develop a best-in-class onboarding program by utilizing three core principles: Establish what the sales organization will do to help reps gain competencies. Outline what the new […].
Salsify
FEBRUARY 17, 2022
Since the onset of the COVID-19 pandemic, there’s been an unprecedented surge in ecommerce, coupled with several changes in consumers’ shopping behaviors.
Retail TouchPoints
FEBRUARY 11, 2022
Three years ago, electronics were by far the top product category that consumers bought online, but new research from Feedvisor shows the impact of consumers becoming more comfortable shopping online and new tools emerging to enhance the digital shopping experience. In a survey of 2,000 U.S. consumers, Feedvisor found that 60% of consumers make their most online purchases in the Clothing, Shoes and Jewelry category (#1), while 49% of consumers purchase the most in the Beauty and Personal Care ca
365 Retail
FEBRUARY 14, 2022
Osprey Charging , one of the UK’s largest and fastest-growing rapid electric vehicle (EV) charging networks, today announces a major retail partnership with real estate specialists, Ediston, to install rapid EV charging across its portfolio of retail warehouse sites in the UK. The partnership will open up rapid destination charging to customers visiting major retail brands such as Aldi, The Food Warehouse and Costa millions of times per year.
Advertisement
Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Expert insights. Personalized for you.
148 
Let's personalize your content