Spar wins big at this year’s ISC spirits challenge

By Éilis Cronin in Alcohol 3rd November 2020

Spar has been awarded Silver and Bronze medals for its own label spirits at this year’s 25th International Spirits Challenge (ISC).

Spar Premium London Dry Gin 70cl, Spar Premium French Grain Vodka, and Spar Imperial Vodka each received Silver medals and Spar Premium Rhubarb and Ginger Gin and Spar Original London Dry Gin took Bronze medals.

Spar will be supporting the ISC award-winners in-store with digital marketing activity and POS from 9 November until 6 December 2020.

Adam Georgiou, Spar Brand Manager, said: “We are always looking to offer our Spar retailers a point of difference from our spirits own label range and it’s great to see these five lines recognised.

“We know they will help drive excitement in stores by offering customers choice at all price-points.

“The ISC provides an independent reference point for our customers, which reinforces our belief that these five medal winners are not only great value but also great quality spirits.”