Sat.Jan 26, 2019 - Fri.Feb 01, 2019

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New Retail Isn’t The Future — It’s The Present

Forrester eCommerce

The future of retail is already here: Alibaba’s New Retail is reshaping the retail landscape in China and beyond. JD.com, Tencent, and traditional retailers like Starbucks and Walmart are all jumping on the bandwagon. My latest report, New Retail Is Transforming Commerce, shows retailers what they can learn from early adopters and how they can […].

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What is Retail’s Most Potent Weapon?

OrderDynamics

What is Retail’s Most Potent Weapon? There is a number of different strategies and tactics that retail can follow. From pure eCommerce, to Click and Collect, to pop-up stores. The choices and directions are endless. And, making the right choice here is essential. In fact, in the Jan-Feb 2019 HBR article “ Retailers are Squandering Their Most Potent Weapons ” Marshall Fisher, a Professor at Wharton School of Business, highlights the importance of getting retail right.

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Are Retail Execs Equipped For The Oval Office?

RTP blog

The retail and political realms occasionally collide, particularly when it comes to brands taking a stand on a particular issue. But rarely does a retail exec generate the buzz that former Starbucks CEO Howard Schultz produced when he told 60 Minutes he was considering an independent presidential run in 2020. Naturally, Schultz’s admission has garnered plenty of publicity (much of it negative) from just about every corner, including both President Donald Trump and former New York City mayor Mich

Retail 150
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How to Do Social Media Customer Service the Right Way

BigCommerce

Before the internet, a telephone call was the fastest and most effective method customers used to seek help from companies.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Tech-Driven Innovation: The Inevitable And Revolutionary Future Of IT

Forrester eCommerce

Technology has changed virtually everything: The way we work, the way we live, the way we play and at a basic level, how humans relate to each other. On the business front, it fueled the power shift from institutions to customers, powered the emergence of start-ups and super-scaled platforms that are undercutting and remaking traditional […].

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Mobile eCommerce Trends & Strategies for 2019

Groove

Shopify reports that 82% of smartphone users consult their devices when making an in-store purchase. Add in the number of sales made exclusively on mobile devices and the importance of mobile optimization becomes unavoidable. The challenge for many businesses, however, is developing a mobile strategy that makes sense for them. Ultimately, going through this prior to investing time and money can be the difference between success and failure.

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The Best WordPress Ecommerce Themes for Your Next Project

BigCommerce

With so many new ecommerce shops sprouting up left and right, you’ll want to do whatever you can to set…

eCommerce 356
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Welcome to the B2B Marketing Renaissance

Forrester eCommerce

A long time ago, Peter Drucker, a man who BusinessWeek once called the father of business management, wrote: Even though this was written a long time ago, it was still a few years before I embarked on my long career as a B2B marketer. I can attest that for most of that long career, I […].

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eCommerce Loyalty Programs: How to Increase Customer Retention

Groove

What is an eCommerce Loyalty Program? eCommerce loyalty programs reward frequent customers with discounts, rebates, rewards, free merchandise, coupons and access to unreleased products. As a result, customer loyalty programs help to increase retention and lifetime value. Loyalty programs help businesses increase sales and improve their bottom line by establishing lasting customer relationships.

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Marketing Unboxed: MVMT Proves Timing Is Everything

Optimizely

A broken clock might be right twice a day. But when it comes to marketing, leaving your strategy to chance isn’t going to cut it. That’s why we started Marketing Unboxed in the first place—to shed light on brands doing intentional, innovative marketing. Naturally, we had high expectations when we ordered a new watch from MVMT , the hip company that’s made a name for itself by catering to Instagram-influenced fashion buyers.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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FBA Calculator – Hidden Fees All Amazon Sellers Should Know About

My Wife Quit Her Job

Have you ever wondered how Amazon merchants selling $2 items can possibly make a profit? The truth is that they are not. In fact, most sellers fail to calculate all of the fees associated with selling on Amazon and end up losing money as a result. To make matters worse, Amazon doesn’t exactly make it easy for you to tabulate all of your costs associated with selling on their platform and there are many hidden costs that Amazon doesn’t tell you about.

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Engage With Apple to Engage With Patients

Forrester eCommerce

In yet another sign that Apple has its sights fixed solidly on the healthcare industry, the company has secured a strategic partnership with another national health insurer, Aetna. Apple, it turns out, is not just a company that knows how to build high-end consumer electronic devices.

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Hiring a Digital Marketing Agency: Do's and Dont's

Groove

Choosing the right digital marketing agency is a critical step toward reaching your business goals. However, it’s important to understand an agency's qualifications and processes before you engage with them. Throughout our time operating as an eCommerce and lead generation agency, we've met with countless business owners and answered many questions to help them figure out the next steps for their businesses.

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E commerce Software: Find the Best One for Your Online Store (January 2019)

Ecommerce Platforms

Most users struggle when trying to pick the best ecommerce software. There's just so much stuff out there. There are different requirements to compare, different price points, features, abilities, designs, and so on. We want to help you find your way around all that noise and point you towards the top ecommerce software in the market so that you can make an educated decision when building an online store.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Every Action is an Expression of Belief

Bryan Eisenberg

Our companies are nothing but the collection of action every one of our employees take. What beliefs do your employees have about the organizations goals and vision? In Alan Stein, Jr. new book Raise Your Game he quotes a famous Inc. magazine survey that first asked executives what percentage of their employees could name the company’s three top priorities.

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Wealth Management Firms: You Need Videos On Your Websites And Apps

Forrester eCommerce

When digital channels such as websites arrived, they were designed in large part as “pieces of paper” delivered on a computer screen (thus, the still-widely-used term “web page”). But the human brain wasn’t wired to slog through big blocks of text, so millions of websites (and now mobile apps and other digital interfaces) are currently […].

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How the eco-friendly consumer breeds new subscription-based business models

GetElastic

Get Elastic had the pleasure to interview Eileen Mockus , CEO at Coyuchi. Coyuchi is a home textile company committed to making responsibly sourced, consciously processed, high quality organic textiles for the home. The company is a pioneer in working with Fair Trade organic cotton and recently Made Safe certification for its products.?The company recently launched Coyuchi for Life, the first sustainable subscription model for home textiles.

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242: How Allen Walton Created A 7 Figure Store Selling Spy Equipment

My Wife Quit Her Job

Today, I’m thrilled to have Allen Walton on the show. Now Allen is someone who I met at Ecommerce Fuel Live a long time ago but we didn’t really get to know each other until we hung out at Billy Murphy’s Mancation earlier this year. Anyway, Allen runs SpyGuy.com which is an ecommerce store that sells spy equipment online. His store has been featured in Forbes, Entrepreneur, CNBC, Fast Company and he was recently featured on the Tim Ferriss podcast as well.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Black Friday and Cyber Monday Are Dead, Long Live BFCM

Optimizely

ECommerce Times. The post Black Friday and Cyber Monday Are Dead, Long Live BFCM appeared first on Zaius.

eCommerce 150
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Scoring Big With Data: The New Age Of Analytics In Sports

Forrester eCommerce

Sports: the games we know and love. We love to play and watch these games so much, in fact, that in the US, there are only two days during the year when the four major pro sports leagues aren’t playing a game (i.e., MLB, NBA, NFL, and NHL).[i] One of the most anticipated games in […].

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Leveraging microservices for your business, Part 1: Why microservices matter

GetElastic

Microservices has been gaining a lot of interest within the commerce industry; and many developers have already started experimenting with them. However, before you adopt microservices for your business you must understand what they are and why they matter. Senior architect, Matt Bishop lays down the groundwork to help organizations and developers determine if microservices are right for business.

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10 Ethical Online Shops and What to Learn from Each One

Ecommerce Platforms

The value of all ethical spending in the UK (alone) grew as much as £38 billion in 2015! That's a lot of cash. In light of this, it's hardly surprising more and more ethical online shops have improved their digital marketing campaigns. So, here are our top ten favorite ethical online shops. Alongside each these brands, we've taken away a few things we can learn from them.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Redbox Digital to deliver a new, streamlined online experience for Latest in Beauty

Retail Technology Review

Redbox Digital, a Magento Global Elite Partner, has partnered with Latest in Beauty, the UK beauty sampling & subscription-based service to deliver a new, online shopping experience for its ever-expanding customer base.

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Happy Data Privacy Day — Five Lessons Learned On Regulatory Enforcement

Forrester eCommerce

In the United States, Europe, Canada, and India, January 28 is designated Data Privacy Day to mark the signing of the first legally binding, international treaty that dealt with data protection and privacy in 1981. Thirty-eight years later, technology has only further emphasized the need for privacy regulations and requirements.

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Vision to frictionless reality: How Carnival created a smart city on the water

GetElastic

For John Padgett, Chief Experience Innovation Officer at Carnival Corporation, transforming customer experiences with technology is nothing new. Before joining Carnival, he was a key player in the technology development and success of Disney’s MyMagic+. Creating frictionless experiences with wearable technology. “When we decided to create a frictionless guest experience, the discussion was not actually around the technology itself.

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Launch a Store with BigCommerce: The Ultimate BigCommerce Tutorial

Ecommerce Platforms

Choosing an ecommerce platform is far from an easy decision. Some of them offer better pricing, while others are known for beautiful templates. From Shopify to WooCommerce and Squarespace to BigCommerce, they all have pros and cons. But if you'd like to guarantee a smooth interface and ensure that you're getting incredible themes, it seems like you can't go wrong with BigCommerce.

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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The 15 Best St. Patrick’s Day Emails (Updated for 2019)

Bronto

Just because St. Patrick’s Day isn’t a gift-giving holiday doesn’t mean you can’t use the holiday spirit to connect with your customers and encourage them to shop. The post The 15 Best St. Patrick’s Day Emails (Updated for 2019) appeared first on Bronto Blog.

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The Search For US Tech Talent Will Get Harder And More Costly In 2019

Forrester eCommerce

Forrester has just published our forecast for US tech employment and compensation (see “US Tech Talent Market Outlook: Low Unemployment And Rising Wages Present New Challenges for CIOs“). It has some foreboding news for CIOs and for tech vendors: tech talent will be harder to find and more expensive over the next two years.

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NRF’s Big Show: Addressing the knowing-doing gap

Steve Dennis

Just about every year for the past 25 or so, I make the trek to New York to rub shoulders (quite literally) with nearly 40,000 of my closest friends (not literally) during the National Retail Federation’s “Big Show.” It’s always a great opportunity to connect with the industry’s movers and shakers, see the latest in retail technology, hear from established and up-and-coming brand leaders and put one’s claustrophobia to the test.

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Fashion shoppers 44% more likely to make a purchase from Woodhouse Clothing thanks to new AI-powered personalisation

Retail Technology Review

The introduction of AI-based personalisation means shoppers who visit men’s online fashion retailer, Woodhouse Clothing, are now 44% more likely to make a purchase. The new technology, which works across both mobile and desktop, is also helping to increase the retailer’s average order value, which is up 7%.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib