Retail TouchPoints
APRIL 20, 2022
As the percentage of purchases consumers make online continues to grow exponentially, retailers are facing a challenge — how to educate online shoppers and close the sale for certain products traditionally bought in person. These “considered purchases” require highly personal consultations, where customers are looking for advice and guidance before committing to a purchase.
iVend
APRIL 18, 2022
Increasing customer lifetime value, driving up profitability and offering a personalised service that shoppers love – sounds like a retailer’s dream wish list. Which is why the twin strategies of cross sell up sell continue to be an essential element of a thriving retail business. The notion of upselling and cross-selling is as old as retail itself, but today’s retailers have the advantage of technology to help them.
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Forrester eCommerce
APRIL 20, 2022
Alongside the COP26 Conference, many businesses communicated their green pledge and how much they are acting to protect the environment. Expect more of this to happen this week, with Earth Day falling on Friday, April 22 — and get ready to see many brands accused of greenwashing. Greenwashing — when a business is perceived to […].
Groove
APRIL 21, 2022
What Is An Abandoned Cart Email? An abandoned cart email is an email that eCommerce merchants send to contacts in their database or CRM to remind them that they’ve left a product behind in their online shopping cart. People who shop online, add one or more products to their shopping cart but do not complete the purchase are considered cart abandoners.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail TouchPoints
APRIL 20, 2022
The legal cannabis market was valued at $12.81 billion worldwide in 2020, and thanks to a 27.25% compound annual growth rate, the budding industry (no pun intended) is expected to reach $54.41 billion globally by 2026. To capitalize on this expected growth, cannabis retailers are focused on building trust and, most of all, standing out. For approximately two decades, Cookies and Dr.
Ecommerce Platforms
APRIL 20, 2022
Making the right choice between Shopify POS vs Square POS isn’t always easy. Shopify and Square stand among some of the better-known all-in-one merchant solutions for business leaders today. These tools can both support business leaders in taking payments offline, building relationships with customers, and even building an online presence. Both Shopify and Square have a lot of amazing features to offer to help you sell.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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My Wife Quit Her Job
APRIL 22, 2022
Amazon Posts is a social media platform for ecommerce sellers and shoppers. Similar to Instagram and Facebook, you can post images and captions to promote your entire product line in Amazon’s product feeds. In addition, customers can “follow” you on Amazon which allows you to increase your brand’s visibility and build an audience.
Retail TouchPoints
APRIL 18, 2022
Fast Retailing , parent company of brands including UNIQLO and Theory , revealed major global expansion plans — including opening at least 300 new stores — in its FY2023, which ends in July 2023. As reported in WWD , Daisuke Tsukagoshi, CEO of UNIQLO USA, said that due to the booming North America market, the company plans to open 30 new stores per year and increase its total doors to 200 in the region within five years.
Ecommerce Platforms
APRIL 19, 2022
If you’re looking to scale your Shopify store, increasing revenue is likely one of your key priorities. Of course, everybody loves bringing in more cash, but the question is: how can you earn more ? It’s well known that upsells are an excellent place to start. As much as 10-30% of all eCommerce revenue is generated through upsells. Furthermore, 60% of salespeople used upselling and cross-selling in 2021 as part of their sales strategy.
Forrester eCommerce
APRIL 21, 2022
Over the last two years, digital accessibility quickly became a business priority. Forrester has seen a significant increase in inquiries related to accessibility, and more companies are hiring accessibility specialists — an encouraging signal that companies are making investments in this space. This increase is partly driven by the pandemic, which elevated the importance of […].
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
My Wife Quit Her Job
APRIL 21, 2022
Today, I have my long time friend Brandon Turner on the show. Brandon was the former VP of Bigger Pockets before he left to start his own real estate fund over at Open Door Capital. He has 2 successful books on investment property and the man makes $1.5 million per month with his 3 thousand plus properties. In this episode, we’re going to talk about what it takes to become a real estate entrepreneur.
Retail TouchPoints
APRIL 22, 2022
Perhaps you’re laser-focused on discovering ways to maximize ecommerce revenue; perhaps you seek store designs that promote experiential retail, but on a budget; or maybe you want to determine whether live shopping and the metaverse are a fit for your business. Good news: you can satisfy your curiosity on these and dozens of other topics in one place, the 2022 Retail Innovation Conference & Expo , coming up May 10-12 at McCormick Place in Chicago.
lateshipment
APRIL 19, 2022
Globe Newswire stats show that the demand for commercial vehicles is still on the rise, despite the technological advances that the road vehicle industry has been experiencing over the last few years. As long as there are goods that need transporting , commercial vehicles will always be necessary. Road infrastructure networks have consistently improved not just in the United States , but also in countries like India and South Africa, meaning that the demand for commercial vehicles, all around t
Forrester eCommerce
APRIL 20, 2022
What Kind of B2B Marketing Sandwich Will You Make? While definitions vary, the modern, Western world concept of a sandwich is two slices of bread with filling in between. When analyzing a survey question from Forrester’s 2022 Global Marketing Survey (during lunch), it became apparent that high growth (>20% increase in annual revenue) companies and […].
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Omniconvert
APRIL 21, 2022
Return on Ad Spend (ROAS) helps you measure an advertising campaign’s performance. Learn how to calculate and improve ROAS for your eCommerce store. The post What is Return on Ad Spend (ROAS)? appeared first on Omniconvert Ecommerce Growth Blog.
Retail TouchPoints
APRIL 18, 2022
Natural dog treat brand WAG had cultivated a reputation for offering a premium line of goods, but despite the boom in pet ownership during COVID-19, WAG wasn’t able to generate the revenue growth and average order value improvements that it sought. The brand faced issues including cart abandonment, limited shopper engagement and lukewarm customer loyalty.
Salsify
APRIL 19, 2022
Salsify Open Catalog empowers open collaboration between brands and retailers to help extend their reach on the digital shelf and combat “walled gardens.”.
Forrester eCommerce
APRIL 18, 2022
Advances in AI, automation, and analytics paired with growing expectations from audiences will fundamentally change the way we think about content and how it’s used.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Kibo
APRIL 19, 2022
Direct-to-consumer (D2C) retail is a selling approach that bypasses the use of traditional middlemen and third-party suppliers. D2C businesses like Warby Parker, Allbirds, and Birchbox are manufacturers and retailers rolled into one. They create (or source), market, and sell their products directly to customers. D2C brands connect with customers using primarily digital channels and touchpoints like social media, eCommerce websites, mobile apps, SEO/paid search and email.
Retail TouchPoints
APRIL 21, 2022
Apple retail store workers at the Cumberland Mall location in Atlanta filed for a union election with the National Labor Relations Board (NLRB) on April 20, 2022, with 70% of the group of more than 100 eligible employees signing union authorization cards. This store’s employees become the first within the company’s U.S. operations to demand formal union recognition.
Ecommerce Platforms
APRIL 21, 2022
You may have heard of the Shopify Experts marketplace and considered it as a way to make money selling your services. If that’s the case, it’s essential to understand the fundamentals of the marketplace and what it takes to become a Shopify Expert. Whether you’re a Shopify developer, designer, industry authority, or someone with unique Ecommerce experience, it’s possible that you may fit into the Shopify Partners and Experts ecosystem.
Forrester eCommerce
APRIL 20, 2022
Sales leaders want to continuously improve sales productivity. What many may not realize is that high seller engagement and wellness directly correlate with higher productivity. However, evidence from Forrester’s Q3 2020 US Future Of Work Survey shows that B2B sellers feel fatigued, less engaged, and more frustrated at work compared with other B2B professionals.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Digital Doughnut
APRIL 21, 2022
Do you know how to do B2B marketing on social media? All social media marketers should know about this who want to achieve reach and traffic. In this article, you will discover how you can become proficient in marketing on social media.
Retail TouchPoints
APRIL 20, 2022
Batteries Plus has hired Derek Detenber as its new Chief Marketing and Merchandising Officer. In the role of CMMO, Detenber will lead teams across omnichannel marketing, design, category and merchandising to tell the Batteries Plus story. . Batteries Plus is in expansion mode; the retailer expects to add 60 franchised stores and open an additional 55 stores by the end of 2022.
RetailDive
APRIL 18, 2022
In his first letter to shareholders, CEO Andy Jassy said Prime members "will love this." But the e-commerce giant may need it.
Forrester eCommerce
APRIL 18, 2022
Responsible and ethical tech practices start with the premise that technology is not neutral—and that represents a significant shift in thinking in the tech industry.
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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
Digital Doughnut
APRIL 22, 2022
Standard marketing we were used to in the past no longer exists in the marketing industry today. If you want to stay competitive, you have to keep updated with your customers' needs, while being present on social media continues to be an essential asset. That's why following the guidelines we offer can help you take your digital and video marketing approach to new heights.
Retail TouchPoints
APRIL 20, 2022
The Home Depot has tapped two technology veterans for high-level positions, naming of Matt Carey as EVP of Customer Experience, a newly created role, and Fahim Siddiqui as EVP and CIO. Carey will manage the vision, design and development of fresh solutions to create seamless experiences in-store, online and via mobile for Home Depot customers. Prior to The Home Depot, Carey joined eBay in 2006 where he served as the SVP and CTO, roles in which he managed product development, site operations, cyb
RetailDive
APRIL 20, 2022
A new study finds a third of the group desires branded stores, while receptivity to in-game advertising ranked low.
Forrester eCommerce
APRIL 22, 2022
Automation, artificial intelligence (AI), and analytics are eating into marketers' roles. But with that change comes opportunity.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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