Snickers supports football sponsorship with social media campaign

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Snickers is kicking off a campaign to support its sponsorship of England and Scotland’s football teams.

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The “Bothlands” campaign features a short film running across social media throughout June.

The film highlights to “uncomfortable predicament” the chocolate brand finds itself in by sponsoring both teams ahead of their match this summer.

The entry deadline for the Retail Industry Awards – which reward excellence across a raft of different categories – has been extended to to 11 June. Find everything you need to enter here.