Trending Articles

article thumbnail

Embracing the Fusion of Humans + AI: Win With Boundless Experiences

Forrester eCommerce

Don’t miss the CX Summit APAC 2024, which promises to be riveting as industry speakers and Forrester analysts share their insights on CX, digital, and marketing, and how AI is making an impact. Join us in Sydney, Australia, or as a digital experience on May 28 to hear from Forrester analysts and industry experts.

Marketing 235
article thumbnail

The Ultimate Shopify SEO Checklist

Groove

The old adage is, "Build it, and they will come." However, when eCommerce store owners have thousands (or millions) of competitors, driving traffic to an online store is not quite simple. In terms of digital marketing strategies , none are more impactful or affordable than search engine optimization (SEO). Effective SEO will help bring organic traffic to your Shopify store and help you rank higher in search.

Shopify 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Things You Should Know About Burnout In Cybersecurity, But Probably Don’t

Forrester eCommerce

The cybersecurity industry continues to focus almost exclusively on technology at the expense of dealing with the heart of cyber defenses: the people. Yet the stress of expectations, limited resources and detriments to well-being continues to cause havoc with the mental and physical health, productivity, and retention of the cybersecurity workforce.

article thumbnail

The Essential Guide to Shopify ERP Integration [2024]

Groove

What is enterprise resource planning (ERP)? Some say that it’s the secret to becoming a successful eCommerce brand. ERP systems integrate supply chain, sales, finance, procurement, manufacturing and other processes into one place. It makes it easier to manage one or more retail stores in one place. This data-driven solution brings financial, logistical, and human resource data together to save you time managing your store.

Shopify 389
article thumbnail

Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

article thumbnail

Total Wine, Hill Beverage and Snoop Dogg Partner to Deliver THC-Infused Beverages Nationwide

Retail TouchPoints

Hill Beverage products on display at Total Wine Beginning on the unofficial cannabis holiday of 4/20, Total Wine & More will make CBD and THC-infused beverages from Hill Beverage Co. available for delivery across the country in as little as 15 minutes. The “Do it Fluid” beverages, made in collaboration with Snoop Dogg and Death Row Records , come in CBD-only versions as well as Delta-9 and THC blends.

Customer 298
article thumbnail

533: Google Is Out, Pinterest Is In: Here’s The Latest On Pinterest With Toni Herrbach

My Wife Quit Her Job

Because of the latest Google updates and the constant bugs with Facebook and Instagram ads, more people have started to look at alternative traffic sources like Pinterest. In this episode, Toni and I give an update on how to leverage Pinterest to drive traffic and sales. What You’ll Learn The new trends on Pinterest Why Google search is going down the drain How to post on Pinterest to generate traffic Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I&

eCommerce 231

More Trending

article thumbnail

Build Your GenAI Strategy On A Rock-Solid Foundation (Model)

Forrester eCommerce

OpenAI’s ChatGPT set the record for fastest-growing consumer application, and there are now available scores of other models similar to GPT3.5 (both proprietary and open-source), but don’t be fooled: The market for foundation models powering generative AI (genAI) and predictive AI is still in its infancy.

Consumer 450
article thumbnail

Klaviyo Google Ads Integration: A Step-By-Step Guide

Groove

Marketing automation is a technology that has allowed companies to supercharge their marketing strategies without blowing up their budgets. Google Ads, meanwhile, has allowed companies to reach their target audiences like never before. And with the integration between Google Ads and Klaviyo, you can leverage the benefits of both. In this article, we'll cover everything you need to know about the powerful Klaviyo Google Ads integration, including the integration's key features, how to use them, a

article thumbnail

Ikea Creates Training Ecosystem to Support AI Literacy for 3,500 Employees

Retail TouchPoints

Ingka Group , parent company of Ikea Retail , has set ambitious targets for boosting the AI literacy of its organization, including AI training for approximately 3,000 employees and 500 executives. The initiative will include a variety of courses, tailored to the needs of employees at various levels and in different phases of their AI journeys, with the overall goal of embedding a deep understanding of AI within the organization and ensuring that Ikea values are reflected in the ways the technol

Games 257
article thumbnail

534: The UGLY Truth About Buying From Alibaba That Most People Won’t Tell You

My Wife Quit Her Job

Think you know the best tricks for product sourcing? This episode exposes the darker side of Alibaba, revealing hidden practices that could change how you buy from the platform. Listen on to learn the ins and outs of how to buy from one of the world’s largest e-commerce marketplaces. What You’ll Learn Strategies for successfully buying products from Alibaba How to deal with IP theft How to find out if your products are ethically made Sponsors SellersSummit.com – The Sellers Sum

eCommerce 174
article thumbnail

The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

article thumbnail

Why Replatform? 5 Reasons Retailers Make the Change

Fabric

Looking back over a career of replatforms, and having been around a multitude of retail peers and solution providers going through a replatforming, this post will focus on why companies take on the significant endeavor of replatforming. I will also conclude this week’s post with tips and tricks to ensure you stay on the right course and maintain a true north of positive change focused on business outcomes.

eCommerce 147
article thumbnail

What’s Lurking In Your Sales Culture?

Forrester eCommerce

Toxicity lives on in some sales cultures — and where it does, it impedes growth and success. Learn what’s needed to overcome it in this B2B Summit North America session preview.

B2B 432
article thumbnail

5 BigCommerce Competitors You Should Consider in 2024

Groove

BigCommerce is one of the most popular platforms for creating and managing eCommerce stores. However, it's far from being the only eCommerce solution on the block. To help you choose a platform that will set your business up for success, we've compiled a list of BigCommerce competitors that includes the key features, benefits, and drawbacks you need to know about each one. 1.

article thumbnail

Wrangler, M&S, Anthropologie and More Mark Earth Day with New Sustainability Initiatives

Retail TouchPoints

Brands have been touting their green credentials and launching new initiatives all month in the leadup to Earth Day, and those efforts have peaked now that that April 22 has arrived. Among the brands that saved their announcements for the day itself are Kering , Marks & Spencer , Wrangler , Asics and Anthropologie , all of which showcased new partnerships and initiatives today for the benefit of the planet.

Clothing 234
article thumbnail

How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

article thumbnail

Upsellit Awarded “Best Use of Data & Insights” at 2024 US Partnership Awards

UpSellIt

Upsellit took home the gold for Best Use of Data & Insights at the 2024 US Partnership Awards! We are honored to be recognized amongst industry leaders paving the way for affiliate marketing. This accolade serves as a testament to our cutting-edge technology and strategic expertise that consistently deliver exceptional outcomes for our clients. About the US Partnership Awards The US Partnership Awards celebrate the individuals, companies, and technologies that foster outstanding outcome-base

article thumbnail

FastSpring at SaaStock USA 2024!

FastSpring

Ready to join the leading conference for B2B SaaS founders, operators and investors from pre-seed to series C? If so, join FastSpring at SaaStock USA 2024 at Booth S5! We’d love to talk with you in person! Join us at the Palmer Events Center, in Austin, TX, from May 13th to 15th, for an extraordinary event dedicated to all things SaaS. Since 2016, SaaStock has helped more founders, investors, and operators connect, learn, and grow than any other SaaS conference globally.

article thumbnail

Generative AI Will Not Fulfill Your Autonomous SOC Hopes (Or Even Your Demo Dreams)

Forrester eCommerce

All the flashiest demos of generative AI show chatbots that can query the enterprise environment for just about anything imaginable. Want to know all the vulnerabilities you have? How many devices are unprotected on the network? Whether you’ve been hit with Scattered Spider in the last six months?

Demo 294
article thumbnail

Before You Migrate Shopify To BigCommerce, Ask These Questions

Groove

Are you considering a switch from Shopify to BigCommerce for your eCommerce store? You're not alone. Many businesses outgrow Shopify's limitations and find BigCommerce offers a more scalable and feature-rich platform. This comprehensive guide will answer any questions, including why you should consider migrating and a step-by-step process. The team at Groove will walk you through the process of migrating from Shopify to BigCommerce, explore the benefits of making the switch, and explain why part

article thumbnail

The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

article thumbnail

How Gen AI is Reshaping our Understanding of User Intent

Retail TouchPoints

As the digital landscape evolves, the impending demise of third-party cookies looms large, creating seismic shifts in how businesses understand user intent. Within the world of B2B and B2C commerce, where understanding consumer behavior is key, this change has spurred a quest for innovative solutions. Enter generative AI (gen AI) — a beacon of hope illuminating the path forward for retailers navigating this new terrain.

article thumbnail

Upsellit Awarded “Best Health & Beauty Partnership” at 2024 US Partnership Awards

UpSellIt

Upsellit received a bronze award for “Best Health & Beauty Partnership” at the 2024 US Partnership Awards. We are honored to be recognized for our dedication to producing impactful results for our partners. While recognized for our expertise in the health and beauty sector, we empower brands across countless industries to achieve their unique goals.

article thumbnail

FastSpring Expands Payments Support with Apple Pay, Pix, Preferred Payment Method, and More

FastSpring

Offering a frictionless checkout experience is essential for digital transaction conversion rates. Today, we’re excited to announce new payment method improvements available on the FastSpring platform: Apple Pay Pix Preferred Payment Method Apple Pay: Seamless Transactions Within the Apple Ecosystem As Apple Pay adoption continues to grow, incorporating Apple Pay into payment options becomes an essential part of your digital strategy.

Payments 130
article thumbnail

Retailers Must Adopt a Technology-First Strategy to Survive

Retail TouchPoints

We’ve all heard the analogy of the boiling frog: when a frog is put into a pot of boiling water, it will instantly jump out. However, when the frog is immersed into a pot of lukewarm water that is slowly brought to a boil, the frog doesn’t sense any danger and ultimately perishes. There’s an analogy here to what is happening in retail, as retailer leaders have become increasing immersed in technology-driven innovation over the past decade.

article thumbnail

The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

article thumbnail

Express files Chapter 11, plans to close over 100 stores

RetailDive

All of the company’s UpWest stores will shutter as the retailer pursues a sale to WHP Global, Simon Property Group and Brookfield Properties.

Retail 131
article thumbnail

Web Marketing Checklist: 42 Tactics for Traffic and Sales

Practical eCommerce

Our all-new 2024 update includes modern content marketing, SEO, email, podcasts, social media, and more. The post Web Marketing Checklist: 42 Tactics for Traffic and Sales appeared first on Practical Ecommerce.

Marketing 119
article thumbnail

Solve The AI Trust Dilemma At CX Summit EMEA

Forrester eCommerce

As organizations increasingly invest in genAI capabilities and consumer-facing use cases, they need to consider consumer trust. Learn how to foster trust in this CX Summit EMEA keynote preview.

Consumer 235
article thumbnail

Is Shopify One Page Checkout the Future of Online Shopping? Or Are There Issues?

Groove

You're constantly working to create an intuitive, simple, pleasant shopping experience for your customers, and our team is here to provide innovative solutions to take your business to the next level. At Groove Commerce, we're constantly on the lookout for ways to help improve your customer conversion rate, and we're excited about what the team at Shopify has to offer.

Shopify 195
article thumbnail

Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

article thumbnail

Gopuff and Grubhub Expand into Grocery Delivery with Unconventional Partners

Retail TouchPoints

Two delivery platforms, Gopuff and Grubhub , have broadened their assortments to include groceries, including fresh items. Gopuff has partnered with Misfits Market , an online grocer dedicated to reducing food waste that delivers to Gopuff’s microfulfillment centers nearly every day, while Grubhub will work with Mercato , an online marketplace for independent grocery stores with more than 950 retailers across the country.

article thumbnail

Summit Spotlight: Salsify Leaders Talk PXM Advance and More | Salsify

Salsify

Ten years into product experience management (PXM) on the digital shelf, brands are “the heroes and the center of the story” — but what does the next decade look like? What are the next steps for brands?

article thumbnail

Michaels lowers prices on over 5K products

RetailDive

The arts and crafts retailer has dropped prices to 2019 levels or lower, as it aims to help customers “stretch their dollar,” according to the CEO.

Arts 130
article thumbnail

GenAI beschleunigt die Transformation Ihres agilen Wissensmanagements

Forrester eCommerce

Mit der Weiterentwicklung der Technologie entwickelt sich auch die Zukunft des Betriebs weiter. Fortschritte in der Verarbeitung natürlicher Sprache und Deep Learning werden KI-gesteuerte Abläufe und agiles Wissensmanagement noch intuitiver und menschenähnlicher machen.

251
251
article thumbnail

Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.