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Cross-Channel Home Décor Retailing: 5 Take Away Lessons from The Game Changers

RETAIL MANAGEMENT SOFTWARE

While brick and mortar stores still play a strategic role in this market vertical, online shopping has skyrocketed, and with $294 billion expected in online home furnishing sales by 2022, retail store owners can no longer afford to miss out on the opportunity to ramp up their cross-channel game plans.

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How to Target Generation Z Through Paid Ads

Kissmetrics

For instance, they love gaming. Indeed, two-thirds of Gen Z males describe gaming as a core part of their personal identity. Also, while the Fortnite bubble hasn’t burst yet, interest in the online shooter game was at its peak in October 2019. Thortful missed the boat on this one. Conclusion.

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Retail’s Escalating Commitment to a Failing Course of Action

Steve Dennis

Too Little, Too Late Having led research into share migration at Sears in 2002 and at Neiman Marcus in 2006 and 2007—and with several clients a bit more recently—I can say with great confidence that these trends have been glaringly obvious for a long, long time. So Now What?

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Why Social Media is ‘Pay to Play’ in 2021 (And How to Get the Best Bang for Your Buck)

Kissmetrics

While the average cost of a 30-second TV ad slot during the Super Bowl has more than doubled since 2002 , getting in front of your audience via social ads has actually become cheaper. In baseball, if a hitter fails seven times in 10, they’re one of the best in the game. Optimize Ad Performance Through A/B Testing. Marketing is similar.

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HMV Returns Home to Original Oxford Street Location

365 Retail

1993 hmv Oxford Circus featured the world’s largest computer games department. Nipper’s computer game debut followed soon after. To celebrate the opening of Level One, the Super Nipper game was created. The group had to escape from the store in a security van, dressed as police officers.

Games 64
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How a $1,000,000 Loss Turned into a $22,000,000 Gain

BigCommerce

After all, we started the business in 2002, directly in the aftermath of the DotCom bubble burst. In 2002, eBay was a very successful online marketplace, but we could never figure it out. This is an area where BigCommerce is ahead of the game, in my opinion, by offering a one-page checkout. Like I said, life was great.

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How Coronavirus Is Impacting Ecommerce

ROI Revolution

With the growth of ecommerce, coronavirus shouldn’t disrupt the economy as much as the SARS outbreak did in 2002. Additionally, make sure that your display advertising game is up to par. On top of that, consider providing your agents with additional training on handling any inquiries with appropriate sensitivity.

eCommerce 204