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How Brands Can Deliver Sustainable Instant Commerce for Consumers

Retail TouchPoints

The COVID-19 pandemic has undoubtedly accelerated shifts in consumer behavior and expectations, and not many have been as dramatic as the explosive rise of ecommerce. Perhaps one of the biggest pain points brands have struggled with in ecommerce over the past two years is meeting consumers’ increased demand for immediacy.

Consumer 289
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Visa, Mastercard Settlement Represents Major Victory in Merchants’ Fight Against Swipe Fees

Retail TouchPoints

history, according to Reuters , and if it receives court approval it would resolve most of the ongoing claims against Visa and Mastercard, which began in 2005. The antitrust settlement is one of the largest in U.S. Swipe fees typically include small, fixed fees plus a percentage of the total sale amounts and average about 1.5%

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Infographic: YouTube Consumer Behaviors & Trends

ROI Revolution

YouTube has been around since 2005. In this infographic, explore YouTube consumer trends and behaviors to understand just how the platform is being used so that you can leverage it strategically in your marketing. The post Infographic: YouTube Consumer Behaviors & Trends appeared first on ROI Revolution.

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Home Depot Launches New Content Hub to Empower Young Homeowners

Retail TouchPoints

Up to 70% of business-to-consumer marketers believe that content marketing has become more important to their business over the past year, and 77% have successfully used this content to build credibility and trust among their consumers, according to the Content Marketing Institute.

Workshop 246
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2021 Update on GDPR and Its Impact on Brands and Consumers

GetElastic

Just because companies are doing more to protect data, STATISTS recently did a study that exponential increase in data breaches since 2005. Annual number of data breaches and exposed records in the United States from 2005 to 2020. Think of the GDPR as a kind of consumer bill of rights governing data use. Source: STATISTS.

Consumer 144
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Amazon Appoints Insider as CEO of Worldwide Stores

Retail TouchPoints

Amazon has named 17-year company veteran Doug Herrington to the renamed role of CEO of Worldwide Amazon Stores, filling the position left vacant by former CEO of the Worldwide Consumer Dave Clark. Since 2015, Herrington has served as Amazon’s SVP of the North America Consumer.

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Burberry Appoints New Chief Creative Officer as Tisci Departs

Retail TouchPoints

Lee will replace former creative chief Riccardo Tisci , who was appointed to the role in March 2018 following his career with Givenchy from 2005 to 2017. He will report to CEO Jonathan Akeroyd, who began leading the luxury brand in April 2022. Prior to his work with Bottega Veneta, Lee was the Director of Ready-to-Wear Design at Celine.

Fashion 319