Macy’s vs. HBC: Two Different Takes on the Ecommerce Spinoff
Retail TouchPoints
JUNE 23, 2022
There are multiple investment areas — customer experience, customer data, fulfillment spend — that tend to get prioritized more highly in digital-only businesses,” said Hilding Anderson, Head of Strategy for Retail, North America at Publicis Sapient in an interview with Retail TouchPoints at the time of the Saks deal.
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