How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS
Retail TouchPoints
MARCH 1, 2024
He compared the level of interest of a consumer who had simply seen a Natori ad on social media to one who had “gone to the website, added something to their bag and abandoned the cart. She left a prestigious Wall Street position to start the company; similarly, Ken left a career in finance to join the company in 2007.
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