Apple’s Brand Playbook Unlocked

Forrester eCommerce

In 2010, Apple ranked as the 17th most valuable brand in the world. Since 2010, Apple’s brand value has increased at a compound annual growth rate of 36%, while the entire “brandscape” has grown […]. Do you want to be like Apple? Just three years later, it had garnered the top spot and has remained there.

Cisco Purchases Duo Security for $2.3B

Forrester eCommerce

Founded in 2010, Duo Security has been growing rapidly over the last few years with its multifactor authentication (MFA) offering and has raised over $120 million in venture financing to date. Today, Cisco announced that it has acquired Ann Arbor, Michigan/California-based Duo Security for $2.35 billion in cash.

How Dollar Shave Club dominates the cutthroat world of eCommerce

TradeGecko

It was December 2010, and Michael Dubin was at a Christmas party where a family friend – Mark Levine – asked him for help selling 250,000 razors he’d bought from Asia ( you know – standard party chat ).

Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

Retail TouchPoints

Here’s another great example: The Retail TouchPoints annual Outlook Guide special report launched in 2010, featuring insights from leading retail industry analysts and experts — many of whom continue to work in the industry today.

Instagram Ad Specs in 2018

CPC Strategy

Founded in 2010, Instagram stands as one of the younger social media networks – particularly in its advertising endeavors – and has seen an. Read More. The post Instagram Ad Specs in 2018 appeared first on Retail Performance Marketing Blog - CPC Strategy. Instagram

Hiring An Accountant To Do Your Taxes Vs Using Turbo Tax Or Tax Cut

My Wife Quit Her Job

Whether an accountant will do a better job than Turbo Tax 2010 was the first year that my wife and I decided to hire an accountant to file our tax return and I remember being very nervous about the decision. Do you really need an accountant to file your taxes?

The Empowered Marketer: Griffin Thall of Pura Vida Bracelets

Zaius

Pura Vida bracelets started on a surf trip to Costa Rica in 2010. Launching in 2010, we were lucky to build our community mostly organically. How does a business shift and grow along with the ever-changing ecommerce market? It’s not easy! Consumers can be fickle.

Money Can't Fix What's Broken At Sears Holdings

Retail TouchPoints

Since 2010, Sears Holdings has lost $10.4 Shop Your Way Loyalty Has Been Over-Emphasized The Shop Your Way loyalty program, which has been Lampert’s pet project and the focus of every quarterly financial report since 2010, was supposed to be Sears Holdings’ savior.

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How to Think About SEO

Kissmetrics

Until 2010, you used to be able to add keywords in your meta tags and you would get rankings within a few months. That worked really well between 2010 and 2013. Don’t you hate how it takes forever to get results when it comes to SEO?

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It’s Time To Stop Talking Retail Innovation, And Start Doing It

Retail TouchPoints

He was also named the 2010 Agency Marketer of the Year by the American Marketing Association Nashville chapter and is a past president of the American Advertising Federation Nashville.

The 8 Must-Follow Business Principles That Drove 832% Growth and $5M in Revenue

BigCommerce

I started my current business, Flexfire LEDs , in 2010. Prior to 2010, starting an online business was near impossible. Little did we know, we were following Google’s “best marketing practices for 2017” book back in 2010.

The 5 Facets Of Success In The Subscription Economy

Retail TouchPoints

The subscription economy has been making waves since 2010, when Birchbox debuted a subscription box that quickly gained popularity.

The Role of WordPress Ecommerce in the Coming Content and Commerce Era

BigCommerce

Before 2010, ecommerce in WordPress wasn’t really viable. 2010: ACCT (After Custom Content Types). Throughout 2010 and into 2011, a wide variety of people and companies tried their hand at ecommerce in WordPress, and none were great.

BigCommerce Brings Google AMP to Ecommerce Sites Worldwide

BigCommerce

This means that faster loading sites will benefit from improved visibility (Google started using site speed in desktop web search rankings in 2010). Today, BigCommerce is excited to announce the first native ecommerce integration for accelerated mobile pages –– i.e. Google AMP.

Your Small Business Saturday Guide: Tips, Tools, and Statistics for Local Companies

BigCommerce

For a tradition that only dates to 2010, you have to hand it to Small Business Saturday. American Express created Small Business Saturday (SBS) in 2010 with the goal of encouraging the support of both local and small eCommerce shops.

My Failed Attempt at SEO (And What I’ve Learned)

Kissmetrics

Back in 2010, I bought an old poker site that was never really updated. I published my first blog back in November 2010. The blog post wasn’t the standard 2,000 plus words that I write these days, but it was long enough for 2010. Did you know that I’ve failed at SEO before?

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4 Retail Apocalypse Myths — Debunked

Liveintent

Just look at Warby Parker , an ecommerce startup that launched in 2010 and now has nearly 40 stores, with plans for hundreds more. There’s no greater sign of the retail apocalypse than those sad images of defunct Blockbusters , abandoned Toys ‘R’ Us stores , and empty Sears shelves. RIP millennials’ childhoods.). While ecommerce is also increasing at a rapid rate, the truth is that the retail apocalypse is, well, not so apocalyptic.

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Automating Image Optimization: Akamai Image Manager Now Available for BigCommerce Merchants

BigCommerce

This means that faster loading sites will benefit from improved visibility (Google started using site speed in desktop web search rankings in 2010). If you’re selling online, you already know that when it comes to page load times — speed kills. .

2019 Bigcommerce VS Shopify Comparison – Let’s Break Them Down

Creating a Website Today

The duo didn’t receive a paycheck for their hard work until 2010 when investors saw potential in their website.

Experience Adaptive Commerce at South by Southwest

GetElastic

To better understand what’s at stake with this disruption, you don’t have to look further than the Fortune 500 where 30% of those that were listed in 2010 list are no longer on the list in 2017 – just seven years later!

Discount Nation, Promiscuous Shoppers And The Sucker Price

Steve Dennis

Free shipping was virtually ubiquitous during the 2010 holiday season. Early in 2011, I first wrote about what I called “Discount Nation.” ” Having worked at Sears earlier in my career I was quite familiar with highly promotional retail.

The History of Blockchain

eCommerce Guider

Most people who have a slight interest in blockchain probably know that the first Bitcoin software was openly released to the public “sometime around 2010” (it was actually at the start of 2009), but the seeds of blockchain go way back further than that. The History of Blockchain. “To

How to Find a Manufacturer + Save 65% on Product Development

BigCommerce

By 2010, I was a full blown foreign exchange student in Beijing, living with a host family that didn’t speak English while attending a local Chinese high school. Me with some classmates in 2010.

Memorial Day 2017 email teardown

Klaviyo

Founded by two Harvard business school graduates in 2010, the company is VC backed and has raised $71.9m It’s hard to believe summer is already here! Over the long holiday weekend our team was flooded with different offers and promotions around Memorial Day sales.

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Holiday 2017: The fault in our stores

Steve Dennis

By all accounts this holiday shopping season looks to be pretty solid overall–perhaps the best since 2010. Aggregate sales will likely be up between 3.5% and 4.0%. E-commerce year-over-year growth will come in around 17%. Retailers’ inventories seem to be generally in good shape, which should allow most to deliver strong gross margin performance.

What Pizza Can Teach You About Scaling a Business Without Losing That Local, Small Biz Charm

BigCommerce

I founded Slice in 2010 (formerly called MyPizza) with the goal of growing local pizza into something that could compete with the big guys. Want to grab a slice?

Highlights from Web Summit

Ecommerce Platforms

The attendance turnout shot up to 400 in 2010, and attendees included local entrepreneurs, members of the local business community as well as investors.

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ROI Revolution Summit 2018 Speaker Spotlight: Part 3

ROI Revolution

We onboarded Amazon in August of 2010 for one of our brands, and it outperformed so drastically that I actually had to cancel my vacation to onboard the other brands before the holidays.

Episode 56 – Lessons in Building Billion Dollar eCommerce Brands with Rick Cesari

eCommerce Evolution

Fascinate: Your 7 Triggers to Persuasion and Captivation” book (2010) by Sally Hogshead – Amazon. I’m convinced that the most successful eCommerce companies in the years to come will be those who build a brand. .

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Subscription Ecommerce Websites Saw 4,461% Revenue Boom in 5 Years: 20 Brands Reaping the Benefits

BigCommerce

Heralded as the newest, greatest ecommerce strategy beginning around 2010, subscription box services like BirchBox, Trunk Club and Dollar Shave Club have not only made headlines – they’ve made billions. Don’t even say it out loud: Subscription boxes are not dead.

The Power of Email + The Psychology of Social Proof = The Social Email

Kissmetrics

It’s just so 2010. Out with the old, and in with the new. That’s the expression. The old? Email marketing. The new? Social…media, proof, marketing. Just look at the proliferation and popularity of social media platforms – Facebook alone has 1.94

Prescriptive Analytics Overtakes Predictive — 2018 Retail Trends from Forrester

Dynamic Action

We expect that total US retail sales, bolstered by strong consumer confidence, will continue to grow: Since 2010, annual growth for total US retail has ranged from 2% to 5%.2 Prescriptive analytics for retail will overtake predictive analytics as one of several 2018 retail trends, according to new research from Forrester. Internet Retailing covered the new findings. Please find an excerpt below: Prescriptive analytics will overtake predictive analytics.

With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever

BigCommerce

Google announced using site speed as a metric for ranking back in 2010 and officially announced in January 2017 that mobile page speed is a ranking factor for websites. . By the time you read this, everything we’ve learned about mobile SEO could be wrong.

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Our 2017 guide to holiday email marketing

Klaviyo

between 2010 and 2015). You know that Black Friday and Cyber Monday, collectively known as “BFCM,” are just a few short weeks away. So here’s the big question: Are you ready? Last year was huge. Sales for 2016’s Cyber Monday broke the record for the biggest day in the history of U.S.

Retail’s ‘Big Show’: A few key takeaways

Steve Dennis

It’s not clear to me why the industry has been so slow to embrace this reality, but various speakers seemed to finally acknowledge what I’ve been writing about since 2010–and what many winning brands having been putting into practice for years.