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News: U.S. Supreme Court Rejects Appeals From Apple and Epic in Antitrust Case

FastSpring

Supreme Court denied requests to hear appeals from both Apple and Epic Games regarding the antitrust case Epic filed against Apple in 2020, Reuters reported. Further Epic Games v. Related reading about Epic vs. Apple and Epic vs. Google: Is What Epic Wants for App Stores What Other Game Developers Actually Want? In 2021, U.S.

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Wish Sold to Asian Ecommerce Platform Qoo10 for $173 Million

Retail TouchPoints

Writing on the Wall: New Competitors Put Pressure on Wish When it debuted back in 2010, Wish was the only game in town when it came to manufacturer-direct discount shopping apps. and then made sure everyone knew about it with a spot in advertising’s biggest game, the Super Bowl. followed by former #1 Shein.

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How Kids Foot Locker Inspires Gen Alpha…from TikTok to the Metaverse

Retail TouchPoints

While many brands and retailers are focusing on engaging Gen Z, Gen Alpha is slowly creeping into the picture. Gen Alpha — consumers born after 2010 — have grown up immersed in technology.

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Next-Gen Co-Brand Cards are Tailored to You, by You

Retail TouchPoints

Up-and-coming Generation Z (born in the mid- to late-’90s through 2010) consumers are increasingly interested in personalized offers and non-monetary benefits. But now consumers want intangible benefits, including tailored experiences.

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Personalization at Scale: How SMS Helped PERC Coffee Untangle its Marketing Campaigns

Retail TouchPoints

Build Your Brand, Then Boost Your Sales More than seven in 10 customers say they are likely to trust a company more because of brand-building initiatives, which goes to show that there’s value in playing the long game.

Marketing 250
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The End of D2C as we Know it: Enter Direct-to-Retail

Retail TouchPoints

Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly. If D2C changed the retail game for the last decade, I am excited to see what D2R will do for the next one. Vatere led it to its successful nine-figure exit.

Retail 242
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BigCommerce Brings Google AMP to Ecommerce Sites Worldwide

BigCommerce

Today, we are thrilled to be partnering with BigCommerce to offer AMP-enabled ecommerce themes across our entire Pixel Union catalog, giving online merchants a game-changing solution for harnessing the growth of mobile commerce and the power of world-class mobile design.”. AMP-Ready Themes. This will affect all sites by July 2018.