Forrester eCommerce

JUNE 7, 2023

Gen Z employees, those workers born between 1997 and 2012, are entering your organization and will account for 27% of the workforce by 2025. To counter the myths and misconceptions about Gen Z, we surveyed thousands of Gen Zers in multiple countries. The results of this research are summarized in the report, Ready Or Not, […]

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Customer 195

Retail TouchPoints

FEBRUARY 9, 2023

The company rebranded as Batteries Plus Bulbs in 2012 in an attempt to expand its appeal but then reverted back to just Batteries Plus in 2021 (although it does still sell light bulbs). Creating these unique customer journeys is easier said than done, especially for a retailer that touches so many varied consumer segments. “We’re

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Customer Data Customer Omnichannel Electronics 237

Forrester eCommerce

APRIL 21, 2023

Businesses and media tend to catalog Gen Z (individuals born between 1997 and 2012) as the sustainability generation. Media hype surrounding young environmental activists like Greta Thunberg reinforces this stereotype. But brands and retailers should beware this boilerplate assumption.

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Retail Customer Experience B2C Customer 195

Retail TouchPoints

MARCH 25, 2021

Today, subscriptions are an entire economy — the next phase of which will be defined by transforming regular customers into loyal members. Let Customers ‘Set it and Forget it’: The Recurring Products Model. Hook Customers With An Introductory Offer: Convertible Subscriptions Model.

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Subscription Customer Jewelry Consumer 264

Retail TouchPoints

JANUARY 10, 2024

Launched in 2012, Tata Starbucks now operates more than 390 stores across 54 Indian cities, with approximately 4,300 employees. To meet this goal, the company will open one new Starbucks in the country every three days. Starbucks operates in India through a 50:50 joint venture with Tata Consumer Products called Tata Starbucks.

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Operations Consumer Marketing Customer 262

Retail TouchPoints

AUGUST 17, 2023

He is tasked with driving “profitable growth rooted in sustainable product innovation, customer-centricity and market expansion initiatives and identifying new opportunities,” the company said in a statement. This news follows Grove’s earnings results for Q2 2023, which ended June 30, 2023, and includes a 16.6%

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Recommendation Marketing Improvements Management 245

Retail TouchPoints

SEPTEMBER 5, 2023

Is it onboarding, customer service, product knowledge, soft skills, selling skills, safety or compliance? Or a retailer could want to strongly emphasize high-quality customer service based on recent, and repetitive, negative customer experiences in select stores. Chances are it’s a mix of quite a few of those.

Consumer Electronics 260

Consumer Electronics Retail Electronics Customer Experience 260

Forrester eCommerce

FEBRUARY 3, 2020

When Apple launched Apple Maps in 2012, it didn’t go so well. The launch wound up on the show Silicon Valley as an example of just how badly a launch could go. Part of the challenge is that Apple was forced to rely on third-party mapping data providers. Things didn’t work out so well. And […].

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Customer 300

Retail TouchPoints

AUGUST 1, 2023

Since 2012, the median EBITDA for publicly traded retailers was 9.8%, according to Deloitte. Smart merchandise and assortment decisions driven by the voice of the customer and aimed at profitability. The Customer at the Center Using predictive analytics for decision-making is one strategy merchants can adopt to enhance profitability.

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Retail Shipping Costs eCommerce Consumer 246

Forrester eCommerce

JULY 27, 2018

Since I first wrote about digital transformation back at the end of 2012, the term has become wildly overhyped. Since CEOs are now at least asking about digital transformation, and every technology vendor now claims expertise in digital transformation, it’s time to burst a few of the myths surrounding digital transformation.

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Technology Information Customer Marketing 342

Retail TouchPoints

SEPTEMBER 13, 2022

Foley and Kushi have remained heavily involved with Peloton since they founded the company in 2012. Our expanded national rental program allows even the most value-conscious customers to fully immerse in the Peloton experience.”.

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Subscription Retail Accessories Apparel 263

Retail TouchPoints

JULY 12, 2021

since 2012 when it became the first retailer to bring the brand to the U.S. For example, customers will be able to pick up Asos.com orders at Nordstrom and Nordstrom Rack stores beginning this fall. The companies also are in discussions to create multichannel showcases for several ASOS brands for Nordstrom customers.

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Multi-channel Multichannel Department Stores Fashion 264

Optimizely

AUGUST 1, 2018

But growing your customer base takes far more than an effective A/B test. Back before 2012, we had a much wider mix of brands in our portfolio. We were really focused on search optimization and digital channels until some of the shifts with organic Google rankings in 2012. Hence the “Spend less.

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Marketing Customer Channel Live Chat 150

Retail TouchPoints

JUNE 7, 2023

That’s according to a recent study by the ICSC that surveyed Gen Z consumers, defined by the Pew Research Center as those born between 1997 and 2012. Free returns, at 31% , and quick/helpful customer service, at 27% , also are vital elements. The study found that four out of five are worried about the health of the U.S.

Food and Beverages 289

Food and Beverages Travel Hobbies Shipping Costs 289

Retail TouchPoints

OCTOBER 12, 2020

She previously worked at Old Navy from 2010 to 2012, when she led product, design and visual merchandising, and was General Manager and EVP of Pottery Barn from 2007 to 2007. Prior to joining Old Navy in August 2019, Green was President and CEO of Athleta , where she led the brand’s growth from $250 million to nearly $1 billion in sales.

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Management Customer Retail 175

Retail TouchPoints

OCTOBER 2, 2023

As far back as 2012, consumers reported being uncomfortable with being “stalked” by targeted cookies online. It’s always a good practice to make sure you inform your customers of exactly how you’re using their data, why you’re using it and how they can opt out if they choose. Plus, the quality of third-party data can be unreliable.

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Marketing Information Consumer Reference 331

Retail TouchPoints

SEPTEMBER 26, 2023

It’s important to make it easier for customers to understand what they’re getting to lower the chances of returns and negative reviews. Is your brand showing up when customers are searching for your products? Once these great placements are established, make sure the product images and display pages are top-notch.

Supplies 264

Supplies Fulfillment Shipping Costs Shipping 264

Retail TouchPoints

JUNE 26, 2023

Customs & Border Protection], avoid import duties and minimize the likelihood that the packages will be screened for UFLPA [the Uyghur Forced Labor Prevention Act] compliance,” reads the report. market in 2012, Shein has been compliant with U.S. tax and customs laws.

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Shipping Fashion Operations Fulfillment 279

Retail TouchPoints

APRIL 7, 2021

The acquisition will also add another point of entry for self-purchasing women customers — a segment where Signet said it is currently underdeveloped — and give the company a foothold in pure-play digital retail. Launched in 2012, the Rocksbox service lets monthly members rent and swap exclusive jewelry styles through its online platform. .

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Jewelry Subscription Fashion Customer Experience 162

Retail TouchPoints

MARCH 25, 2022

born between 1997 and 2012, and they make up approximately 20% of the total U.S. Consequently, this is a medium that retailers must seriously consider in order to reach the customers of the future. The customer data is stored in the app, so all it takes is a few clicks to pay. population. Are you Listening?

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Payment Services Payments Social Media Electronics 278

BigCommerce

NOVEMBER 20, 2017

Christmas Eve has become KFC’s busiest time of year in Japan, and many customers now pre-order their chicken dinners months in advance to avoid hours of waiting in line. In 2012 and 2013, passengers leaving Japan on selected flights to the U.S. All of this for a domestically-unfathomable $40 price tag on the meal.

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Fashion Operations Marketing Customer 367

Kissmetrics

AUGUST 30, 2021

Gen Z’ers, which includes those born between 1996 and 2012, now make up 20 percent of the US population and account for $143 billion in direct spending. Here are five ways to attract and keep Gen Z customers. Gen Z customers value one thing above all else: flexibility. Research Gen Z Culture.

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Consumer PayPal Social Media Article 351

Retail TouchPoints

MAY 5, 2021

Gap acquired Intermix in 2012 and the brand now operates 31 U.S. We are committed to driving long-term, profitable growth for our shareholders and employees, while delivering unique product and experiences for our customers at scale,” said Sally Gilligan, Head of Strategy at Gap Inc. store locations and an ecommerce business.

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Accessories Apparel Omnichannel Fashion 162

Retail Technology Review

SEPTEMBER 5, 2017

In 1950 there were 600,000 retail stores in the UK, in 2012 there were 290,000, and just 220,000 are predicted to survive in 2020. By Matthew Robertson, Co-CEO NetDespatch.

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Retail Customer Mobile 93

Retail TouchPoints

JUNE 11, 2020

“This strategy is a culmination of the project the company has been investing in steadily and significantly since 2012, a project that will transform its profile notably,” said Pablo Isla, Chairman and CEO of Inditex in a statement.

eCommerce 247

eCommerce eCommerce Platforms Omnichannel Fulfillment 247

Retail TouchPoints

MARCH 22, 2021

Current President and Chief Customer Officer Mark Worden has been unanimously elected by the company’s Board of Directors to fill his shoes. His strategic direction, deep knowledge of our customers, digital expertise, and unwavering commitment to our employees makes him the perfect fit for this role.”.

eCommerce Platforms 185

eCommerce Platforms eCommerce Management Customer 185

Kissmetrics

DECEMBER 18, 2020

Launched in 2012 by Deena Varshavskaya and headquartered in San Francisco, Wanelo was the silver bullet online sellers were looking for. Read Customer Reviews. With its reward system, Shopkick helps you increase sales by attracting new customers to your stores. With Shopkick, you can be assured of driving customer loyalty.

Merchant Services 363

Merchant Services eCommerce Social Media Customer Loyalty 363

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? There are 2.14

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Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? There are 2.14

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

365 Retail

NOVEMBER 1, 2023

This marks the brand’s fourth standalone boutique in the capital and its seventh in the UK, reinforcing TAG Heuer’s commitment to offering exceptional customer experiences in modern, aesthetically pleasing spaces. Swiss luxury watchmaker TAG Heuer has opened its doors to a new boutique at Westfield Stratford City in London.

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Events Customer Experience Management Retail 111

RetailWire

APRIL 7, 2021

Prosecutors allege that former executives at Ikea France created a “system of espionage” that spied on workers, unions and even customers of the furniture chain. The alleged activity took place between 2009 and 2012. Ikea has denied the allegations.

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Customer 40

Forrester eCommerce

AUGUST 29, 2018

Back in 2012 I attended Forrester’s CX Europe event for the first time – at the time, as a Forrester client. This November, six years later, I’m delighted that I’ll be hosting the event. Personally and professionally, hosting CX Europe, falls under the category of BHAG (Big Hairy Audacious Goal).

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Events Customer 170

Optimizely

JUNE 25, 2018

The market is growing rapidly, with overall ecommerce sales surpassing $335 billion in 2017 — up from $186 billion just five years ago in 2012. Consumers were more loyal to brands because they had fewer options, and discounts were a proven way to keep customers coming back again and again. …and much more.

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Webinar eCommerce Customer Loyalty B2C 150

Retail TouchPoints

FEBRUARY 28, 2023

Fortunately, there have been advances in both digital technology and customer analytics that dramatically enhance a retailer’s ability to personalize promotions and deliver them through the loyalty program framework. Essentially, this is a simple model: customer + contexts = action. Location: Where is the customer right now?

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Retail Books Consumer Social Media 289

BigCommerce

JUNE 21, 2018

billion in 2018 , representing a 121% increase compared to 2012 revenue. Below we’ve highlighted 13 automotive brands that are focused on creating exceptional customer experiences by designing ecommerce sites that drive sales, revenue, and market share. Download a Customer Information Sheet for more information. CruiseMaster.

Automotive 367

Automotive eCommerce Accessories BigCommerce 367

Retail TouchPoints

JUNE 22, 2021

Lockdowns and social distancing have driven more and more customers to interact with brands via their apps, dramatically accelerating digital transformation. App stability tells ecommerce organizations how often their web or mobile apps work throughout an entire customer transaction. Imagine a customer browsing an ecommerce app.

eCommerce 242

eCommerce Mobile Online Retail Shopify 242

Retail TouchPoints

MAY 12, 2022

By following a few best practices, small and local retailers can prepare for the metaverse and reap the benefits that come from digital interactive customer engagement. It’s important to take baby steps to build up to a metaverse offering — both for you and your customers. The Applications of the Metaverse are Limitless — Literally.

Marketing 344

Marketing Social Media Games Small Business Retail 344