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3 Immersive Customer Experiences Using Augmented Reality

Retail TouchPoints

When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of just how engaging augmented reality experiences could be — and brands took notice. Your advertising creative needs to give your audience — in this case your target customers — something they find valuable.

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Forrester’s Customer Experience Marketing Summit 2016 In Sydney Is Fast Approaching!

Forrester eCommerce

Six months after our highly successful Summit for Marketing Leaders in Australia, I'm excited to announce that Forrester's CX Marketing Sydney 2016 event is less than 7 weeks away. Key topics they'll cover include: Driving business results, competitive advantage, and growth by delivering the right customer experience.

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The Retail Customer Experience Is Changing — Is Your Brand Ready?

RTP blog

Harnessing voice technology is one of the leading ways today’s brands can truly deliver a more seamless customer experience tomorrow. These technologies have the power to provide data and insights around customer behaviors that retailers otherwise wouldn’t have easy access to. So where does the retail customer experience fit in?

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Competing With Amazon Through The Retail Customer Experience

Zmags

The Retail Customer Experience: Tips and Tricks Amazon can often seem like an industry goliath – and for good reason. In 2016, 34% of all online traffic from November through December occurred on Amazon.com[i]. The post Competing With Amazon Through The Retail Customer Experience appeared first on Zmags.

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How chatbots can optimize customer experience (CX)

GetElastic

Chatbots are used for a number of different functions in today’s consumer experiences– they can act as your personal shopper, update your bank account, serve as your hotel concierge, and can even send notifications about your pizza delivery. . However, there is also plenty for decision makers to look forward to.

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The hybrid customer experience may be the key to your eCommerce success

GetElastic

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

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The hybrid customer experience may be the key to your eCommerce success

GetElastic

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.