Retail TouchPoints

APRIL 20, 2023

Digital commerce revenues in these eight countries have quadrupled since 2017, reaching the equivalent of $211 billion in 2022, and this number will only grow as these markets mature. Vacirca noted that the first step for many Western retailers in these countries won’t necessarily be in B2C, but B2B.

Social Media 289

Social Media B2B Supplies B2C 289

Optimizely

JUNE 25, 2018

The market is growing rapidly, with overall ecommerce sales surpassing $335 billion in 2017 — up from $186 billion just five years ago in 2012. While this growth is great news for B2C brands, it’s also created a highly competitive market. . Ecommerce has changed drastically in the past few years.

Webinar 150

Webinar eCommerce Customer Loyalty B2C 150

Groove

JUNE 25, 2020

For example, if your client has both B2B and B2C sales, you can put B2C deals into its own eCommerce pipeline, so you don't mess up their B2B pipeline. Benefits of the BigCommerce & HubSpot Integration. First, this integration gives you the ability to choose which pipeline your deals go into.

BigCommerce 349

BigCommerce B2C B2B eCommerce 349

Groove

MARCH 31, 2022

Ten years later in 2015, the B2C brand partnered with Groove Commerce to enhance its online presence and overall eCommerce strategy. Upon launching the Cutter and Buck website on BigCommerce back in 2017, the Groove Commerce team completely redesigned the site. The Challenge.

SEO 195

SEO Fashion Apparel Merchant Services 195

Forrester eCommerce

APRIL 4, 2019

Apple first introduced Intelligent Tracking Protection (ITP) in 2017, but the latest update (2.1) creates a new set of challenges for advertisers, publishers, and tech vendors that make money from online behavioral advertising (OBA), attribution, web analytics, testing, and personalization.

Mobile 394

Mobile B2C Marketing 394

Forrester eCommerce

FEBRUARY 5, 2019

The Journey From Energy To Experience In the summer of 2017, I, along with my Forrester colleagues, wrote up the results of our year-long endeavor to build an analytically sophisticated, data-driven framework for emotion-led branding.

Customer Experience 365

Customer Experience B2C Customer Marketing 365

ChannelAdvisor

AUGUST 2, 2017

Sellers had the opportunity to attend a range of sessions, including presentations by Hal Lawton, Senior Vice President of eBay North America; Bob Kupbens, VP, B2C Selling & Global Trust; and Mohan Patt, VP, Buyer Experience, Product and Engineering on how eBay is modernizing and simplifying the business.

Shipping Costs 60

Shipping Costs eCommerce Workshop Mobile 60

GetElastic

APRIL 8, 2021

Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. B2B ecommerce has quietly grown to surpass the size of the more visible B2C ecommerce marketplace, today accounting for 2.5 the volume of B2C online purchases. By 2020, that number is projected to eclipse $1.2

B2B 148

B2B eCommerce B2C Payment Services 148

Forrester eCommerce

NOVEMBER 1, 2018

6,445 crore (US$970 million) for the 2017-2018 fiscal year. This week India’s key eCommerce firms — Flipkart, Paytm Mall, PhonePe, ShopClues, and Swiggy — posted combined losses of ?6,445 We expect this to worsen in the coming years as companies scale up rapidly to capture market share.

eCommerce 337

eCommerce Marketing Mobile B2C 337

Forrester eCommerce

APRIL 30, 2018

In our first Marketing Automation Technology Forecast, 2017 To 2023, we expect global spending on […]. As digital marketing complexity increases, more marketers are embracing automation tools to improve efficiency and speed to market.

Marketing 328

Marketing Channel Management Technology 328

TradeGecko

MAY 28, 2018

The B2B eCommerce market reached a huge $7.661 trillion by the end of 2017 – more than triple that of the B2C eCommerce market.

B2B 75

B2B eCommerce B2C eCommerce Marketing 75

Optimizely

DECEMBER 21, 2017

Every B2C marketer needs to know about contextual commerce. That’s why contextual commerce is so important in B2C marketing. In April 2017, Mastercard launched an AI-powered chatbot on Facebook Messenger that allows a customer to shop directly from within the Facebook app — even paying via Masterpass.

Customer Loyalty 191

Customer Loyalty Improvements Customer Merchant Services 191

Retail TouchPoints

APRIL 28, 2021

Our retail network is, and remains, one of the best ways to deliver a meaningful brand experience,” said Jean-Christophe Jaunin, Global B2C Head at Nespresso in an interview with Retail TouchPoints. “We We strongly believe in the relevance and power of retail as a brand-building channel.

Arts 240

Arts Beauty and Health B2C Gifts 240

Kissmetrics

MARCH 30, 2018

trillion in 2017 and are expected to reach 4.9 Interestingly, this growth pattern is not solely a retail B2C phenomenon. In fact, B2B e-commerce worldwide sales in 2017 peaked at $7.7 trillion, which is 235% higher than B2C. In-store sales accounted for 91% of all retail sales in the US in 2017. trillion in 2021.

eCommerce 210

eCommerce eCommerce Marketing Marketing Shipping Costs 210

TradeGecko

JANUARY 25, 2018

2017 was an amazing year for wholesalers, with statista predicting that the global B2B eCommerce market is worth "US$7.7 trillion and that the B2B business is now dwarfing that of the B2C business".

Webinar 60

Webinar B2B B2C eCommerce Marketing 60

Kissmetrics

JUNE 19, 2018

As for the industry, I talked to companies in the B2B space as well as the B2C space. Google generated $50 billion in 2012 and $109 billion in 2017. Last but not least, I generated 7,442,647 unique visitors in 2017 for a total spend of $581,495 on SEO related efforts, excluding CPC ads.

Marketing 268

Marketing SEO Channel Social Media 268

BigCommerce

JUNE 21, 2018

They’re selling automotive parts, accessories, and service online for everything from sportbikes to trucks for both B2C and B2B buyers. billion increase every year between 2012 and 2017. Both B2B and B2C customers are buying automotive parts, services, and accessories online. Some of these brands are brand new to the space.

Automotive 367

Automotive eCommerce Accessories BigCommerce 367

Ecommerce Platforms

JANUARY 4, 2019

In 2017, there were 1.66 As reported in a 2017 Statista study , 34 percent of respondents stated they would be comfortable getting answers to their questions from AI, such as a chatbot or virtual assistant, when shopping. Who said ecommerce was only for B2C brands? If not, you could be missing out on the projected $4.8

eCommerce 223

eCommerce Payment Services B2B BigCommerce 223

GetElastic

DECEMBER 10, 2018

Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. B2B ecommerce has quietly grown to surpass the size of the more visible B2C ecommerce marketplace, today accounting for 2.5 the volume of B2C online purchases. By 2020, that number is projected to eclipse $1.2

B2B 156

B2B eCommerce B2C Payment Services 156

Kissmetrics

JANUARY 27, 2021

Roughly 24% of marketers plan to increase their spending on content marketing in both B2B and B2C. Point is, video – both recorded and live streaming – is a top tactic in both B2C and B2B. The average blog post was 808 words in 2014, but was 1142 words in 2017. And online netizens love to watch and consume it.

Marketing 311

Marketing Social Media Blog B2C 311

BigCommerce

JULY 25, 2018

As both a B2B and B2C brand for so many years, I’d like to think we’ve seen it all and have discovered the most effective ways to navigate ecommerce. One of the biggest challenges we’ve faced as we’ve built and executed our B2C ecommerce strategy is also one of our biggest advantages. and internationally.

Consumer 174

Consumer eCommerce Multi-channel B2C 174

Forrester eCommerce

MAY 2, 2018

There were no surprises: Twitter is building off its Q4 2017 momentum, Facebook continues to grow its user base, and Snap is still going through an identity crisis. Q1 2018 earnings for Twitter, Facebook, and Snap largely showed minimal impact from the recent data privacy crisis. For the most part, the financial markets seem to […].

Social Media 210

Social Media Marketing B2C 210

Optimizely

JUNE 29, 2017

expects strong growth in 2017 and beyond. To learn more about how Zaius is helping B2C companies evolve and scale revenue, visit zaius.com – or, reach out to us directly at insights@zaius.com or at 877-658-2570.

B2C 150

B2C Accessories Channel eCommerce Marketing 150

Kissmetrics

MARCH 12, 2018

86% of B2C and 91% of B2B marketers are using content marketing according to the 2018 State of Content report from CMI. Roughly 37% of marketers plan to increase their spending on content marketing in both B2B and B2C, while 46% plan to leave it the same. The average blog post was 808 words in 2014, but was 1142 words in 2017.

Marketing 205

Marketing Social Media B2C B2B 205

Optimizely

MAY 15, 2018

That’s why we’ve picked out the IRCE sessions that are must-sees for any B2C marketer, whether you’re focused on merchandising, marketplaces, omnichannel, design, or search. In 2017, the Top 1000 online retailers in North America collectively increased online sales by 18.5%, and ecommerce accounted for 49% of retail industry growth.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Kissmetrics

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . Stryde — Best for eCommerce and B2C businesses. If you’re a B2C business or running an eCommerce store, Stryde is a superb choice because they specialize in eCommerce digital marketing for businesses of all sizes. So, that’s a TON of money. Source: Statistica.

PPC 279

PPC Multi-channel Social Media B2C 279

RTP blog

APRIL 9, 2018

As many as 43% of retailers surveyed expect a net increase in the number of brick-and-mortar stores they operate by the end of 2018 compared with 2017, according to an NRF study. While Nordstrom may have set the stage, it seems like all retailers are moving towards a robust and seamless brand presence across channels.

Customer Experience 150

Customer Experience Customer Omnichannel eCommerce 150

Forrester eCommerce

MAY 14, 2018

In April 2017, Flipkart raised funds from Softbank, eBay, Tencent, and Microsoft to counter Amazon’s rapidly growing presence in India. On May 9, 2018, Walmart announced that it will jump into the fray, paying $16 billion to acquire 77% of Flipkart and finally get the chance to sell goods to Indian consumers. This deal gives […].

Marketing 170

Marketing Consumer B2C eCommerce 170

Elsner

FEBRUARY 28, 2019

Start treating B2B as B2C: Host some of the best practices from B2C business model. Humanize, include Social Media: Social Media the third most critical tactic B2B marketers are using reported Content marketing institute 2017. Use high-quality product images and video. Provide social proofs. Show reviews and ratings.

B2B 110

B2B Definition eCommerce B2C 110

Ecommerce Platforms

JUNE 4, 2017

Cross-border ecommerce can refer to online trade between a business (retailer or brand) and a consumer (B2C), between two businesses, often brands or wholesalers (B2B), or between two private persons (C2C), e.g. via marketplace platforms such as Amazon or eBay. trillion (Global B2C GMV, growing at CAGR of 13.5

eCommerce 159

eCommerce Merchant Services Payment Services Payments 159

GetElastic

FEBRUARY 27, 2019

The numbers are in and there is no denying that the 2018 holiday season outshined the 2017 holiday in terms of ecommerce revenue. Mobile was definitely the winner, taking in 48% of order share, which is a 19% increase from holiday 2017. Previously published on the Insights Blog. Source: 2018 Q4 Mobile Commerce Insights Report?.

Mobile 160

Mobile Shipping Definition Blog 160

Optimizely

NOVEMBER 15, 2018

And as every B2C marketer knows, ad expenses skyrocket during the holidays, making the stakes higher than ever. 25, 2017 — compared with less than 40 percent in 2016. As every online marketer knows, the cost of paid customer acquisition has been on an upward trajectory for years.

eCommerce 186

eCommerce Mobile Merchant Services B2C 186

RTP blog

APRIL 1, 2019

While H&M struggled with profits dropping 62% in 2017, Zara’s parent company Inditex reported a 7% increase the same year. The duo knew they could provide a modern system to help bridge the gap between the B2C and B2B experience, and in 2010, they set out to change the way retailers and wholesalers transact with NuORDER.

Fashion 150

Fashion B2B eCommerce Platforms Social Media 150

FastSpring

NOVEMBER 29, 2018

Take a look at some more interesting statistics from Ecommerce Europe’s European B2C Ecommerce Report 2018 : Average online spend for the European ecommerce market ranges between €100 to €499 euros—with the two most popular categories being clothing and sporting goods topping the list, followed by media & computer software.

eCommerce 61

eCommerce B2C Sporting Goods eCommerce Marketing 61

Optimizely

SEPTEMBER 13, 2018

Summer may just be wrapping up, but like every good B2C marketer, we have the holidays on our minds already. We did an in-depth analysis of the hundreds of thousands of campaigns Zaius customers sent for Black Friday and Cyber Monday in 2017. But that growth is a double-edged sword. But what types of email campaigns actually work?

B2C 210

B2C Books Reference eCommerce 210

BigCommerce

MARCH 6, 2018

In 2017, we saw a 45% increase in revenue with a decrease in Google ad spend vs. 2016. February 2017: 90 photos and videos submitted. Nothing might of ever happened, if it weren’t for Magento Go shutting down and recommending their customers to BigCommerce. And, we’re getting better and more efficient than ever. That’s huge!

B2B 371

B2B Magento BigCommerce Shipping Costs 371

BigCommerce

AUGUST 8, 2017

This is why global social ad spending doubled from $16 billion in 2014 to $31 billion in 2016 and is projected to increase another 26% in 2017. In 2017, there are 6 different social media channels where you can follow proven ad strategies and generate consistent ROI. These are the best places to invest your ad money right now.

Social Media 420

Social Media Shipping Costs Multi-channel B2B 420