Black Friday Emails: 2018 Statistics


All so we can keep up with the latest ecommerce Read more The post Black Friday Emails: 2018 Statistics appeared first on Ecommerce Marketing Automation | Omnisend. Marketing Stats Omnisend News Black Friday 2018 Black Friday Emails Black Friday Statistics Cyber Monday 2018 Cyber Monday StatisticsBlack Friday is always the highlight of the online shopping industry, as it’s the period that can make or break an online store’s profits for the year.

7 Major Takeaways from Shoptalk 2018


Shoptalk 2018 was huge — the world’s largest conference for B2C, retail, and ecommerce innovation sold out for the third time in a row with more than 8,500 attendees from some of the biggest brands in the world. We want to make sure you didn’t miss any of the incredible content at Shoptalk 2018 and learned as much as possible. There were many other interesting takeaways from Shoptalk 2018, but these were the most impactful.

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Black Friday 2018: An Ecommerce Survival Guide


This year, Black Friday (November 23, 2018) will kick off a shopping season that comprises 30% of all sales for the year. Thanksgiving is supposed to wear us out. And even if a turkey-tryptophan-sleep connection isn’t rock-solid as we were once led to believe, every Thanksgiving still brings the draining combination of travel, preparation, and digestion. It’s a coma-inducer. However, if Black Friday proves anything, it’s that we’re never too tired to shop.

The Top 10 Sessions to See at IRCE 2018


IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. Here are the sessions you absolutely have to attend at IRCE 2018. Marketplaces in 2018 and What’s Coming in 2019. This list is only a snapshot of the many valuable sessions at IRCE 2018, but we hope it’ll help to provide a useful first step in helping you create an agenda.

REPORT: 2018 Is the Year BFCM Changed for Ecommerce Brands


The post REPORT: 2018 Is the Year BFCM Changed for Ecommerce Brands appeared first on Zaius. Optimization Report

Announcing Klaviyo:BOS 2018


The post Announcing Klaviyo:BOS 2018 appeared first on Klaviyo. Blog Post Klaviyoworkshop

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The 19 Most Technically Innovative Ecommerce Brands of 2018


In ecommerce, glitz and glam matter – a lot. In fact, brands that focus on the look & feel of… Ecommerce Success Stories Enterprise Ecommerce innovation awards

CPA Marketing in 2018: The Ultimate Guide for Beginners


When it comes to marketing your online business, your return on investment (ROI) is crucial to your success. Take digital… Ecommerce Marketing

The Empowered Marketer: Best of 2018


Listen to the Best Of 2018 Now: Enjoying this episode? Thanks for listening to The Empowered Marketer throughout 2018! The post The Empowered Marketer: Best of 2018 appeared first on Zaius. Nearly a year after launching The Empowered Marketer , it’s time to reflect back on the many fascinating and insightful B2C marketers we were lucky enough to interview. When we launched this podcast back in February, we didn’t really know how it would go. Would people listen?

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2018 LinkedIn Marketing Guide


LinkedIn continues to innovate even years after launch, especially with Microsoft’s acquisition of the platform. Despite a number of other social channels rising to meet consumer demands LinkedIn remains the leading social network for marketers and business professionals. It’s more than just a digital rolodex, and with each new feature that is tweaked and added LinkedIn improves as a channel for B2B traffic and lead generation as well as hunting ground for new career opportunities.

Don’t Miss These Top Ecommerce Conferences in 2018


One of the best ways to keep current with trends in the market is by attending ecommerce conferences. Not only are they great for listening to motivational speeches by executives from the world’s largest retailers, these events provide excellent networking opportunities that can help your business grow. In this post, you’ll find nine of the top ecommerce expos worldwide and what you can expect from attending them, and you’ll also learn how to effectively prepare to for a conference.

Top 10 Sessions at eTail West 2018


If you want to meet some of the best minds in ecommerce, you no doubt already made plans to attend eTail West 2018 in Palm Springs. This is the full list of our picks of the best sessions to attend at Etail West 2018, but there are many more to choose from for ecommerce businesses of all types. The post Top 10 Sessions at eTail West 2018 appeared first on Zaius.

How to Identify and Analyze Your Target Market in 2018


Although your products might appeal to a large group of people, it doesn’t make sense to market to everyone. Your brand will have what is called a “target market.”. What is a Target Market? You need to identify the people who really want or need what you’re offering. Targeting, or “segmenting” these people means you’ll be able to build your store for the right audience , efficiently using your resources to impress and attract your potential customers.

Finding Dropshipping Companies & Suppliers (Free Directory Updated for 2018)


According to the McKinsey Global Fashion Index , fashion industry sales growth is forecasted to nearly triple between 2016 and 2018 (from 1.5 Are you looking to start an ecommerce business without the need to stock inventory yourself? Or are you wanting to expand your existing business by offering more products? Dropshipping may be the way to go. What is Dropshipping? Dropshipping allows you to partner with a supplier to display their products in your store.

6 Valuable Lessons from Etail East 2018


This week, thousands of retailers converged on Boston for Etail East 2018 to network and learn the cutting edge of ecommerce. While Etail East 2018 is sadly over, that doesn’t mean the learning has to stop now. There were many other interesting takeaways and trends from Etail East 2018, but these are the most interesting and noteworthy. The post 6 Valuable Lessons from Etail East 2018 appeared first on Zaius.

Can you improve 2019 looking back at 2018 data?

Bryan Eisenberg

The post Can you improve 2019 looking back at 2018 data? I have been sharing more content on LinkedIn lately, are we connected there yet? Have a great 2019. appeared first on Bryan Eisenberg & Jeffrey Eisenberg. Uncategorized Advertising Personas 2018

Dynamic Action

September 12-14, 2018 | Las Vegas. The post 2018 appeared first on DynamicAction. Event website. Upcoming Events Retail events

The Complete Guide to Advertising on Facebook: Strategies That Convert [in 2018]


Reports by Forrester Research and eMarketer show that 25% of total online spending in 2018 will go toward social media. Why Advertise on Facebook? Facebook ads are the most popular form of online advertising of our time. And, 90% of social media users are on Facebook –– which is significantly higher than the other platforms. But beyond the famed success of Facebook Advertising for online businesses, Facebook is continually expanding its offering.

What BFCM 2018 Taught Us About Ecommerce Customer Behavior


The post What BFCM 2018 Taught Us About Ecommerce Customer Behavior appeared first on Zaius. Still trying to recover from the adrenaline rush that was BFCM (Black Friday/Cyber Monday)? Luckily, we have just the thing to fill that void—a brand new ecommerce report detailing everything that went down on the biggest shopping weekend of the year.

The 19 Ecommerce Growth Challenges of 2018, Outlined by Amazon’s Annual Report


Amazon Risk Factors and Obstacles in 2018. From changes in technology to pending legislative issues, these are the top items to keep an eye on in 2018 and beyond. Amazon’s 2018 Risk Checklist for High-Growth: Local economic/political conditions. On May 18th, Amazon released its Annual Report for the past fiscal year (2017). The Amazon Annual Report, which is made available to the public through the SEC, recapped the company’s remarkable year of growth.

Top 10 PayPal Alternatives: Best Solutions Revied (October 2018)

Ecommerce Platforms

The post Top 10 PayPal Alternatives: Best Solutions Revied (October 2018) appeared first on Ecommerce Platforms. PayPal was once one of the most revolutionary pieces of technology in the world. At that time there was not that much interest in PayPal alternatives. It not only allowed you to quickly send and accept money from friends and family, but it ensured that the money was far safer than many of the other options you could choose from.

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How You Can Build A Powerful Influencer Marketing Strategy in 2018


In the words of marketing guru Seth Godin, “People do not buy goods and services. They buy relations, stories, and… Ecommerce Marketing influencer marketing

Affiliate Marketing in 2018: What It Is and How You Can Get Started


In 2018, content marketing costs were gauged to be 62% of traditional marketing schemes while simultaneously generating three times the leads of traditional methods. Wake up at an ungodly hour. Drive to the office through total gridlock, streets jammed with other half-asleep commuters. Slog through email after mind-numbing email until the sweet release at five o’clock. Sound terrible?

21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018


From workshops and boot camps to hearing from industry leaders you often read about in the news, these are the IRCE 2018 moments that aren’t to be missed. IRCE 2018 is June 5-8, in Chicago at McCormick Place West. Here are IRCE 2018’s top events. Must-Attend IRCE 2018 Sessions + Pre and Post Events. But in 2018, Skullcandy made the move from Demandware to BigCommerce, drastically cutting operational costs and speeding up GTM on innovative marketing campaigns.

WHITEPAPER: 8 Critical Campaigns for Ecommerce Marketers in 2018


We’ve outlined the 8 email marketing campaigns that every ecommerce marketer should implement in 2018 in order to achieve success. The post WHITEPAPER: 8 Critical Campaigns for Ecommerce Marketers in 2018 appeared first on Zaius. Learn more now. . Homepage Featured Optimization Report ecommerce marketing campaigns

Content Marketing in 2018 and Beyond


How’s it doing in 2018? Video and messaging apps are leading the charge in 2018. 86% of B2C and 91% of B2B marketers are using content marketing according to the 2018 State of Content report from CMI. So, what’s happening in content marketing, version 2018? In 2018? 48% and 46%, respectively, plan to add it to the distribution channels in 2018, to say nothing of video on Instagram, Snapchat, and Twitter. “2018 will be the battle for time.

The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy


The Number 1 SaaS Ecommerce Platform Internet Retailer’s 2018 survey found BigCommerce to be the #1 SaaS ecommerce platform preferred by mid-market and enterprise retailers. Go ahead and take a look at the article, as well as Internet Retailer’s 2018 Ecommerce Platform Report. Meeting your business objectives isn’t easy – no matter how many Inc.,

29 Ecommerce Metrics & KPIs to Measure to Drive 10X Growth in 2018 [Downloadable Key Metrics Included]


So, here are the top 29 ecommerce metrics to measure in 2018. The most successful ecommerce and retail businesses are metrics obsessed. SpearmintLOVE got 62.48% of their Facebook Fanbase talking about them – and used the power of data (and re-targeting) to do it. The Stray Whisker was able to avoid a bad agency promising them a 2.3% conversion rate: “We already have a 4.6%…”. Rollie Shoes launched internationally based on their sales data, and saw 200% growth.

8 Surprising Marketing Predictions for 2018


This post will outline some of our predictions for those new opportunities and trends that will emerge into 2018. Blended Marketing Will Continue to Dominate in 2018. They’re on our 2018 marketing predictions list because we believe that these bots will increase their penetration in our daily lives. 2018 will only see this grow. — SHAQ (@SHAQ) March 6, 2018. The war between social media apps Snapchat and Instagram will continue into 2018.

The 15 Best Shopify Plugins for 2018

Ecommerce Platforms

Best Shopify Plugins for 2018 – An Overview. We rounded up some of the must-have best Shopify plugins for 2018, sure to drive sales and growth. So there you have it, the absolute best Shopify plugins for 2018. The post The 15 Best Shopify Plugins for 2018 appeared first on Ecommerce Platforms. Shopify is a super simple way to launch an online store, which explains why over 500,000 merchants use their tools to run their sites.

The Ultimate AmeriCommerce Ecommerce Review 2018

Ecommerce Platforms

The post The Ultimate AmeriCommerce Ecommerce Review 2018 appeared first on Ecommerce Platforms. What’s the best ecommerce platform for your store? With such a wide array of choices, picking the right ecommerce solution for your business is not an easy task. Different platforms have different pros and cons, and the right one for you could be lurking in the shadows. For most merchants, the top contenders in our comparison chart are the way to go.

Year-End Review: Retail’s Top Success Stories Of 2018

Retail TouchPoints

editors identified the bad and the ugly of retail in 2018 , highlighting key instances where retailers and others fumbled the ball. But as the year concludes and the holiday season spreads plenty of cheer, the team wanted to end on an appropriately high note by sharing retail’s positive stories — especially given that 2018 was considered a bounce-back for the industry. What did you think were the best retail decisions of 2018? Last week, the RTP.

Bronto Fall 2018 Release


The Fall 2018 release of the Bronto Marketing Platform is now available. The post Bronto Fall 2018 Release appeared first on Bronto Blog. This release provides enhancements, new features and services in three core areas: accelerating email marketing success, optimizing marketing. Company News New Functionality

Cyber Monday is the Biggest Sales Opportunity in 2018: Here’s What to Do About It + Marketing Ideas


Cyber Monday falls on November 26, 2018 this year. Don’t let 2018’s Cyber Monday pass without a few clicks going your way. Cyber Monday just may be the only retail holiday that advocates shopping in your pajamas. And why not? Over 95% of Americans now own a cellphone of some kind, according to Pew research. Shopping in one’s pajamas doesn’t prevent any spending, either.

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The Top 5 E-Commerce Fulfillment Predictions For 2018

Retail TouchPoints

DHL is planning to test autonomous delivery trucks in 2018. We predict the intersection of these stories: some time in 2018, at least one company will use drones launched from an autonomous vehicle to deliver a package. Expect significant progress and possibly even proof-of-concept tests by the end of 2018. Amazon will continue to refine its futuristic predictive shipping capabilities and will be joined in 2018 by at least two other companies.

Wine Ecommerce: How To Sell & Ship Wine in 2018


According to the 2018 Direct-to-Consumer Wine Shipping Report , there are two primary reasons for this growth. N Oklahoma Y (as of Oct 2018) N/A N Oregon Y Up to (2) cases/mo. Since the late ‘90s, wine sales in the U.S. have steadily increased. And according to research by the Wine Institute , the U.S. has been the highest consumer of wine in the world since 2014. When you look at the stats below, it makes sense why this is the case: There are nearly 10,000 wineries in the U.S.

Promotional Effectiveness Metrics & Email Capture Benchmarks Across 10 Ecommerce Industries [2018 Report]


The 6 Most Effective Types of Social Media Advertising in 2018. billion, and are expected to rise to $30 billion by the end of 2018. There’s a problem in ecommerce that needs to be addressed, and fast. Catch-all, batch-and-blast ‘expert’ advice that is not applicable to your business. Every store is different. It’s about time we understand that and leverage the data we have to make meaningful changes that increase sales and benefit the different types of businesses out there.