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Neiman Marcus Responds to Breach of 4.6 Million Customers’ Data

Retail TouchPoints

million online customers had been obtained by an unauthorized party. The company is in the process of notifying its online customers of the security breach, which occurred in May 2020. NMG also has set up a dedicated call center for its customers to address concerns.

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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

in March 2020, consumer buying behavior began shifting. Reward Your Most Loyal Customers. Loyalty programs offer another tool to track buying behavior and gather customer data while also driving additional revenue. As soon as COVID-19 and the ensuing stay-at-home orders first hit the U.S.

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Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Retail TouchPoints

The global financial shocks that started in 2020 have accelerated in 2022, with causes ranging from Russia’s invasion of Ukraine to recurring COVID-19 outbreaks and ongoing supply chain challenges. Retailers that know their customers and can anticipate their needs through more personalized experiences will remain top of mind for consumers.

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Top 2020 Retail Challenges and How To Future-Proof for 2021

Retail TouchPoints

During the recent holiday season, most countries have experienced a second wave of the pandemic, and it was crunch time for retailers that aimed to win back profits lost and capitalize on the largest trends that defined 2020: Challenge 1: Slow Economic Growth. The use of conversational commerce on messaging platforms has accelerated in 2020.

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Spring 2020 Release: Improve Campaign Performance and Enrich Customer Profiles

Optimizely

With June just around the corner, it’s time for our Spring 2020 Release. The Zaius team spent most of the year’s second quarter building upon features that we released at the beginning of 2020, including On-Site Personalization, new Touchpoint Summary Reports, and our SMS & MMS solution. Adding Country Code Selection to a Web Form.

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New Forrester Forecast Shows Global Tech Market Growth Will Slip To 3% In 2020 and 2021

Forrester eCommerce

Despite the excitement around leading-edge technologies like AI and big data, and the tremendous success of cloud vendors, Forrester’s latest forecast for the global tech market shows growth slowing to around 3% in 2020 and 2021.

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35 Points Ecommerce Checklist for Holiday Sales 2020: Get Ready For Post-Pandemic World 2020

MakeWebBetter

The post 35 Points Ecommerce Checklist for Holiday Sales 2020: Get Ready For Post-Pandemic World 2020 appeared first on MakeWebBetter. Cities are under lockdown, social distancing is followed, many businesses are shut, outdoor gatherings are prohibited. And absolutely no industry has remained untouched from the economic shocks of […].

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