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Prime Day 2021 Expands Small Business Focus and Sets the Stage for Back-to-School

Retail TouchPoints

Prime Day 2021 will officially span June 21 and 22, featuring more than 2 million deals across categories including fashion, electronics, toys, home décor and automotive. small business products and brands from June 7 through 10. small business products and brands from June 7 through 10.

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Meta, Amex and TikTok Offer Holiday Help to Small Businesses

Retail TouchPoints

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. small business owners.

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Qurate, NRF Foundation to Shine Spotlight on Diverse Small Businesses

Retail TouchPoints

Qurate Retail Group (parent company of HSN , QVC and Zulily ) and the National Retail Federation Foundation are expanding their joint Small Business Spotlight (SBS) initiative to support 100 entrepreneurs of diverse backgrounds in 2021. The application period for the 2021 Small Business Spotlight runs through Feb.

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How ‘Buy with Prime’ is Helping Small Businesses Capitalize on the Prime Day Hoopla

Retail TouchPoints

sales are expected to be up about 10% from last year to approximately $8 billion ), Prime Day has also become a boon for the millions of small businesses that avail themselves of the Amazon ecosystem — and this year, Amazon is helping their cause with an SMB-oriented search filter and a dedicated Small Business deals page.

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Cyber Week 2021 Was Slow, but Retail is Still on Track for a Record-Breaking Holiday Season

Retail TouchPoints

In another sign that Black Friday, and to some extent the entire extended Thanksgiving weekend, has ceded its position as a truly peak shopping period, Black Friday 2021 was a mixed bag for retailers. higher than 2020’s, although it was not yet back up to 2019 levels (Black Friday 2021 was down 28.3% Store traffic was 47.5%

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Inside the Online Bookstore Building a ‘Model for Small Businesses to Compete with Amazon’

Retail TouchPoints

“Right before we launched, I had a panic attack when I did the math of how many customers we would need to survive,” recounted Andy Hunter, Founder and CEO of Bookshop.org in an interview with Retail TouchPoints. “It Bookshop.org profit split 2020-2021. Bookshop itself doesn’t really get all these customers,” said Hunter.

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5 Ways Small Businesses Can Manage Supply Chain Issues

Wiser

As a small business owner, managing supply chain issues is nothing new. Because smaller retailers cannot always order in bulk or far in advance like many larger retailers do, any supply chain disruptions are often felt faster and stronger by small businesses.