article thumbnail

How Consumer Data will Shape Retail Experiences in 2022

Retail TouchPoints

Consumer habits changed drastically last year as people went online to shop. According to McKinsey , 75% of consumers tried a new shopping behavior due to economic pressure, store closings and changing priorities, and the data we are seeing internally shows 50% of shoppers now intend to shop both in-store and online.

Consumer 363
article thumbnail

US Consumer Spending in 2022: 10 Insights from US BEA PCE Data Analysis

Forrester eCommerce

We analyzed US consumer spending using the personal consumption expenditure (PCE) data provided by the US Bureau of Economic Analysis (BEA). Following are 10 insights from our analysis of the PCE data from 2022 re: US consumer spending on.

Consumer 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Win Consumer Choice in 2022: Focus on These 3 Trends

Retail TouchPoints

With the start of another year in the new normal, retailers are still questioning how to best engage with consumers in the post-pandemic world. In the past two years, consumers’ expectations and preferences have vastly changed. Here are three trends that will define the retail industry in 2022 — and likely for years to come: 1.

Consumer 313
article thumbnail

Predictions 2022: Weary Consumers Seek Immediate Happiness And Comfort

Forrester eCommerce

In 2022, consumers will continue testing new ways to fulfill their needs with an eye towards long-tail pandemic disruption. In the process, their new behaviors will create new economies.

Consumer 195
article thumbnail

Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

In this webinar, four commerce retail experts will discuss: What consumers want to experience more of in 2023. December 6, 2022 at 11:00am PT, 2:00pm ET, 7:00pm BST The cool new innovations shaping the commerce industry. The impact of social commerce in working with Gen Z and Generation Alpha.

article thumbnail

Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

With rising gas prices, food shortages, skyrocketing interest rates and ever-present inflation, consumers are worried and that means retailers are worried, too. We’re already seeing online shopping demand level off , with consumers finding a new balance between digital and physical channels. Loyalty Shifts to Value.

article thumbnail

US Consumer Privacy Attitudes In 2022

Forrester eCommerce

Collecting data without infringing on consumers’ privacy and ultimately sacrificing their loyalty and trust is a new marketing imperative. Marketers must avoid regulatory fines and reputational damages and lead the conversation on consumer privacy. Data deprecation, new privacy laws, and the cookiepocalypse are coming.

Consumer 195
article thumbnail

How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Furthermore, there's the growth of social commerce, evolution of omnichannel commerce, in-store transformation, and online/offline hybridization, all of which are becoming e-Commerce trends that will inevitably shape the 2022 innovation landscape. So, how can we take on this next, purpose-driven generation of consumers?