Retail TouchPoints

MAY 17, 2022

A vital component of his expertise has been the understanding of the common traits shared by consumers globally — but also their differences. It’s a little bit more work, but it definitely is helping us to talk to the local consumer in a different way.”. Localization is critical for success with a global brand.”.

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Retail TouchPoints

DECEMBER 19, 2022

Build-A-Bear’s strategic decision to launch a new tycoon experience aligns with the retailer’s digital transformation strategy, which includes bringing the brand to life in the metaverse via UGC gaming.

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Retail TouchPoints

OCTOBER 13, 2023

Dubbed “Netflix House,” the stores will offer dining, live experiences and retail options related to the streaming service’s shows, including a Squid Game -themed obstacle course. The streaming company also has explored wholesale partnerships, with Walmart expanding its in-store Netflix Hubs to 2,400 locations in October 2022.

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Retail TouchPoints

NOVEMBER 1, 2022

But the focus in these last few months of 2022 will go well beyond the holidays, because for the first time ever the FIFA World Cup is taking place in November and December (the event is typically held in the summer). 5, 2022, will debut two outfits and alternate styles as well as in-game cosmetics. Then on Nov.

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Games Arts Accessories Apparel 278

Kissmetrics

JANUARY 1, 2021

Games as a Service (GaaS) was introduced as a barrier between consumer cost concerns and user engagement. It offers a way to bring down customer acquisition costs and has been proven to keep users in a game for far longer than the pay-to-play method. What Is Games as a Service (GaaS)?

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Retail TouchPoints

DECEMBER 27, 2021

There is a dizzying amount of change taking place right now in the world of marketing, from huge shifts in consumer behavior to tracking and attribution upheavals as third-party cookies go by the wayside. Want more tips and tools to make 2022 a banner year? And who’s talking to consumers mulling those purchases?

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Retail TouchPoints

JANUARY 29, 2024

While more than half ( 54% ) of retailers responding to the 2023 Omnichannel and Fulfillment Benchmark Report said active physical stores are the final locations for inventory prior to delivery, retailers are increasingly using third-party services to handle the actual mechanics of picking, packing and delivering items to consumers.

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Retail TouchPoints

FEBRUARY 7, 2024

That can be difficult when the average consumer is bombarded with ads, but that is why brands are turning to interactivity to stand out amongst the clutter. Gamification refers to the incorporation of game design elements and principles in non-gaming environments. more involvement than static content. Make it fun.

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Retail TouchPoints

NOVEMBER 10, 2022

Retail TouchPoints (RTP): How is Sephora dealing with shifts in shopper behavior over the past few years, particularly as consumers’ budgets have come under increased pressure? . We’re also supporting convenience, for example with the September 2022 addition of free shipping for all Beauty Insider members.

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Retail TouchPoints

SEPTEMBER 11, 2023

But as homes have become more and more digitized, Best Buy decided it was time to let DIYers know how it could help them up their (smart)home improvement game. True to form, Best Buy turned its eye to advertising’s newest tech-infused channel to reach this consumer segment — connected TV (CTV). How do we create a crawl, walk, run?,”

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ESW

SEPTEMBER 1, 2023

American consumers spent an astounding $1.29 trillion in online retail sales in 2022, yet roughly $212 billion worth of products — more than 16% of sales — were sent back in the form of online returns. So how can consumer electronics brands reduce the number of holiday returns this year?

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Retail TouchPoints

DECEMBER 7, 2022

The event’s unusual timing means more consumers are adding the sport’s memorabilia to their holiday wish lists this year — and that has created major opportunity for retailers selling soccer gear and specifically, World Cup and team-focused memorabilia. After the FIFA World Cup Qatar 2022 kicked off on Nov.

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Retail TouchPoints

AUGUST 16, 2023

Livestreaming accounted for more than 17% of all ecommerce sales in 2022 in China, but in the U.S. More of those people, for the first time, are getting access to digital media, and the first thing they’re consuming is small-screen, livestreamed content on social media. it made up just 2% of ecommerce last year. Also, the U.S.

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Retail TouchPoints

OCTOBER 12, 2023

Consumers are cautious and somewhat “on watch” when it comes to AI, but they know they’ll need to reconcile their reservations. According to Morning Consult, 52% of consumers are convinced that AI is here to stay. It connects sighted volunteers and professionals with those in need of visual assistance.

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Retail TouchPoints

OCTOBER 17, 2023

Through greater collaboration and sharing across industries, including information on fraudsters’ tactics and how they operate, we can more effectively shut down fraudulent review activity, deter other bad actors from attempting to game our systems, and protect more consumers.”

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Retail TouchPoints

FEBRUARY 13, 2024

“By combining our operating expertise and Wish’s technology and data science capabilities , we expect to drive greater success for merchants while providing an even greater marketplace for consumers globally.” and then made sure everyone knew about it with a spot in advertising’s biggest game, the Super Bowl.

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Wiser

JULY 18, 2023

Factors That Could Influence Consumer Spending Part of developing a successful holiday sales strategy includes forecasting the upcoming season. percent since May of 2022. The post Independence Day Trends: What Consumers Purchased Fourth of July 2023 appeared first on Wiser Retail Strategies.

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Retail TouchPoints

AUGUST 11, 2023

The annual ranking is compiled by global marketing consultancy Kantar and is determined by comparing year-over-year increases in domestic sales (in the case of the 2023 list, this means 2021 versus 2022). While some of the retailers on the list demonstrated remarkable growth, overall growth was markedly lower than in 2022.

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Retail TouchPoints

SEPTEMBER 29, 2023

We now have over 1,400 stores and ecommerce sites across 31 countries, and as we head into 2024, we are excited to bring Toys ‘R’ Us to consumers everywhere.” brick-and-mortar retailing in late 2021 with a 20,000-square-foot flagship store at New Jersey’s American Dream mall , followed by 452 Toys ‘R’ Us shop-in-shops at Macy’s in 2022.

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Retail TouchPoints

FEBRUARY 11, 2022

consumers tune in to the big game. consumers plan to celebrate Valentine’s Day in 2022, up from 52% in 2021. Following the historic level of consumer spending over the winter holidays, it appears that the trend will continue into 2022,” said Matthew Shay, President and CEO of NRF in a statement.

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Retail TouchPoints

MARCH 31, 2022

PacSun has introduced PACWORLD, an interactive mall inside the Roblox video game, while Forever 21 has signed a lease agreement with Tokens.com for a piece of virtual property that the retailer will use as an NFT storefront. Forever 21’s metaverse storefront opened during the 2022 Metaverse Fashion Week, March 24-27.

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Games Fashion Social Media Technology 246

Retail TouchPoints

DECEMBER 13, 2022

As the 2022 FIFA World Cup nears its conclusion, another battle is playing out in consumers’ shopping baskets: Adidas and Nike are going head-to-head to capture merchandise sales for the quadrennial tournament. than Adidas,” said Jharonne Martis, Director of Consumer Research at Refinitiv in a post about the study. Likely, Nike.

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Retail TouchPoints

MAY 16, 2022

Gomez reported that the retailer will have quadrupled the number of Black-owned brands it sells by the end of 2022. We’re playing the long game by co-creating with them,” Gomez added. We offer consulting services and access to marketing and merchandising advice to nurture and help them. Leveraging Target’s Retail Media Network.

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Food and Beverages Omnichannel Fulfillment Retail 276

Retail TouchPoints

JUNE 13, 2022

The experience was made possible through a partnership with Epic Games ’ Unreal Engine and the CONCEPTKICKS Innovation platform. Blending digital with physical experiences, Timberland launched the CONSTRUCT: 10061 Fortnite experience at its Milan flagship during the 2022 Milan Design Week June 6-12.

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Retail TouchPoints

AUGUST 18, 2022

As younger consumers gain greater spending power, once notoriously inaccessible brands are now expanding from exclusive boutiques into virtual worlds and experiences. During its July 26, 2022 earnings release, LVMH reported revenue of approximately $37.3 billion , which is a 28% increase compared to the same period in 2021.

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Pivotree Blog

NOVEMBER 23, 2022

As many as 46% of shoppers were reported to have started their holiday shopping earlier than usual in 2022, according to the National Retail Foundation. Going by these numbers, it’s easy to assume that retailers looking to win big in 2022 may already be late to the party. Let’s start with the supposed “bad news” first. REGISTER NOW.

Games 52

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Retail TouchPoints

FEBRUARY 7, 2023

But the luxury market sits in a unique position of growth: spending on luxury goods grew approximately 20% in 2022, according to Bain & Company , and it is likely to expand further through 2023. These consumers are using digital channels and experiences to discover and engage with once out-of-reach luxury brands.

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Payments Omnichannel Payment Services Consumer 290

Retail TouchPoints

JUNE 1, 2022

But if you’re interested in what’s driving retail growth right now, in 2022, you’ve come to the right place. In the ChaseDesign Q1 Shopper Sentiment Survey, 85% of people said, “I plan to shop in physical stores more in 2022 than last year.” billion per month (Mercatus Q1 2022 Report). By March 2022, this had declined to $8.7

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Retail TouchPoints

MAY 18, 2022

This more radical future-forward retail is how we’re creating exploration, how we’re creating discovery , for not only physical environments but also the digital environments and consumers’ digital identities as well.”. It’s no longer enough to offer functional stores and formulaic consumer service,” explained Philipson.

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Retail TouchPoints

NOVEMBER 18, 2022

million people plan to shop between Thanksgiving Day and Cyber Monday in 2022, representing 69% of all holiday shoppers, according to a survey conducted by the National Retail Federation (NRF) and Prosper Analytics. Consumers are most likely to purchase a restaurant ( 27% ), department store ( 26% ) or bank-issued gift card ( 25% ).

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Gifts Department Stores Toys Banking 289

Retail TouchPoints

APRIL 24, 2023

retail social commerce projected to reach $80 billion by 2025, according to Insider Intelligence , more consumers, especially Gen Z and millennial shoppers, are turning to creators to help with their purchase decisions. And we’ll continue to see a sizable and growing number of consumers shop in-store from creator recommendations.

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Social Media Electronics Accessories Clothing 289

Retail TouchPoints

JUNE 13, 2022

Editor’s Note: Be sure to check out Part 1 of this series focusing on evolving consumer perceptions of the metaverse. If the first quarter of this year was consumed with existential questioning — What exactly is the metaverse? Do we need to be a part of it? — Brands Clearly Think Roblox Rules. Tommy Hilfiger.

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Games Fashion Arts Jewelry 342

Dynamic Action

DECEMBER 28, 2022

If all you heard in the world of retail in 2022 was recession, inflation and supply chain, you weren’t alone. The pandemic that upended the world three years ago still lingers, leaving much uncertainty to consumers around the world. Here are the most read blogs and listened to podcasts for 2022! Read More 3.

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Retail TouchPoints

MARCH 22, 2022

The CallisonRTKL 2022 Forecast reveals how shopping trends favoring convenience and technologies that ease decision-making for purchases are shaping the future of physical retail spaces — including retail’s role in the “15-minute city” concept and the repurposing of mall spaces.

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Retail TouchPoints

APRIL 5, 2023

Tanger Outlets has responded to this message with urgency as it aims to engage and acquire a younger demographic of consumers. These efforts are paying off steadily for consumers, retail partners and Tanger Outlets alike. Yalof shared in the company’s Q4 2022 earnings report that leasing occupancy grew 170 basis points year over year.

Food and Beverages 306

Food and Beverages Operations Consumer Omnichannel 306

Retail TouchPoints

MAY 9, 2022

DTC ecommerce solution provider ESW will acquire Scalefast , an end-to-end ecommerce company, in a deal that is expected to close by mid-year 2022. The acquisition aims to extend ESW’s market strength across apparel, beauty, personal care and luxury brands to include entertainment, gaming and electronics.

Payment Services 289

Payment Services Payments Electronics Omnichannel 289

Retail TouchPoints

NOVEMBER 9, 2022

While the initial consumer and media hype surrounding the metaverse seems to have simmered down from its 2021 highs, the virtual spaces that were the talk of the town last year continue to grow and attract visitors — consumers and brands alike. “ It makes a ton of sense for a brand like Gucci , though, that is all-in on the metaverse.

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