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Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Retail TouchPoints

The global financial shocks that started in 2020 have accelerated in 2022, with causes ranging from Russia’s invasion of Ukraine to recurring COVID-19 outbreaks and ongoing supply chain challenges. Census Bureau released its advance monthly sales for May 2022 retail and food services, showing a.3% 7% increase. During The Kroger Co. ’s

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Batteries Plus: Customer Data and Store Expertise Power Sweeping Digital Transformation

Retail TouchPoints

In December 2022 the company also brought on its first-ever Chief Digital Officer , Aaron Bundschuh, who will work closely with Detenber to reshape the company’s digital experience. In 2022 alone, Batteries Plus signed 60 franchise deals , both with new partners and expansions with existing franchisees.

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Marketers’ Mantra for 2022: ‘Speak to the Mind Space, Not the Shelf Space’

Retail TouchPoints

Want more tips and tools to make 2022 a banner year? Check out our special report Modern Marketing Playbook: 3 Key Tactics for Engaging Customers in a Post-Cookie World. Using First-Party Data to Have a ‘Genuine Impact’.

Marketing 277
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The Best Subscription Billing Software in 2022

Ecommerce Platforms

Recurly Pricing (May 2022): Everything You Need to Know. Chargebee Review and Pricing (May 2022) – Your Complete Guide. Stripe Review (May 2022): Payment Processor With Advanced Development and Clear Pricing. Implement all kinds of custom solutions. Convenient customer portal with protected customer data.

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Casey’s Personalizes Experiences for Over 5.5 Million Loyalty Members

Retail TouchPoints

million rewards loyalty members via more than 1 billion marketing messages in 2022. The automated personalization of its digital experience supported growth through: 13 million customer profiles in the Genie Customer Data Cloud; 150 profile attributes; and. 6 billion engagements captured.

Arts 270
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Rent the Runway Turns to Amazon as Turnaround Efforts Continue

Retail TouchPoints

The company also plans to roll out an exclusive selection of new merchandise from its Design Collective, which features collaborations with top designers for limited-edition collections informed by Rent the Runway’s proprietary customer data and insights, that will only be available through Amazon Fashion and RentTheRunway.com.

Fashion 265
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RICE 2022: Why Target Brought a Touch of ‘Tar-zhay’ to Grocery Sales

Retail TouchPoints

Loyalty Program Yields Rich Customer Data. “We Gomez reported that the retailer will have quadrupled the number of Black-owned brands it sells by the end of 2022. We launched the Target Circle loyalty program, but it wasn’t to drive more sales,” said Gomez. “We