Forrester eCommerce
NOVEMBER 21, 2022
Retailers can improve their websites and boost customer experience this holiday season by applying these tips. Age of the Customer Customer Experience Strategy digital business holiday Retail Trends
SheerID
NOVEMBER 21, 2022
Gen Z marketing is all about brand loyalty, public missions, product quality, and service. Check out how you can reach Gen z where they’re at. 2022 Q4 Blog Customer Acquisition Industry All Students/Gen Z TOFU Tony Coray Gen Z Identity Marketing Personalized Marketing Student
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GetElastic
NOVEMBER 21, 2022
Elastic Path adds a D2C Starter Kit for brands to kickstart their Composable Commerce journey with a customizable storefront. What is the D2C Starter Kit?
Digital Doughnut
NOVEMBER 21, 2022
Ross Howells, Head of Online Sales at Fasthosts, shares the essential steps he recommends web pros apply to boost demand for their services through digital marketing. B2B, Content, Email & eCRM, Social Media
Speaker: DeAnna McIntosh, Retail Growth Strategist
Join DeAnna McIntosh, Retail Growth Strategist, for this idea-sparking session on how to multiply and diversify your revenue (and impact) with zero ad spend, how to create disruption in your industry, and how to reimagine and innovate the retail business model.
Wiser
NOVEMBER 21, 2022
It’s no secret that introducing a new product to the market can be extremely difficult. Coming up with the product idea feels like the first big hurdle, but the true challenge comes from a different step—doing your homework.
Forrester eCommerce
NOVEMBER 21, 2022
Since we published The Top 10 Emerging Technologies In 2022, we’ve been getting questions about how these technologies were selected out of the hundreds that Forrester tracks. Clients also ask, “Why are some obvious ones like machine learning, blockchain, the metaverse, or quantum computing missing?”
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
My Wife Quit Her Job
NOVEMBER 21, 2022
Today I have my friend Mike Jackness back on the show to talk about a sensitive topic that is rarely discussed. Can successful entrepreneurs live a balanced life? Do you have to make sacrifices in order to make money in business?
Kissmetrics
NOVEMBER 22, 2022
Naming products is no easy task. You’ve got your product and a whiteboard full of random phrases and ideas being tossed around. Some names sound ok, maybe a few seem like a good fit, but no one on your team can agree on a winner. So how do you choose the right name for your product?
Forrester eCommerce
NOVEMBER 23, 2022
Companies want to be insights-driven, customer obsessed, and future fit. This journey includes investing in data literacy or spending on tech. In 2022, 75% of US business decision-makers responded that they are adopting enterprise-wide data literacy, and companies are projected to spend 4.7
Ecommerce Platforms
NOVEMBER 25, 2022
In this LearnDash review, we’ll be exploring why the WordPress plugin has emerged as one of the most popular tools for educators hoping to share their knowledge online.
Advertiser: ZoomInfo
ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?
My Wife Quit Her Job
NOVEMBER 20, 2022
EBay is a great place to sell new and used items. They provide a user-friendly platform and access to millions of potential customers. But with so many products to choose from, how do you know which ones will sell?
Retail TouchPoints
NOVEMBER 23, 2022
A federal judge has reportedly ordered Amazon to stop retaliating against employees engaged in workplace activism, according to the Associated Press.
Forrester eCommerce
NOVEMBER 23, 2022
This blog piggybacks off of my last post regarding the management evaluations I’ve been working on in 2022. As previously noted, they take a lot of effort but deliver high value — a lot of which can’t be captured in a single report.
Ecommerce Guru
NOVEMBER 22, 2022
Purva Aggarwal is the founder of Good Good Piggy who was seen on the popular TV show Shark Tank India. She is the first female solopreneur in India and the third in the world to launch a firm in the ‘children’s online banking & wallet’ market.
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From building a carrier strategy to addressing the inevitable returns rush, Shippo’s "How to Prep for Peak Season Shipping" covers everything you need to implement the right fulfillment plan for your e-commerce business this season.
Digital Doughnut
NOVEMBER 23, 2022
Starting out on your link-building journey can seem daunting at first. In fact, over half (52%) of marketers say link-building is the trickiest SEO tactic, according to data from Ascend2. It’s also one of the most effective SEO strategies behind on-page content and keyword research.
Retail TouchPoints
NOVEMBER 23, 2022
Window shopping is a time-honored New York tradition, especially around the holidays when retailers pull out all the stops.
Forrester eCommerce
NOVEMBER 22, 2022
Incorporate inclusive design this holiday season by prioritizing digital accessibility, using inclusive language, and showing that you care. Age of the Customer Customer Experience Strategy digital business holiday promoted
RetailDive
NOVEMBER 22, 2022
But U.S. District Judge Diane Gujarati declined to reinstate a worker fired following his activism at a now-unionized Staten Island facility
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Search metrics can drive conversion by helping website owners, and marketers learn from their online visitors. The data provided by an onsite search engine can help personalize the eCommerce experience and turn a visitor into a repeat buyer.
Profitero
NOVEMBER 25, 2022
Guess what? It’s that time of year again when retailers bombard consumers with advertisements hyping up their holiday deals and discounts. Each one claims to have the better prices, but what’s the reality here? Which retailers actually have the best deals ? Pricing inflation
Retail TouchPoints
NOVEMBER 21, 2022
Being a DTC brand is a bit of a slog lately — just ask Peloton , Wayfair or Allbirds. But as these brands and many others look to new channels, such as stores and wholesale, to combat flagging sales and elusive profitability, True Classic is doubling down on digital. .
Forrester eCommerce
NOVEMBER 22, 2022
In 2023, marketers plan to spend more on paid and organic search despite data deprecation and economic headwinds. According to Forrester’s Q3 B2C Marketing CMO Pulse Survey, 82% of CMOs plan to increase paid search budgets and 74% plan to increase SEO budgets in 2023.
RetailDive
NOVEMBER 23, 2022
The retailer has been integrating NFTs into its holiday celebrations and will make the winning design into a real-life balloon for its 2023 parade
Advertiser: ZoomInfo
More than two years in, COVID-19 is far from over. Businesses are tasked with beating pre-COVID numbers, making marketing crucial. This is your time to create brand awareness, bring in the best leads, and play a vital role in new and existing profit.
Omniconvert
NOVEMBER 25, 2022
Today we'll look at the Customer Satisfaction Score (CSAT): what it means, how it differs from other CX metrics, and how it contributes to improved CLV. The post Customer Satisfaction Score – will it matter in 2023? appeared first on Omniconvert Ecommerce Growth Blog.
Retail TouchPoints
NOVEMBER 21, 2022
Customer experience in retail is more important than ever before, but businesses are struggling to meet the expectations of the modern consumer. Numerous socioeconomic and macroeconomic factors have created a perfect storm of challenges that has business leaders feeling the heat.
Forrester eCommerce
NOVEMBER 21, 2022
The four biggest public cloud providers are intensifying their struggle for market share. Age of the Customer
RetailDive
NOVEMBER 23, 2022
The conversions give the retailer a closer delivery presence to customers, which will be advantageous during the holiday season
Speaker: Jonathan Meyer & Jonathan Read
Headless CMS is redefining the way online content is presented. But don't worry––it’s not nearly as spooky as it sounds. Connect with Hawksearch’s Jonathan Meyer, joined by Sitefinity’s Jonathan Read, where the pair will define Headless CMS, the benefits it offers, and outline its eCommerce potential,
FastSpring
NOVEMBER 22, 2022
Since 2020, growth in the SaaS market has increased dramatically and is expected to grow over 27% a year. Three key trends driving this growth include: . Subscription model innovation: Customizable subscription models make it easier for SaaS companies to optimize their pricing and billing.
Retail TouchPoints
NOVEMBER 21, 2022
Bloomingdale’s has launched a multi-brand virtual shopping experience for the holidays with dedicated spaces featuring Chanel , Ralph Lauren and Nespresso. Developed by Emperia , the virtual store is available via the Bloomingdale’s website on desktop and mobile.
Forrester eCommerce
NOVEMBER 21, 2022
It’s been a grand spring, summer, and fall of Wave evaluations for me. These evaluations are time intensive. I’ve spent many nights, weekends, early and late hours on two separate cloud management evaluations.
RetailDive
NOVEMBER 21, 2022
Wealthy consumers are shrugging off inflation and buying high-end goods at higher prices, but that could soften soon
Advertiser: ZoomInfo
Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.
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