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An Inside Look at Google’s Future Plans

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Everyone talks about algorithm updates, but Google does a whole lot more than adjust algorithms. Some of the moves they are making are really going to impact your marketing efforts. So, what are these non-algorithm changes?

Is SEO Dead? (A Data-Driven Answer)

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SEO has been changing drastically over the years. In 2010, Google made 516 algorithm changes. That number increased to 1,653 in 2016 and to 3,234 in 2018. We don’t have data for the last couple of years, but still, you can bet that the number is continually going up.

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Google’s New Link Building Guidelines

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In case you missed it, Google has just changed up the rules for link building. It used to be that when people link to you, the link would either be a dofollow link or a nofollow link. Well, that’s now changed. They are now introducing 2 more link types that will affect SEOs.

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The Ultimate List of Free SEO Tools

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Who says you have to spend money to get more traffic? For today’s blog post, I thought it would be fun to break down all of the free SEO tools. Sure you may know of some, like Ubersuggest , but there are many more options than just my own tool.

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Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Ubersuggest 5.0: Generate 1 Million Keyword Suggestions in 7 Seconds (Seriously)

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Ubersuggest started out as a tool that provided suggestions through Google Suggest. And although that’s great, everyone these days is using Google Suggest to come up with keyword ideas. There have to be more keyword ideas out there that get more search volume and aren’t competitive, right?

Marketing Trends for 2020: Here’s What Will Happen That Nobody is Talking About

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The new year is right around the corner. And I know you are already prepared because you read this blog and tons of other marketing blogs, right?

How I Ranked For 636,363 Keywords Using This Simple Hack

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When I started doing SEO on NeilPatel.com I used this advanced formula. to rank for 477,000 keywords. Over time, my traffic started to flatline and I wasn’t ranking for many more keywords, even though I was continually creating more content.

7 Advanced SEO Strategies I’m Trying to Implement Before 2020

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Google makes over 3,200 algorithm changes per year. That’s a lot of changes. Just think about that for a minute… and let that sink in. It’s roughly 9 changes per day. So how can you beat this gigantic company at their own game and rank high?

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You Can Have My Old Business That Makes $381,722 a Month

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I was talking with my friend who works at Keap (formally known as Infusionsoft) and he was breaking down how people still make millions of dollars selling info products and ebooks.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

My 6-Step Content Marketing Formula That Drives 3,549 Visitors

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Writing a blog post is easy. If you don’t write often, you may feel otherwise, but just follow this. and you’ll be good to go when it comes to writing. Or, you can just watch the video below. But still, you write a blog post and then what do you do?

Google’s Advice for Surviving Algorithm Changes

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In case you missed it, Google just published advice for SEOs on how to continually do well throughout their algorithm changes. Now, what most people don’t know is Google doesn’t just push out a handful of algorithm changes per year. They publish substantially more.

How Google’s Bert Update Will Affect Content Marketing

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Google announced that it has been rolling out a new update called Bert. I know what you are thinking… does this update really matter? Should I even spend time learning about it? Well, Bert will affect 1 in 10 search queries.

Ubersuggest 7.0: The Ultimate Keyword Research Tool

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Believe it or not, I’ve been working on Ubersuggest for almost 3 years now. I bought it on February 13, 2017 , for $120,000 dollars as a test to see if I could get more traffic from a tool than traditional content marketing or SEO.

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Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Advanced Hack: How to Improve Your SEO in Less Than 30 Minutes

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I’ve been testing a new SEO hack and it works no matter how old or how new your site is. Heck, you can have barely any links, and I’ve found it to work as well.

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Ubersuggest 6.0: Track and Improve Your Rankings Without Learning SEO

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I’ve been an SEO for roughly 17 years now. And one thing that has remained constant, no matter how much you know about SEO, there is just too much to do. So much so, that most SEOs don’t even optimize their own websites anymore.

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Ubersuggest 4.0: The Ultimate Content Marketing Tool

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Why do you do keyword research? It’s to find more lucrative keywords to rank for on Google, right? But once you find these keywords, you still have to figure out how to rank for them.

How to Generate More Traffic with Google’s New Features

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You’re probably already familiar with Google My Business. If you aren’t, as a quick recap, Google My Business is a simple way to claim your office address or storefront on Google.

Do High DA Backlinks From Blog Comments Help Rankings?

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If you have ever left a comment on NeilPatel.com, you’ll notice that there is no URL field. Well, a few years ago, blog commenting exploded.

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I Need Your Help With Ubersuggest

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It’s been more than a year since I launched the “new” Ubersuggest. And over the last 12 months, I have made a lot of progress.

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SEO Doesn’t Have to be a Long-Term Game: There Are Quicker Ways to Get Results

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Everyone thinks SEO is a long-term game… that you have to wait months if not years to see results. And, maybe that was the case a few years ago when content was still king.

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7 Google Analytics Reports That Show How Your Blog is Really Performing

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When you log into Google Analytics , what do you look at? Chances are you see something like the image above that shows you how many people are currently on your blog. Well, that was easy to guess because that’s the report Google Analytics gives you once you log in. ??.

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How I Grew My Dying Facebook Traffic

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Is it me, or does Facebook just want to keep you on Facebook? Every time I post a link to my site, I get less and less traffic. And it’s been this way for years. In other words, my organic reach on Facebook was dying.

New Study: What 100 Social Media Followers Are Really Worth

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The social web is huge. From Facebook to Pinterest , they all command billions of eyeballs per year. Which, of course, makes these channels too big to ignore. In other words, you have no choice but to participate in them or else you’ll miss out on traffic and revenue.

How I Beat Google’s Core Update by Changing the Game

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Google released a major update. They typically don’t announce their updates, but you know when they do, it is going to be big. And that’s what happened with the most recent update that they announced. A lot of people saw their traffic drop.

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What Type of Links Does Google Really Prefer?

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We all know that links help rankings. And the more links you build the higher you’ll rank. But does it really work that way? Well, the short answer is links do help with rankings and I have the data to prove it. But, you already know that.

How to Perform a Thorough SEO Audit in Less Than 3 Minutes

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They say there are over 200 ranking factors in Google’s algorithm. But are you going to take the time to optimize your site for each and every single one of them? Well, you should… but you probably won’t. See, SEO has changed… it used to be that you could do a handful of things and rank well.

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How Google’s New Layout Predicts the Future of SEO

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When you think about SEO and what’s changed over the last 5 years, what comes to your mind? Chances are, it’s something related to how it’s harder to get rankings on Google. But why has it gotten harder to get more organic traffic?

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How to Rank Your Old, Outdated Content

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What percentage of your search traffic is driven by your top 10 pages? Chances are, it’s a large portion. Just look at the screenshot below. You’ll see that my top 10 pages drive 28.7% of my search traffic. That may not seem like a high number, but I have 5,441 blog posts. In other words, 0.1%

How to Rank New Content Faster

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If I write a blog post on any topic, what do you think happens? It typically gets indexed by Google the same day I publish the content and within a week it tends to rank high on Google. Then again, I have a domain score of 94 and I have 633,791 backlinks. Just look at the image above. (If

Why Unscalable Marketing Activities are Best for B2B Companies

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Most blog posts talk about going viral. They talk about network effects and refer-a-friend tactics. They talk about switching your orange button to a green one. They talk about sending out automated, cold emails. Well, guess what? None of that works in B2B. Not at a high level.

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17 Charts That Show Where Social Media is Heading

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You already know it’s harder to get traffic from the social web unless you spend money ads. There’s nothing new with that fact… just look at the graph above: It breaks down how the average number of social shares per blog post has been dying year over year.

How I Gain 1,260 Instagram Followers Per Week

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Do you want to be instafamous? Well, who doesn’t? Over the last few months, I’ve been running numerous Instagram experiments and I’ve finally figured out how to grow my Instagram following. My Neil Patel account has been growing by 1,260 followers per week.

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How to Hack Retention Rate and Get Customers to Stick Around

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Retention, huh? It’s like interviewing for a job and getting to the last stage of the interviews — just to realize it’s not going to happen. We spend money on getting people to our website, visitors spend eight seconds on the page and 98% will never return. Boy, that hurts.