Trending Articles

Digitally Evolving Customer Mindset Will Reshape Indian Financial Services Landscape

Forrester eCommerce

Indian financial service customers are changing! Forrester surveyed 3,000 online adults in India on their financial attitude, expectations, and preferences and found that more than half of customers accessing the internet are constantly online.

Zaius Joins Magento Technology Partner Program


MarTech Cube. The post Zaius Joins Magento Technology Partner Program appeared first on Zaius. Press

The Importance Of Defining Event ROI In The B2B Marketing Mix

Forrester eCommerce

“If a tree falls in a forest and no one is around to hear it, does it make a sound?” ” This question, first attributed to philosopher George Berkeley in 1710, raises questions about observation and perception.*

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Financial Insecurity Plagues Retail Workers: Is There A Cure?

Retail TouchPoints

A recent study from MetLife revealed the alarming depth of money worries among retail employees. Just 54% of these workers are confident about their finances, with retail employees showing more stress than those in IT ( 79% ), construction ( 79% ), manufacturing ( 68% ) and the public sector ( 63% ).

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

269: How My Student Makes 60K/Month Selling Party Supplies With Amanda Wittenborn

My Wife Quit Her Job

Today I’m really happy to have Amanda Wittenborn on the show. Not only is Amanda a student in my Create A Profitable Online Store Course but she was also a finalist in the 5 Minute Pitch, my Shark Tank like show, where she competed to win $50,000.

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US Tech Spending Slowdown Amidst Rising Cloud Adoption Will Squeeze Tech Budgets

Forrester eCommerce

Recent stock and bond market turmoil has highlighted the growing risk of a US economic slowdown and even a recession — a prospect that 74% of economists think will happen by 2021, according to a survey of US economists by the National Association of Business Economists.

Commerce and Marketing: The Connection is Made


Marketing and commerce are two complex roles that are closely related, but very different. When you boil it down to the most simplified view, marketing exists to deliver traffic, while commerce is focused on converting that traffic.

The 4 Reasons Your Customers Are Leaving Your Site And Ditching Their Shopping Carts

Retail TouchPoints

By Casey Bullock, Worldpay, Inc. Online shopping surpassed in-store sales in the U.S. for the first time in history this past February, signifying changing tides for the world of retail and consumer preferences.

CBD Marketing 101: Strategies for Sellers to Stand Out in a Sea of Green


It’s not every day that a product manages to grasp the attention of a global consumer market within such a… Ecommerce Marketing

HubSpot Marketing Hub Review (August 2019) – The Ultimate Guide

Ecommerce Platforms

Welcome to the only HubSpot Marketing Hub review you're going to need this year. Marketing isn't easy. It’s a game where the rules are continually changing, driven by evolution in customer demand and expectation, as well as new technology and innovations.

Product Teams For Infrastructure And Operations

Forrester eCommerce

As an analyst at Forrester, I talk to a lot of IT professionals. One of the most common inquiries lately goes something like this: “We’ve piloted DevOps and Agile and like the results. However. ” and then come the “what-abouts.”

Zaius Joins Magento Technology Partner Program


MarTech Series. The post Zaius Joins Magento Technology Partner Program appeared first on Zaius. Press

Finding A New Norm In A Post Brick-And-Mortar World

Retail TouchPoints

By Brandon Spear, MSTS More than 7,100 retail store closures have been announced so far this year. And as e-Commerce develops into a perceived necessity among consumers, more closings could be on the way.

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SEO Doesn’t Have to be a Long-Term Game: There Are Quicker Ways to Get Results


Everyone thinks SEO is a long-term game… that you have to wait months if not years to see results. And, maybe that was the case a few years ago when content was still king.

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How to (Successfully) Sell CBD Online: A 2019 Seller’s Guide


Within the next five years, the global hemp-derived CBD (referred to throughout as “CBD”) market is expected to bring in… How to Sell Online

Data Scientists Aren’t Just About The Numbers — And Other Lessons From IDEO About The Collision Between Design And Data Science

Forrester eCommerce

As part of my research about data science and design, I spoke with Ovetta Sampson, design research lead at IDEO, a global design company.

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Zaius Integrates with Magento


Destination CRM. The post Zaius Integrates with Magento appeared first on Zaius. Press

ActiveCampaign Pricing for 2019 – Your Complete Guide

Ecommerce Platforms

It's safe to say that ActiveCampaign is one of the most popular email marketing tools available.

How to create an effective ecommerce customer journey mapping


Statistics show 48% of shoppers abandon a brand’s website and move on to the competitor due to poor customer experience (CX). And 89% of consumers quit shopping from ecommerce sites after experiencing poor CX.

Understanding Ecommerce Platforms Through Housing: Do You Rent, Own, or Get That Vacation Home in the Hamptons?


Have you seen the movie The Moneypit? It’s such a great movie. I love the scene where the bathtub falls… Executive's Corner

Maintain Your Security Edge: Develop And Retain Cybersecurity Talent

Forrester eCommerce

As an industry, we gripe about hiring and struggle with retention.

Marketing Unboxed: The Sill’s Marketing Grows on You


Plants make people happy. Or at least that’s the notion behind The Sill , an online greenhouse that will ship a living plant to your door — a convenience any modern gardener will appreciate.

Looking for a Chatbot? Check Out This Octane AI Review

Ecommerce Platforms

Unless you've been living under a boulder with no wi-fi and human contact for the last few years, you can't fail to notice the rise in chatbot popularity. So if you're running your own online store, you'll want to jump on the bandwagon. This is where Octane AI comes into its own.

10 ecommerce marketing tactics to increase sales


Statista predicts revenue from global retail ecommerce will rise to $4.88 trillion by 2021. That means, in upcoming years, you can expect continued growth with more businesses joining the trend. This translates to more competition and thriving to stay on your toes. Source: Statista.

67 Back to School Email Subject Lines + 5 Email Examples


Fortunately or unfortunately, summer is quickly coming to an end: meaning you’ll need to catch up on your back to school email subject lines. Why are they so important?

Zaius Joins Magento Technology Partner Program


Yahoo! Finance. The post Zaius Joins Magento Technology Partner Program appeared first on Zaius. Press

PayPal Here Review – The Complete Guide

Ecommerce Platforms

PayPal is synonymous with payments. So, anyone running either an online shop or in-person store should know what it is and what it does. But did you know that you can start taking PayPal payments while you're on the go? PayPal has introduced a new card reader and its PayPal Here app.

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Let’s connect at e-connect Europe 2019


We’re excited to announce our media partnership with the inaugural e-connect Europe 2019 , taking place this December in Copenhagen. In our current age of do-or-die digital transformation , ecommerce represents both the greatest opportunity and threat to manufacturing organizations.

6 Steps to Making $1,000 a Month Selling on Amazon

Bootstrapping Ecommerce

Get started selling on Amazon the right way with these 6 steps to start making your first $1000 when selling your products on Amazon. The post 6 Steps to Making $1,000 a Month Selling on Amazon appeared first on Bootstrapping Ecommerce. Product & Niche Selection

Become An Adaptive Thinker: Flex Between Divergence And Convergence

Forrester eCommerce

Every business runs on thinking, mostly in two modes: divergent and convergent. I’ve been researching this and I just published my findings in a new report to help individuals, teams, and organizations tap both modes. Divergent thinking helps you create — generating many alternatives.

Zaius Joins Magento Technology Partner Program


TheStreet. The post Zaius Joins Magento Technology Partner Program appeared first on Zaius. Press

UK shoppers fighting back against online retailers who fail to deliver

Retail Technology Review

UK consumers are fighting back against online retailers that fail to deliver, a new research report into what the UK public expects from retailers when shopping online has found. Internet Retailing Critical Issues

What role do marketplaces play in B2B ecommerce?


We caught up with Adrien Nussenbaum, Co-founder and CEO of Mirakl Inc. to get his take on channel conflict and how marketplaces impact B2B ecommerce. Get Elastic TRANSCRIPT with Adrien Nussenbaum, CEO, Mirakl Download. And audio only, check out: [link].

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