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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

These homebound tendencies ignited a fervor for redecorating and DIY home improvement that, by all accounts, is continuing strong into 2022. Using the Resonate Ignite consumer intelligence platform, we recently examined home improvement trends through the lens of three key generational segments. Here’s what our analysis revealed.

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Aspire Debuts Dashboard to Improve Influencer Campaign Analysis

Retail TouchPoints

Via the dashboard, brands can: Access basic notifications such as a disconnected Instagram account; View social metrics like reach, impressions and engagement; Evaluate sales, conversions and number of affiliates in progress; and Obtain a real-time daily snapshot of campaign performance to improve decision-making.

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Best Data Analysis Software

Kissmetrics

Everyone has questions when it comes to choosing data analysis software. Luckily, data analysis software can seriously simplify data analysis—provided you choose the right one. Luckily, data analysis software can seriously simplify data analysis—provided you choose the right one. Which one is worth your money?

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Utilizing SWOT Analysis to Unleash Your Brand’s Potential

Wiser

SWOT analysis, an acronym for Strengths, Weaknesses, Opportunities, and Threats, is a strategic planning technique that can provide valuable insights for your business by analyzing internal and external factors. So, is SWOT analysis necessary for your business? How Does SWOT Analysis Work? The answer is a resounding yes.

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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

Under ideal circumstances, reducing rampant returns is best accomplished through improving the issues that are most frequently leading to them. While returns can’t always be prevented, they can be leveraged to improve profit margins and even generate revenue.

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Maximizing Profitability: How to Improve 4 Key Areas of the CPG Product Lifecycle

Retail TouchPoints

These are important steps, but they often only rely on one-time data analysis (i.e. Better and more meaningful data can often be gathered on the backend to respond directly to consumer behavior and help improve the product’s performance. Improved customer service. existing knowledge). Enhanced demand planning.

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Market Gap Analysis: Uncover Untapped eCommerce Opportunities

Algopix

One of the most effective strategies to achieve this is through market gap analysis. In this comprehensive guide, we will explore the concept of market gap analysis, the steps involved, and how Amazon sellers can leverage it to their advantage. This is where market gap analysis comes into play.

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