RTP blog

JANUARY 17, 2018

One way to digitally reinvent showrooms is by empowering their best brand ambassadors — or store associates — with the right data and analytics. Yet, according to the IBM Customer Experience Index 2017 , 79% of brands do not have mobile-enabled associates or do not provide their employees with mobile access to customer information.

Mobile 300

Mobile Retail eCommerce Shipping Costs 300

Retail TouchPoints

JULY 7, 2022

Destination retailer Event Network — which operates gift shops for aquariums, zoos, museums, science centers, botanical gardens and other cultural attractions — has upgraded to a mobile point-of-service (POS) system and adopted a new cloud infrastructure as it continues its digital transformation.

POS 278

POS Gifts Events Mobile 278

Kissmetrics

FEBRUARY 20, 2021

Google Analytics is a staple in every experienced digital marketer’s set of tools. Google defines it as a group of users who share a common characteristic, identified by an Analytics dimension. For example, cohorts in Google Analytics are grouped based on Acquisition Date , or the users’ first visit to your site.

eCommerce 350

eCommerce Events Mobile Channel 350

Retail TouchPoints

AUGUST 4, 2023

Convenience retailer Kum & Go has debuted a new mobile app touting personalized features along with its new “&Rewards” loyalty program. The new app will display information relevant to each customer, including shopping recommendations based on past activity and the ability to designate a favorite Kum & Go location.

Mobile 244

Mobile Banking Recommendation Operations 244

Retail TouchPoints

NOVEMBER 16, 2023

Pottery Barn has introduced a new mobile app for iOS that allows users to get free real-time help from a Design Crew associate as well as make in-store, in-home or virtual appointments for design consultations.

Mobile 162

Mobile Gifts Improvements Customer 162

Retail TouchPoints

SEPTEMBER 3, 2020

as its location analytics provider as part of a wider effort by the property management firm to leverage new technologies at its retail locations. Unibail-Rodamco-Westfield (URW) has named Placer.ai URW will use the Placer.ai URW will use the Placer.ai

Mobile 303

Mobile Technology Information Management 303

Groove

JANUARY 28, 2019

Add in the number of sales made exclusively on mobile devices and the importance of mobile optimization becomes unavoidable. The challenge for many businesses, however, is developing a mobile strategy that makes sense for them. Mobile eCommerce Trends. Offer Native Mobile eCommerce Checkouts.

Mobile eCommerce 270

Mobile eCommerce Mobile eCommerce Social Media 270

Retail TouchPoints

APRIL 11, 2024

For the most part, retailers have deployed AI to tackle low-hanging fruit such as automated customer service chatbots, personalized content for one-to-one marketing campaigns and improved store and inventory analytics. Those early use cases make sense because they deliver immediate results. With AI, that is about to change.

Retail 290

Retail Mobile Consumer Operations 290

iVend

OCTOBER 16, 2023

Read how our analytics system helps retailers with personalization. In-store engagement – providing associates with Mobile retail POS to provide customers with in-aisle, personalised service, recommendations and upselling, enhances their experience and your holiday season sales.

POS 98

POS Payment Services Payments Omnichannel 98

Retail TouchPoints

JUNE 3, 2021

Direct data platform Incorta has launched Incorta Mobile , a unified data analytics experience for mobile devices. Incorta Mobile aims to offer users a way to access, view and analyze business data from anywhere, combined with the ability to drill down into specific transaction details.

Mobile 197

Mobile Retail 197

Forrester eCommerce

NOVEMBER 1, 2019

Mobile’s share in the US online retail and travel commerce will increase from 36% in 2018 to 45% in 2024, as per our recently published forecast Forrester Analytics: Mobile And Tablet Commerce Forecast, 2019 To 2024(US).

Mobile 150

Mobile Travel Online Retail Retail 150

Retail TouchPoints

AUGUST 2, 2022

The new relationship is part of the retailer’s digital transformation, aimed at turning the 70-year-old company into a “modern mobile retailer.” The new Yelloh delivery trucks will keep the company’s signature yellow but feature an updated name and branding.

Mobile 289

Mobile Retail Customer Experience Improvements 289

Retail TouchPoints

FEBRUARY 19, 2024

According to online shopping data from Adobe Analytics , Black Friday sales were $9.8 Adobe’s data also showed that mobile commerce passed the tipping point, driving 51.8% And based on data from Adobe Analytics , online spending during the Q4 holiday season (November 1 – December 31, 2023) increased by 4.9% billion, up 7.5%

eCommerce Marketing 278

eCommerce Marketing eCommerce Marketing Mobile 278

Retail TouchPoints

APRIL 30, 2021

PDI , a global provider of enterprise management software for the convenience and fuel industries, has purchased the GasBuddy mobile app, which drivers use to find and share real-time fuel prices. The app has 5 million active mobile users, representing billions of fuel gallons and hundreds of millions of dollars of convenience retail spend.

Mobile 279

Mobile Consumer Management Information 279

Retail TouchPoints

NOVEMBER 13, 2020

As people dramatically decrease their inclination to shop in-store and increase reliance on their phones, retailers that invested in their mobile commerce (m-commerce) strategies will stand a greater chance of seeing stronger returns from the end-of-year festivities, more so than those that haven’t. . Don’t just take our word for it.

Mobile 203

Mobile Multichannel Retail Social Media 203

Groove

APRIL 23, 2024

Choose a Responsive and Fast Shopify Theme Search engines consider page experience, which includes site speed and mobile responsiveness when ranking websites. Set Up Google Analytics and Google Search Console Setting up analytics tools is perhaps the most important thing on this Shopify SEO checklist. searches.

Shopify 195

Shopify SEO eCommerce Article 195

Retail TouchPoints

JANUARY 4, 2024

31, 2023, according to Adobe Analytics. Other key data points for holiday 2023: Mobile commerce overtook desktop, clocking 51.1% Mobile shopping was highest on Christmas Day, when it drove 63% of online sales; Curbside pickup remained popular, used for 18.4% Online holiday sales increased 4.9% YoY, reaching $222.1

Social Media 264

Social Media Payments Payment Services Toys 264

Forrester eCommerce

MAY 29, 2020

Rather than simply enabling clients to push their apps and data closer to the customer, these edge technologies are collecting data from IoT devices and end-user mobile devices, then enabling near-real-time AI/ML of this data to help your application best understand […].

Mobile 345

Mobile Technology Customer 345

ROI Revolution

JUNE 7, 2018

Following this captivating session was an equally informative conversation on the importance of analytics, presented by Danny Gavin, VP of Brian Gavin Diamonds, and Henry Quinn, Digital Analytics Manager at L.L. Graham outlined how the mobile phone is a core part of the customer journey and consumers’ lives.

Mobile 100

Mobile Shipping Costs Multi-channel Presentation 100

Retail TouchPoints

JANUARY 12, 2024

Non-staff members can use credit cards, mobile wallets, QR codes or the Amazon One palm payment system to enter and shop at the checkout-free stores. Employees can look up receipts and account balances in the hospital’s badge pay web portal or mobile app.

Food and Beverages 264

Food and Beverages Payment Services Technology Apparel 264

Retail TouchPoints

FEBRUARY 22, 2021

These gave Kerrits the advanced analytics and segmentation tools she needed to react to the volatile market forces and shifting consumer sentiments that shaped the year. While the pandemic-prompted ecommerce boom certainly played heavily into these results, Florin also credits the deployment of email marketing tools from Omnisend.

Events 264

Events Shipping Costs Outdoor Shopify 264

Groove

MARCH 5, 2024

Businesses such as Benchmark Groups that are focused on analytics, customer data, and user behavior will get better results with Klaviyo. Analytics and reporting features: ActiveCampaign vs Klaviyo ActiveCampaign With ActiveCampaign, business owners can use comprehensive reports to cover a wide variety of metrics.

Live Chat 300

Live Chat eCommerce Platforms WooCommerce Shopify 300

Omnisend

AUGUST 24, 2023

Reading Time: 7 minutes Many marketers believe that SMS analytics guarantees actionable insights. The fact is SMS analytics provide the groundwork to achieve SMS marketing success. It enables them to transform data-driven analytics into actionable strategies. This article will explore the main metrics to track in SMS analytics.

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Reference Information Definition Marketing 78

RTP blog

JUNE 6, 2018

But it’s time we all stopped thinking of mobile as a set of apps that support a mobile strategy, and instead focused on adopting an Enterprise Mobile Lifestyle Strategy. What do we mean by a Mobile Lifestyle Strategy? The nature of the customer’s mobile lifestyle is premised upon a mobile-first approach.

Mobile 150

Mobile Merchant Services Technology Fulfillment 150

Ecommerce Platforms

MAY 20, 2019

Shopify Google Analytics is a quick-witted game plan to boost my store's performance. At the heart of my business' profitability, is Google Analytics which elevates my goals to a boundless level. Shopify Google Analytics is here to show me all the applicable insights. And Google Analytics attempts to extensively answer that.

Shopify 161

Shopify Merchant Services eCommerce Payment Services 161

Groove

APRIL 16, 2024

Speaking of features that are ready to go right out of the box, Magento offers a long list of advanced tools and features that includes things like sophisticated project management tools, insightful analytics and reporting features, marketing and promotion tools, and a wide range of third-party extensions, apps, and integrations.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

RTP blog

NOVEMBER 4, 2019

By Samir Addamine, FollowAnalytics If you’re going to succeed in e-Commerce, you need a mobile app — that’s a fact. And what’s more convenient than a mobile app that allows you to browse products, check prices and purchase goods no matter where you are?

eCommerce 150

eCommerce Mobile Download Social Media 150

Retail TouchPoints

NOVEMBER 27, 2023

As Cyber Monday sales continue to roll in, Cyber Week appears to have allayed retailers anxieties by delivering another year of record consumer spending, according to Adobe Analytics. Mobile Shopping Reigns Supreme Both Adobe and Salesforce noted a marked increase in mobile shopping this Cyber Week. billion (up 7.5%

Beauty and Health 162

Beauty and Health Mobile Jewelry Payment Services 162

Retail TouchPoints

MARCH 28, 2024

Many companies turn to AI for assistance with multi-stop optimization, leveraging the technology’s data analytics capabilities to identify the most efficient delivery sequences and routes and even determine the optimal strategies for loading vehicles. AI platforms also can be used to determine windows for delivery times.

Technology 303

Technology Presentation Travel Operations 303

Retail TouchPoints

MARCH 27, 2023

Half Price Books has partnered with Reveal Mobile to utilize its geofencing and digital campaign measurement platform to optimize its marketing efforts. ” The partnership with Reveal Mobile is similar to Half Price Books’ approach to growth. . ” . ”

Books 317

Books Customer Retention Social Media Mobile 317

Retail TouchPoints

OCTOBER 5, 2023

Adobe’s forecast is based on Adobe Analytics data that tracks more than 1 trillion visits to U.S. Additionally, shopping on mobile devices is expected to hit a major milestone this year, surpassing desktop for the first time and driving over half of all online holiday spending. to 8.3% , said the company. YoY and representing 16.8%

Toys 264

Toys Apparel Electronics Mobile 264

RTP blog

JUNE 26, 2017

We think with the help of Big Data, predictive analytics and some savvy marketing, the retail industry can bounce back. Although data and analytics will never replace the creative minds behind the best marketing campaigns, they can provide marketers with the tools to help improve performance. At least not without a fight.

Retail 150

Retail Shipping Costs Customer Retention Customer Experience 150

Retail TouchPoints

DECEMBER 13, 2023

Google Pay will make buy now, pay later (BNPL) options available for online and mobile payments in the U.S. billion more than last year, according to data from Adobe Analytics. Google Pay has partnered with Affirm and Australia-based Zip and will begin offering their pay-in-four services on Android devices early in 2024. YoY and $2.5

Merchant Services 277

Merchant Services Payment Services Mobile Payments Mobile 277

Kissmetrics

MARCH 12, 2018

Mobile devices have transformed how we consume content, making it essential that businesses that want to reach their target audience optimize their websites to respond to this trend. What that also means is that marketing methods have to change to account for the shift to mobile use. adult on a mobile device has more than doubled.

Mobile 214

Mobile Marketing Social Media eCommerce 214

Retail TouchPoints

MARCH 30, 2021

Zalora will leverage the Algonomy real-time Customer Data Platform (CDP) to unify customer interactions and activate personalized experiences online, as well as on mobile and via email, for customers in all seven countries where it operates.

Mobile 246

Mobile eCommerce Accessories Apparel 246

RTP blog

MARCH 2, 2018

But amidst all the talk about the customer experience has to be a conversation about big data — specifically the fact that retailers need to rely on analytics as their No. While the customer experience will always remain top of mind, the analytics equation of the experience should not be an afterthought.

Customer Experience 150

Customer Experience Customer Supplies Point of Sale 150

Groove

MARCH 6, 2024

For example, the predictive AI analytics offered by Klaviyo are top-notch, while HubSpot is CRM-first and the platform’s interface reflects that. Klaviyo is also compatible with many integration partners – well over 300 – covering areas like social media, analytics, eCommerce, and more.

Social Media 370

Social Media Customer Data Shopify Magento 370