Understanding eCommerce Business Models: A Guide
Wiser
OCTOBER 11, 2023
B2C (Business-to-Consumer): This is the most common model where businesses sell products or services directly to consumers. B2B (Business-to-Business): In this model, one business sells products or services to another business. For example, Amazon and eBay. Pros: Large customer base, higher sales volume, greater market share.
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