Inflow Insights

OCTOBER 14, 2021

If you want to develop powerful B2B eCommerce strategies to attract and convert your customers, you’ll need to invest in a few key areas. In this post, we’ll explain 11 online marketing strategies that B2B eCommerce stores should take advantage of, based on our decades of experience helping all kinds of businesses market themselves.

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

Salsify

FEBRUARY 1, 2021

For nearly seven decades, Southwire Company, based in Carrollton, Ga., has made wire and cable. Southwire is now one of North America’s largest wire and cable producers with an expanding product catalog that includes utility products, portable and electronic cords, original equipment manufacturer (OEM) wires, contractor equipment, and hand tools.

B2B 78

B2B Electronics 78

ChannelAdvisor

AUGUST 15, 2022

Digital Commerce 360 just released its 2022 B2B Marketplaces: Growth and Trends report detailing the state of business marketplaces and how they’re shaping the future of business-to-business (B2B) digital commerce. The report presents several key findings, such as: Sales on B2B marketplaces increased 131% to $56.5

eCommerce 90

eCommerce B2B Channel Multichannel 90

GetElastic

APRIL 24, 2019

If you’re a B2B organization undergoing a digital transformation there’s a lot to think about and plan for. Hopefully the first step you took was registering to join the smart people of the B2B industry at B2B Online 2019 in Chicago, April 29 to May 1. Customer experience, platform models, digital noise, oh my! Who can help?

B2B 135

B2B Multi-channel Multichannel Customer Experience 135

GetElastic

MAY 18, 2021

In working with many B2B firms, we are often asked the question by both business and IT teams, “Can we prove out the efficacy of our eCommerce effort prior to investing fully in the channel?” Why are we trying to prove that B2B eCommerce is effective? The answer is that B2B buyers are demanding eCommerce.

B2B 88

B2B eCommerce Channel eCommerce Platforms 88

Groove

OCTOBER 6, 2020

B2B eCommerce businesses often run into problems when it comes to tracking inventory and processing orders. This was the case for one of our clients, so our team created a custom eCommerce integration to help the company modernize their website and upgrade the user experience. eCommerce Integration: Improving B2B Operations.

B2B 221

B2B Operations BigCommerce eCommerce 221

GetElastic

MAY 18, 2021

B2B eCommerce Proofs of Concept (POCs) waste precious time that business and IT teams need to spend on MVPs (Minimum Viable Products). In working with many B2B firms, we are often asked the question by both business and IT teams, “Can we prove out the efficacy of our eCommerce effort prior to investing fully in the channel?”

B2B 78

B2B eCommerce Channel eCommerce Platforms 78

Groove

NOVEMBER 10, 2020

B2B eCommerce businesses require a platform that allows for a positive user experience, taking into consideration factors like fast site speed and mobile optimization. Curtain Call is a B2B eCommerce store that sells dance class wear and costumes for recitals. Website Design Before & After Working With Groove. Testimonial.

BigCommerce 367

BigCommerce Magento B2B Mobile 367

BigCommerce

JULY 11, 2017

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. Guarding your secret sauce (aka.

SEO 416

SEO B2B Shipping Costs B2C 416

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. These three digital marketing practices are important for B2C buyers, and today’s online B2B buyers expect a shopping experience that is similar to B2C. B2B eCommerce SEO Marketing Strategies. #1:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Groove

OCTOBER 6, 2020

B2B eCommerce businesses often run into problems when it comes to tracking inventory and processing orders. This was the case for one of our clients, so our team created a custom AS400 Integration to help the company modernize their website and upgrade the user experience. AS400 Integration: Improving BigCommerce B2B Operations.

BigCommerce 210

BigCommerce B2B Operations Magazine 210

ChannelAdvisor

AUGUST 15, 2022

Digital Commerce 360 just released its 2022 B2B Marketplaces: Growth and Trends report detailing the state of business marketplaces and how they’re shaping the future of business-to-business (B2B) digital commerce. The report presents several key findings, such as: Sales on B2B marketplaces increased 131% to $56.5

eCommerce 52

eCommerce B2B Channel Multichannel 52

Forrester eCommerce

JULY 28, 2023

They know that solid references, case studies, valid reviews, upsell/cross-sell opportunities, and expansion […] (No, this is not the opening line of a joke — that would be “Two customer marketers walk into a bar … ”) Top customer marketers focus on how customers attain value.

Customer 195

Customer Reference Marketing Other 195

Pivotree Blog

JULY 5, 2023

Since the establishment of the new omnichannel B2B platform, we have been able to respond to these demands with more agility, and our customers have been reporting an immediate improvement in their user experience.

B2B 52

B2B Customer B2C Supplies 52

Elsner

FEBRUARY 28, 2019

The millennials have whole-heartedly embraced the B2B eCommerce model. With such an alluring and action-packed big numbers, it is now necessary to understand the trends that will reshape the B2B eCommerce. Still not thinking to invest in the B2B eCommerce business? trillion by 2020. Let’s have a look. Provide social proofs.

B2B 110

B2B Definition eCommerce B2C 110

Kissmetrics

SEPTEMBER 10, 2020

Research from the Content Marketing Institute shows 80 percent of B2B marketers use metrics to measure their content performance, 65 percent have set KPIs, and 43 percent measure their content marketing ROI. It’s pretty easy to verify ROI; ask for case studies in the references that go along with them. Good feedback.

Marketing 363

Marketing SEO B2B Conversion Optimization 363

Groove

MARCH 18, 2022

Whether you’re a D2C apparel store or a B2B merchant selling online, keeping track of hundreds of SKUs in the back end isn’t easy. You may need to purchase a few hundred or thousand units of a new trendy sweater to then sell to your customers, or you may need to order 2,000 drywall panels from a B2B wholesaler. Manage Bulk Orders.

Merchant Services 195

Merchant Services eCommerce B2B Shipping Costs 195

Ecommerce Platforms

OCTOBER 14, 2019

That's the global B2B ecommerce revenue forecast for 2020. The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. If you want to make it big as a B2B ecommerce business in 2020 , you have to adapt, change, and change fast.

B2B 132

B2B eCommerce Payment Services Multi-channel 132

Kissmetrics

SEPTEMBER 29, 2020

The company has achieved impressive results for their tech, B2B and B2C clients. Here’s an example from one of their case studies in which they were able to drive up impressions, engagement and profile actions tremendously: They have an average rating of 4.6 6 Sculpt — Best For B2B.

Social Media 331

Social Media Marketing B2B eCommerce 331

Kissmetrics

DECEMBER 14, 2021

Not all success stories go to our website right away, as they go through an editing and approval process with clients, others prefer not to disclose due to strict compliance rules, but if you visit the case study part of our sites, you’ll see new case studies every month. Read Boho Pink’s full case study.

Customer 208

Customer SEO Cryptocurrencies PPC 208

Retail TouchPoints

JUNE 20, 2022

Consider bridging rooms with existing client case study rooms to funnel traffic from one location to another. . Steven Blutstein, Head of Performance Creative for The Social Standard , is a marketing strategist and content creator with over 10 years of experience directing brand growth for automotive, B2B and ecommerce brands.

Retail 306

Retail Automotive Fashion B2B 306

Kissmetrics

OCTOBER 5, 2020

Hence, you should look for case studies, testimonials and reviews that show the agency is capable. Joseph Studios focuses on non-paid social media promo for B2B and B2C clients, which includes activities, such as customer engagement and community building. 6 Sculpt — Best for SaaS and B2B.

Social Media 363

Social Media B2B Document Information 363

Kibo

OCTOBER 4, 2021

In a new case study, Kibo details how Wolseley lifted its revenue-per-session (RPS) by 100% using this approach to help them individualize the homepage experience for every customer across categories. The post Unique, Personalized Homepage Experiences Lift Wolseley RPS by 100% appeared first on Kibo Commerce.

eCommerce 62

eCommerce B2B Download Operations 62

Onilab User Guides

OCTOBER 11, 2019

The store targeted B2B customers looking for flash sales of premium watches. During our work, we managed to boost Checkout and Shopping Cart performance to 2s load time and immediately saw conversion rate increase from 0.5 Flash Sales for Timeless Timepieces. InteractOne team helped SEIKO fix and update a niche store for their timepieces.

Magento 49

Magento eCommerce Shopping Carts Payment Services 49

Kissmetrics

FEBRUARY 12, 2021

I’ve also collected a wealth of information in lessons and case studies that I can’t wait to share. Finally, Pedro Carvalho at Neil Patel Brazil walks you through a case study of our own success in lifting organic traffic and shares tips you can apply to your own site right away. Related Links. Pedro Carvalho.

Marketing 263

Marketing SEO eCommerce B2C 263

Retail TouchPoints

MAY 26, 2021

Advertisers in retail and even B2B businesses have been personalizing ads for ecommerce. We’ve identified examples that will work in retail but can also work for your network of B2B affiliates and resellers. Testimonial videos and case studies: Use case studies to boost customer trust.

B2B 184

B2B Events Recommendation Marketing 184

FastSpring

JANUARY 31, 2023

Finally, we share several customer reviews and case studies for each solution. B2B digital invoicing. Read the Mailbird case study here. Read the NotePlan case study here. Read the SocialBee case study here. What companies and industries each one serves. Advanced fraud detection.

Payment Services 120

Payment Services Merchant Services Payments Subscription 120

Ecommerce Platforms

DECEMBER 20, 2021

B2B eCommerce and B2C businesses acting as manufacturers, distributors, or wholesalers face many challenges, the most important of which is ensuring their customers are happy. In fact, it's the first single-page application (SPA) explicitly built for B2B businesses. One such platform is Sana Commerce. Go to top. It's well-reviewed.

Payment Services 211

Payment Services B2B Shipping Costs B2C 211

Kissmetrics

SEPTEMBER 8, 2020

If you’re focused on B2B sales, you’ll want a B2B specialist. Case studies, work samples, anonymized data, reviews, and reports are all helpful ways to measure their skill and performance. Your agency should have an established list of clients and case studies. They practice what they preach.

SEO 271

SEO Multi-channel Mobile B2B 271

Kissmetrics

JUNE 23, 2020

E-commerce Marketing for (B2B) vs (B2C) Sales process for B2B e-commerce vs B2C Picking the one that’s right for you – do both or pick one? Working with influencers Push notification – lists & messaging Understanding your metrics (COGS, ROAS, ROI to see what SKUs to scale with) Case studies Summary.

eCommerce 363

eCommerce eCommerce Marketing Marketing Multi-channel 363

Kissmetrics

OCTOBER 18, 2021

Firmographics : This mainly applies to B2B brands as it refers to the descriptive attributes that make up a brand’s ideal customer profile (ICP). Case Studies. Another excellent type of content you can use to gain your audience’s trust is a case study. Examples include interests, aspirations, opinions, and more.

White Paper 286

White Paper Social Media SEO Blog 286

FastSpring

DECEMBER 9, 2022

DaisyDisk Case Study: Learn how DaisyDisk used the FastSpring pop-up checkout to improve the customer experience in this case study. FastSpring automatically calculates the right type and amount of tax and adds it to the customer-facing price at checkout (we also support tax-exempt transactions and other special cases).

Payment Services 128

Payment Services Merchant Services Payments Subscription 128

TradeGecko

SEPTEMBER 6, 2018

Find out how he’s winning at B2B eCommerce thanks to TradeGecko. With a great beard comes great responsibility – or so says Daniel Mahony, founder of TheGroomedManCo.

B2B 60

B2B eCommerce 60

TradeGecko

SEPTEMBER 6, 2018

Find out how he’s winning at B2B eCommerce thanks to TradeGecko. With a great beard comes great responsibility – or so says Daniel Mahony, founder of TheGroomedManCo.

B2B 60

B2B eCommerce 60

Kissmetrics

AUGUST 18, 2020

Directive Consulting — Best for B2B, SaaS, and enterprise businesses. If you’re a B2B, SaaS, or enterprise business looking for consulting services or a dedicated PPC management partner, Directive Consulting is an excellent option. They prove it by showcasing numerous case studies outlining their results.

PPC 313

PPC Social Media Multi-channel Mobile 313

Groove

JUNE 9, 2021

Incentives include anything that your target audience finds valuable, such as a special first-time discount, an entrance into a giveaway, a free downloadable piece of content like a video course or case study, a checklist and so much more. Run a Contest or Giveaway. Delighting Customers. Use A Customer Loyalty Program.

Marketing 367

Marketing Social Media Customer Loyalty Shopping Carts 367

Kissmetrics

MARCH 1, 2021

While many are business-to-business (B2B) solutions helping other business owners, this model can also work for business-to-customer (B2C) offerings. Marketing/B2B Solutions. Case Study Buddy helps turn your success stories into sales by creating high-quality case studies.

eCommerce 298

eCommerce Subscription B2B Books 298