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7 B2B Ecommerce Trends + 13 B2B Brands Changing How Businesses Buy

BigCommerce

B2B ecommerce will reach $1.2 of all B2B sales in the U.S. Just by the end of 2017, Forrester expects B2B ecommerce to reach $889 billion and represent 11% of total B2B sales in the U.S. That’s a monumental shift from outbound sales to inbound strategies for B2B businesses. Upgrade Your B2B Ecommerce Software.

B2B 251
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B2B CRM vs. B2C CRM: What’s the Difference?

Optimizely

A CRM is the one place where all of your customer data lives, creating a single source of truth on which to base business decisions and manage customer engagement. However, most traditional CRMs were built specifically to serve B2B businesses — and you can tell. Managing accounts vs. people. …and much more.

B2C 186
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Commerce Trends for 2018: #1 Personalization in B2B

GetElastic

But what about personalization for B2B (business to business) sales? In 2016 Gartner predicted that B2B companies that incorporate personalization into digital commerce will increase revenues by 15%. However, B2B marketing and sales often must address a board room of decision makers, any one of whom may block or veto a sale.

B2B 141
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Best Email Marketing Services

Kissmetrics

What if I told you there was a single marketing channel through which companies are finding a 3,800% ROI? This magic marketing channel is called email. This is especially true of your existing CRM and any other customer data sources. That’s earning $38 for every dollar spent. Yes, just good old email. Every step.

Marketing 362
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B2B Ecommerce (October 2019): The Step by Step Guide to Setup, Build & Grow a B2B Ecommerce Business

Ecommerce Platforms

That's the global B2B ecommerce revenue forecast for 2020. The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. If you want to make it big as a B2B ecommerce business in 2020 , you have to adapt, change, and change fast.

B2B 132
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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

No matter the size of your B2B or B2C eCommerce business, Klaviyo can help your store grow. Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Real-Time Customer Data. Data Science. Multi-variate testing. Segmentation.

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Generative AI for Personalized Service and a Competitive Edge in Ecommerce

Retail TouchPoints

How to Inspire Customer Loyalty with an Assist from AI Brands can now replicate a positive in-store experience online, but the right AI products can equip them to level up when it comes to personalization. With AI, brands can analyze customer behavior across shopping channels to provide highly customized product suggestions.

eCommerce 200