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B2B ecommerce: the four challenges to face for long-term growth

GetElastic

Commerce innovation is not just for retailers and consumer brands, business-to-business organizations must capitalize on the disruptive trends that are emerging. When B2B buyers leave the office, they become those same B2C buyers; and they all still demand remarkable customer experiences. It’s either innovate or die.

B2B 167
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How B2B Companies are Preparing For an Economic Downturn

Kibo

Disruptive supply chains, high inflation, and a looming recession are just some of the hurdles on the horizons of B2B companies. It’s clear that B2B businesses have a complex landscape to navigate. How will the economic downturn impact B2B companies? How will B2B buying habits shift?

B2B 71
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Brian Beck on Documenting Objectives When Choosing a B2B eCommerce Platform

GetElastic

This post is an excerpt from Brian Beck's Billion Dollar B2B Ecommerce: Seize the Opportunity , available now. The process of choosing an Ecommerce platform can seem overwhelming, particularly for B2B organizations that have little internal expertise or experience in Ecommerce. Form a customer advisory board.

Document 113
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What to Expect in 2022: 3 Strategies That Should be Top of Mind for Retailers 

Retail TouchPoints

In conversations with retailers, technology partners and industry veterans in my network, several points have stood out. Expect to see a tremendous amount of resources being funneled into developing and evolving dedicated-seller programs, recruitment and technology integrations with platforms that cater to this audience, such as Shopify.

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How Will DTC Rebound After The COVID Retail Shakeup?

Retail TouchPoints

He has over 20 years of experience in business development, e-Commerce, technology, B2B and startups. Roussos is focused on helping clients improve both revenue and profit growth through innovations in technology and digital marketing strategy. Jason Roussos is Senior Vice President of Strategy at Adlucent.

Outdoor 299
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Can I Run Multiple Digital Business Models With One Commerce Platform?

GetElastic

Over the last year at Elastic Path, we have seen more and more brands who need to run digital commerce for multiple business models. Whether they are a B2B business launching D2C for the first time, or a D2C brand getting into B2B2C for the first time, more and more companies are looking for solutions to help them power all routes-to-market.

B2C 148
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Step-by-Step Guide to Replatforming Your eCommerce Solution

Kibo

The B2B and B2C purchasing journeys are more complex than ever. And as a result, companies are asking themselves if their eCommerce platform can keep up with (and simplify) the complexities needed to meet heightening demands or if it’s time to consider a new solution.