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Frontline Marketing “Innovation Coalition” Key To Generative AI Success For B2B Marketers

Forrester eCommerce

It is no exaggeration to say that generative AI (genAI) is everywhere these days, or that every function inside firms is scrambling to understand their company’s AI policies to avoid being out of compliance; to test the new technology to understand if it offers any competitive advantage; and to meet with agency and vendor partners […]

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B2B Businesses Beware: Pivotree Report Finds New Buying Behavior is Here to Stay

Pivotree Blog

Report from Pivotree and Spryker revealed 90% of respondents have seen increase in demand for digital B2B buying experiences in past two years TORONTO – November 28, 2023 – Pivotree Inc. Developed by WBR Insights and B2B Online, the report surveyed 100 leaders from B2B companies across the U.S. and Canada.

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Taking Returns into Your Own Hands with Self-Service

Retail TouchPoints

For some, however, this trade-off comes at the price of navigating frustrating and, at times, confusing return policies. With return policies differing from brand to brand, it can be exhausting for customers to keep track and often leads to more hassle than reward.

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Pivotree Leads the Way for Frictionless Commerce at B2B Online 2023

Pivotree Blog

TSXV: PVT) (“Pivotree” or the “Company”), a leading provider of frictionless commerce solutions and services, today announced it will be attending B2B Online 2023, on May 1-3, 2023 in Chicago, showcasing the latest technology in commerce, supply chain and data management.

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Top 5 Data Security and Privacy Best Practices in B2B SaaS

365 Retail

As the demand for SaaS solutions continues to increase, there comes a great challenge for B2B SaaS businesses: data security and privacy. In this article, you will learn 5 data security and privacy best practices in B2B SaaS subscription businesses. Let’s get started.

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Groupe Touchette Partners with Pivotree to Increase Transactions with New Dynamic B2B Customer Portal

Pivotree Blog

Since the establishment of the new omnichannel B2B platform, we have been able to respond to these demands with more agility, and our customers have been reporting an immediate improvement in their user experience.

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Google Merchant Center: Everything an eCommerce Merchant Needs to Know

Groove

For example, suppose you run a B2B company supplying laboratory equipment. Once you've added your products and reviewed Google's policies, you'll have one final chance to review your information before your account goes live. Adding Your Products Lastly, you'll add your products.