Kissmetrics

MARCH 26, 2021

One interesting thing about this is that you’d also find a lot of those traits in people with exceptional presentation skills. To put yourself out there and present to a room full of people, you need to be at least a little adventurous. To make it as a marketer, excellent presentation skills are pretty much nonnegotiable.

Presentation 276

Presentation Marketing Events SEO 276

Kissmetrics

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. Instead, you need a targeted B2B content marketing strategy to reach your marketing goals. Why Do You Need a B2B Content Marketing Strategy? As mentioned, B2B content marketing presents different challenges from B2C content marketing.

B2B 314

B2B B2C Multi-channel Marketing 314

Forrester eCommerce

MAY 9, 2019

As the world’s largest eCommerce market, China appeals to global B2C and B2B brands alike. But China’s B2B eCommerce market is not as mature as the consumer space, and neither is its B2B payment.

B2B 411

B2B eCommerce B2C eCommerce Marketing 411

Kissmetrics

OCTOBER 13, 2021

I’ve compiled some of my top strategies which will help you increase B2B sales and smash your Q4 targets. Let’s dive in and open the B2B sales flood gates. 10 Ways to Increase B2B Sales. The holidays are a gold mine for increasing your B2B sales. The best strategy for increasing B2B sales?

B2B 290

B2B Social Media Shipping Costs Marketing 290

Kissmetrics

NOVEMBER 11, 2021

Are you a B2B business? As a B2B business, you have a different target audience, a longer buyer cycle, and different goals. If you want to learn more about how to grow your B2B business with SEO, you won’t want to miss my next webinar. B2B vs B2C SEO: What is the Difference? Time is money; I get it.

Webinar 202

Webinar B2B SEO B2C 202

Forrester eCommerce

FEBRUARY 28, 2019

Lack of alignment really does continue to plague B2B sales and marketing organizations. My hypothesis: B2B marketers and sales can use a […]. I’m bringing this topic to the top of your inbox, so to speak, but not (just) because I’m self-promotional.

Presentation 290

Presentation B2B Marketing Customer 290

FastSpring

APRIL 18, 2024

Basic Pricing Localization The most basic pricing localization is as simple as currency conversion, so that buyers in different regions are presented with prices in their own local currencies. The post FastSpring and DutchBasecamp Present: Optimize Local Pricing to Dramatically Increase SaaS Revenue appeared first on FastSpring.

Payments 78

Payments Presentation Merchant Services Payment Services 78

Kissmetrics

JANUARY 3, 2022

Account-based marketing is a B2B marketing strategy where the sales and marketing teams work together to find the most qualified accounts to become customers. It is a great way to find the ideal client who you will pay you month after month. That’s the type of client you want, and that’s what we’re focusing on in this guide.

Presentation 270

Presentation Marketing Webinar PPC 270

UpSellIt

NOVEMBER 22, 2021

If you’re a B2B marketer, you understand the process of closing a sale takes time. B2B brands have unlimited opportunities to utilize CRO in their customer journey and streamline their sales cycle. The B2B Customer Journey. B2C versus B2B buyers are different, so they should be treated as such with targeted, unique strategies.

B2B 178

B2B White Paper Download Demo 178

GetElastic

SEPTEMBER 6, 2021

Here's a comprehensive list of 25 industry movers and shakers in B2B ecommerce. These hardworking and thought-provoking individuals are known among their peers and commerce community as experts in digital strategy and building digital-first B2B enterprises. Cynthia DiTullio , Director, Global B2B, Converse.

B2B 144

B2B eCommerce White Paper Seminar 144

BigCommerce

MARCH 15, 2018

Now, customers call upon businesses – and they often do this when presented with helpful, educational content that earns their trust. Lagging behind on this, however, are often businesses in the B2B space. Estimates predict that online B2B selling will top $1.18 to talk about: Their online selling success as a B2B brand.

B2B 344

B2B eCommerce BigCommerce Payment Services 344

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146

B2B eCommerce Customer SEO 146

GetElastic

SEPTEMBER 2, 2021

While I had some exposure to eCommerce in my past, specifically when I managed the Lenovo account as consultant, I constantly find myself internalizing how eCommerce impacts B2B account managers. Market Trends in B2B eCommerce. Time = Money. Source: J.D.

B2B 141

B2B Management eCommerce B2C 141

GetElastic

SEPTEMBER 26, 2019

After extensive research and interviews, the team at Get Elastic is presenting a list of 30 industry movers and shakers in B2B ecommerce. These hardworking and thought-provoking individuals are known among their peers and commerce community as experts in digital strategy and building digital-first B2B enterprises.

B2B 163

B2B eCommerce Multi-channel White Paper 163

Forrester eCommerce

JULY 17, 2023

This year “Digital” and “AI” were the two keywords used in almost every presentation, sometimes maybe abused. SAP estimates 80% of B2B transactions will happen via digital channels by 2025 […] Forrester analysts attended SAP’s key customer event Sapphire this year in Barcelona and Orlando.

B2B 195

B2B Presentation Events Channel 195

Forrester eCommerce

FEBRUARY 18, 2020

In December, B2C marketing analysts Joe Stanhope and Rusty Warner, and B2B marketing analyst Lori Wizdo hosted the second annual Martech Roundtable help marketers make informed decisions against the backdrop of these exciting and disruptive trends in marketing technology.

Technology 221

Technology Marketing B2C Presentation 221

Kissmetrics

AUGUST 12, 2019

O marketing B2B é essencial para que empresas que vendem para outras empresas consigam gerar leads qualificados que possam ser convertidos em clientes. Implementar ações de marketing B2B é uma tarefa desafiadora, já que vender para outras organizações envolve muitos desafios. Diferenças entre B2B e B2C. O que é marketing B2B?

B2B 204

B2B B2C Marketing Vend 204

Retail TouchPoints

NOVEMBER 13, 2023

Brooklinen’s approach illustrates how DTC brands are evolving to not simply be “present” on several channels but to carve a unique presence in new markets and categories while unlocking new revenue streams. We want to meet our customers everywhere that they are, which means investing in our DTC website and also various other channels.”

Omnichannel 258

Omnichannel B2B Channel Customer 258

Fabric Blog

JANUARY 25, 2021

B2B e-commerce sites present many substantial benefits to buyers and sellers as both are able to fulfill their roles with greater efficiency. With a B2B e-commerce site, more power is given to the customer to help streamline the sales process. In the past, sales teams would spend excessive time placing and checking orders.

eCommerce 98

eCommerce B2B Fulfillment Presentation 98

Fabric Blog

JANUARY 25, 2021

B2B e-commerce sites present many substantial benefits to buyers and sellers as both are able to fulfill their roles with greater efficiency. With a B2B e-commerce site, more power is given to the customer to help streamline the sales process. In the past, sales teams would spend excessive time placing and checking orders.

eCommerce 97

eCommerce B2B Fulfillment Presentation 97

FastSpring

NOVEMBER 3, 2021

B2B lead generation is more than just presenting prospects with fancy features and benefits. What does all of that have to do with B2B lead generation? In this article, I’m going to share seven B2B lead generation strategies and tactics that I’ve found to be effective across my 20-year sales career. Measure Your Results.

B2B 135

B2B Merchant Services Payment Services Payments 135

GetElastic

NOVEMBER 26, 2018

With a market of that size, B2B organizations need to start planning now as to how they’ll compete for a piece of that trillion-dollar share.  In B2B buyers want  the same digital commerce  experiences they are receiving on B2C channels.  

B2B 136

B2B B2C Mobile Social Media 136

GetElastic

APRIL 24, 2019

If you’re a B2B organization undergoing a digital transformation there’s a lot to think about and plan for. Hopefully the first step you took was registering to join the smart people of the B2B industry at B2B Online 2019 in Chicago, April 29 to May 1. Customer experience, platform models, digital noise, oh my! How do you start?

B2B 135

B2B Multi-channel Multichannel Customer Experience 135

GetElastic

NOVEMBER 14, 2019

Carla Gonzales is no stranger when it comes to B2B digital transformations. There is a huge need in the B2B market to build a digital presence, to create at least a website and a mobile app, so that customers have a self-service option and can order what they need 24/7 no matter where they are. This is un-structured data.

B2B 118

B2B eCommerce Mobile B2C 118

Forrester eCommerce

FEBRUARY 18, 2020

In December, B2C marketing analysts Joe Stanhope and Rusty Warner, and B2B marketing analyst Lori Wizdo hosted the second annual Martech Roundtable help marketers make informed decisions against the backdrop of these exciting and disruptive trends in marketing technology.

Technology 170

Technology Marketing B2C Presentation 170

GetElastic

MAY 3, 2019

If you attended last year’s inaugural B2B Next Conference & Exhibition , then you’re most likely counting down the days until September 30th when Andy Hoar and team get you back to Chicago for more ecommerce expertise. . It was announced that former Netflix Chief Talent Officer, Patty McCord would present on change management.

B2B 131

B2B Events Presentation Channel 131

GetElastic

MAY 13, 2019

For more than half a decade B2B Online has been a go to destination for B2B digital business leaders. It has earned this acclaim by providing manufacturers, distributors, and commerce practitioners from B2B businesses a tailored forum to network with, learn from, and collaborate with their peers and their partners.

B2B 151

B2B B2C Channel Customer Loyalty 151

Groove

AUGUST 15, 2017

Britt presented "5 Facebook Fails: How to Market Better on Facebook for B2B." On August 10, Kyle J. Watch the 1-minute recap below:

B2B 150

B2B Marketing Presentation 150

365 Retail

SEPTEMBER 13, 2023

B2B commerce underwent a significant revolution during the pandemic as many buyers were forced to look for alternative suppliers online. Roland Palmer, General Manager of UK, Benelux & Nordics, Alibaba Group Online B2B marketplaces are one means of helping businesses overcome such challenges.

B2B 52

B2B Events Order Fulfillment Technology 52

Elsner

MAY 21, 2020

In today’s fast-paced market, the majority of the customers are turning to B2B Ecommerce stores to purchase their products directly. B2B customer experience has improved, but the consumers are waiting for stores to buck up and fulfill their expectations. Below are some strategies for B2B Ecommerce stores: 1. Paid Media.

B2B 78

B2B eCommerce Improvements B2C 78

GetElastic

JULY 5, 2019

This is as true in the B2B space as it is in consumer marketing. You can accomplish this by personalizing the content you present to your target audience. Keep in mind also that in B2B, engaging with your brand is often part of someone’s busy workday. There’s more to personalization than addressing your customers by name.

B2B 132

B2B Marketing Social Media Presentation 132

Kissmetrics

MARCH 27, 2018

More specifically, does a brand actually correlate to sales, especially for B2B players? And if so, what elements of branding are the most important to consider for B2B players who want to wisely join the trend? And the translation to B2B here is only natural. B2B companies frequently make enormous promises to their clients.

B2B 206

B2B Improvements Marketing B2C 206

eCommerceFuel

AUGUST 21, 2020

Lindsay Hagerman discusses how she was able to build a thriving B2B business at RainCaper.com through tradeshows, geographical reps who work on commission and more. You’ll learn: How to build a thriving B2B business. The best way to present yourself at a tradeshow. Lindsay Hagerman: Website. Raincaper Museum Collection.

B2B 55

B2B Marketing Arts Presentation 55

Elsner

FEBRUARY 28, 2019

The millennials have whole-heartedly embraced the B2B eCommerce model. With such an alluring and action-packed big numbers, it is now necessary to understand the trends that will reshape the B2B eCommerce. Still not thinking to invest in the B2B eCommerce business? trillion by 2020. Let’s have a look. Provide social proofs.

B2B 110

B2B Definition eCommerce B2C 110

CPC Strategy

MAY 1, 2023

You need to think deeply about your marketing strategy – including your company’s value proposition, your plan to reach your target audience, how you will present your brand, and how you’ll take advantage of big […]

B2B 89

B2B Marketing Games Presentation 89

GetElastic

JUNE 26, 2020

This post is an excerpt from Brian Beck's Billion Dollar B2B Ecommerce: Seize the Opportunity , available now. This is a channel-agnostic and well-documented policy that informs all channels what you regard as the pricing that is acceptable to present publicly. Channel conflict is largely centered on product price.

Shipping Costs 88

Shipping Costs Channel B2B Management 88

Kibo

DECEMBER 1, 2020

Kibo recently hosted a fireside chat that dove into the challenges B2B organizations are facing post-pandemic. The Great Shift in B2B Organizations to Digital Experiences. So, we asked our experts how this period manifested itself at their B2B company. ” B2B Digital Transformation Versus Migration.

B2B 62

B2B Omnichannel Operations Customer 62