Segmenting and Personalizing the B2B Ecommerce Experience
Blue Acorn
SEPTEMBER 13, 2017
That’s what B2B ecommerce segmentation and personalization attempt to mimic. A B2B ecommerce site without either isn’t much better than a digital catalog and an EDI. You can read more on how your ecommerce solution can help simplify B2B pricing and processes in this report. B2B marketers like me have it easy.
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