Remove B2C Remove eCommerce Marketing Remove Omnichannel Remove Technology
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QUIZ: Are You Ready for Omnichannel Ecommerce?

Optimizely

But there’s a big difference between having a presence on a channel and creating coordinated and personalized omnichannel marketing campaigns. Omnichannel ecommerce is one of the buzziest terms in B2C marketing today for a reason. Think you’re ready for omnichannel ecommerce?

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2018 Predictions: What B2C Marketers Need To Know

Optimizely

The B2C market moves fast — there are always new tactics and new channels marketers should keep an eye on. Adapting quickly to these trends is how brands stay ahead in today’s competitive market. As a B2C marketer, you should be asking yourself hard questions like: What KPIs should we care about?

B2C 186
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9 Local E-Commerce Marketing Tips To Drive More Foot Traffic To Your Store

Kissmetrics

Interestingly, this growth pattern is not solely a retail B2C phenomenon. In fact, B2B e-commerce worldwide sales in 2017 peaked at $7.7 trillion, which is 235% higher than B2C. The shopper is more technologically advanced than ever before and is empowered to drive disruptive changes in traditional retail business.

eCommerce 210
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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Tech debt from historic open source or custom-built ecommerce technology solutions slow down internal decision making and threaten internal innovation and testing. Thanks to SaaS ecommerce technology allowing brands to rapidly build modern ecommerce websites affordably. Headless Commerce (API-First) Initiatives.

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11 eCommerce Marketing Automation Systems Compared

Inflow Insights

Adding a marketing automation system to your eCommerce marketing arsenal is typically a worthwhile high ROI effort and is a mandatory part of Inbound Marketing for eCommerce. But given the fast growing plethora of marketing automation systems available, which is best for your business? Detailed Analytics.

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6 Valuable Lessons from Etail East 2018

Optimizely

Jim Edgett, Head of Integrated Marketing at Gamestop. Some traditional retailers and CPG brands have begun to adopt new technologies and realize the full potential of ecommerce and direct-to-consumer. For many B2C brands, the customer is the center of the world. Omnichannel is Still Tough to Achieve.

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10 Best eCommerce Marketing Automation Systems Compared

Inflow Insights

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. Features to Compare in Marketing Automation Software. Inflow’s eCommerce Marketing Automation Software Comparison.