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Brand Loyalty Examples: 8 B2C Brands with a Rabid Fanbase

Optimizely

Following in Apple’s footsteps, we’ve put together a list of B2C brands that have built up a loyal following of fans that have enabled them to grow and expand their businesses rapidly. Socially and environmentally-conscious outdoor clothing brand Cotopaxi is named after an active Volcano in Ecuador near where its founder grew up.

B2C 261
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Beyond the Transaction: How to Make Your Ecommerce Site an Experience

Retail TouchPoints

Since it sells directly to consumers and to retailers (B2C and B2B ecommerce), Hearts on Fire needed to create two differentiated experiences that could be personalized to a buyer’s specific needs. Hearts on Fire , a leading global diamond jewelry brand, found success by implementing this method of personalization.

eCommerce 296
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Top 5 China Ecommerce trends to watch in 2023

365 Retail

Market research firm Forrester predicts a fifth of B2C brands in China will use digital idols to improve consumers’ shopping experiences in 2023. Travel restrictions and the Winter Olympics in Beijing fuelled the outdoor craze, with sales of winter sports equipment increasing by 300% on Alibaba’s marketplace Tmall early last year.

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2021 Lawn & Garden Industry Deep Dive: Data, Stats, & Trends for Brands

ROI Revolution

The home and garden B2C ecommerce market is expected to grow by nearly $102 billion from 2020 to 2024. With consumers spending more time at home, outdoor furniture sales are growing. The global outdoor furniture market was valued at $17.1 Next year, the outdoor furniture market is expected to reach a value of $18.59

Outdoor 78
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6 Success Factors For Marketing Measurement

RTP blog

The best model fit for your company will depend on your business type (B2B vs. B2C), the types of media you buy, the owned marketing you employ, the reach of your plans, your market penetration and customer visit frequency. Alternatively, a large convenience store chain buying outdoor media will have different measurement needs.

Marketing 195
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Expert Q&A: Creating a New Product Category in Ecommerce

Optimizely

It’s not just for outdoors enthusiasts and fitness gurus: it’s for a mechanic during his work day, a chef who needs a ring that can stand up to the dirtiest kitchens, a firefighter who can’t wear metal on the job. As a B2C marketer, what’s your biggest challenge in terms of reaching and engaging this audience effectively?

eCommerce 300
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Engage Buyers Between Purchases with an Ecommerce Content Strategy

Optimizely

Here’s how to create an ecommerce content strategy to engage buyers between purchases and drive serious growth for your B2C brand. The popular outdoors game, Spikeball , has its own YouTube channel where it posts tons of videos. for sites not using it. How to create an ecommerce content strategy.

eCommerce 210