Retail TouchPoints

DECEMBER 15, 2023

While B2C autonomous deliveries, such as those using robotic vehicles meant to travel on sidewalks, have been tested by a few retailers , there may be more opportunity in the B2B or “middle mile” space.

B2C 264

B2C Travel B2B Marketing 264

ChannelAdvisor

JUNE 23, 2022

Forrester isn’t beating around the bush in its most recent assessment of the B2C environment. The new report, Vast, Fast, and Relentless: Consumer Buying Enters a New Era , looks at the state of the customer-empowered commerce landscape — and what’s to come for B2C businesses who are ambitious enough to keep up. The choice is yours.

B2C 59

B2C eCommerce Travel Consumer 59

Digital Doughnut

DECEMBER 14, 2023

In the competitive travel and tourism sector, delivering a memorable traveller experience is paramount. Our specialised offerings ensure brands transcend in curating captivating traveller experiences, setting them miles ahead.

Travel 52

Travel Technology Customer Experience B2C 52

Forrester eCommerce

AUGUST 19, 2020

The COVID-19 pandemic upended the 2020 plans of many B2C marketers — amounting to a projected 28% decline in US marketing spend through 2021. Many companies, especially those in hard-hit industries like travel and fashion retail, were […].

Marketing 284

Marketing B2C Travel Fashion 284

Forrester eCommerce

JULY 28, 2023

Ads and cash travel one way; as the funds disperse […] Marketers rely on a suite of vendors, including demand-side platforms (DSPs) to furnish brand-safe, fraud-free inventory, and publishers use supply-side platforms (SSPs) to match their unique content to relevant ads and buyers.

Travel 362

Travel Supplies Marketing B2C 362

Kissmetrics

MARCH 2, 2021

To help, I’ve broken this list into B2C and B2B review sites, depending on your target buyers. Let’s start with B2C. B2C Review Sites. B2C” businesses sell goods and services directly to consumers. If you’re a B2C business, opt for popular, high-traffic review sites to maximize your exposure. Tripadvisor.

Merchant Services 273

Merchant Services B2C B2B Social Media 273

GetElastic

JUNE 2, 2023

Brands from various industries such as travel, gaming, and retail enjoy the benefits of a composable, API-first, microservices-based headless commerce solution. Commercetools Headquarters: Munich, Germany Number of Employees: 648 Website: www.commercetools.com Company Overview: Commercetools is a platform for B2C and B2B commerce.

Magento 147

Magento B2C B2B BigCommerce 147

Forrester eCommerce

OCTOBER 26, 2022

This service helps digital leaders across industries — including financial services, travel, retail, healthcare, […]. If you answered yes (or even “mostly yes”), then the Develop The Digital Strategy priority within the Forrester Decisions for Digital Business & Strategy service is for you!

Financial Services 195

Financial Services Travel Improvements Retail 195

Retail TouchPoints

AUGUST 7, 2023

With a B2B or B2C marketplace, you benefit from an ecosystem of buyers and sellers. From B2B services, mobility, travel, healthcare and housing, industries are collaborating as digital ecosystems.

Subscription 246

Subscription B2B Mobile Customer Experience 246

Algopix

MARCH 8, 2022

And by 2025, spending on online marketplaces will surpass spending on eCommerce websites in established retail and travel categories, according to OC&C Strategy Consultants’ Trading Places report. There are three main types of eCommerce marketplaces: business-to-business (B2C), business-to-consumer (B2C), and peer-to-peer (P2P).

Merchant Services 78

Merchant Services Payment Services Consumer B2C 78

Forrester eCommerce

MARCH 26, 2020

Travel has slowed to a crawl. The COVID-19 pandemic is having detrimental effects on businesses and economies around the world. State governments are ordering nonessential businesses to close. Bars and restaurants are limiting services. Public schools are closed.

Travel 317

Travel Customer Marketing Consumer 317

Retail TouchPoints

JULY 30, 2021

Last year, with the Chinese economy beginning to recover but travel still restricted, Alibaba extended the previously one-day event to 11 days. What started as a purely Chinese phenomenon has increasingly become a global event , particularly as cross-border travel continues to be thwarted by the pandemic. reached $83.81

Events 279

Events Merchant Services B2C Payment Services 279

Forrester eCommerce

AUGUST 25, 2020

Is it safe to travel? This past spring, I shared why it’s important that marketers develop a strong mobile strategy to engage with consumers in the right moment and format. While a few months have since passed, COVID-19 still blurs the future of work, commerce, and socializing. To return to work? To enjoy a beer at […].

Mobile 242

Mobile Travel Consumer Marketing 242

Retail TouchPoints

JANUARY 31, 2023

The ABCs of Experience Technology The beauty of this new era of experience is its potential applications for both B2C and B2B audiences. High-fidelity assets can be explored in a virtual showroom, replacing the need for physical samples and the associated cross-country supply chains’ logistics and travel.

Technology 305

Technology Consumer B2C Social Media 305

Kissmetrics

OCTOBER 13, 2020

Although business-to-consumer (B2C) brands often leverage local marketing, business-to-business (B2B) ones tend to take a broader approach. Businesses that travel to customers may also qualify. This may make it seem like only B2C companies qualify. Is your company tapping into its local customers through B2B local SEO?

B2B 298

B2B SEO B2C Mobile 298

Retail TouchPoints

JUNE 11, 2020

Research conducted by Forrester Consulting for Bloomreach, reported in The State of Commerce Experience , found that almost 80% of B2C and B2B customers have abandoned intended purchases because sites did not provide easy navigation, relevant search results or clear product information. Both studies included respondents from the U.S.,

eCommerce 179

eCommerce B2B B2C Toys 179

Retail TouchPoints

JUNE 23, 2020

For example, you can show how far your brand message traveled by grouping reach, impressions, shares and referral traffic. Roy has provided strategic content marketing advice to B2C brands like Intermix, Havaianas, True Religion, Wilton, Radio Flyer and more. Identify success stories by grouping relevant performance metrics together.

Marketing 279

Marketing B2C Document Travel 279

Forrester eCommerce

MARCH 16, 2020

With most agency holding companies deferring travel and enacting work from home policies, […].

Marketing 265

Marketing Travel Events Information 265

FastSpring

JANUARY 7, 2020

First, let’s talk about the two main review-site categories: B2C and B2B. B2C Review Sites. When we think about review sites, we usually think about B2C sites like: Yelp. All of these review sites can be further divided into categories like travel, food, service-based businesses, eCommerce, etc. Angie’s List. Yellowpages.

B2C 78

B2C B2B Banking Travel 78

ROI Revolution

MARCH 12, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. As traveling fears grow and countries like Italy extend travel restrictions , marketing events across the globe are feeling the impact. And the stock market has become increasingly volatile.

eCommerce 204

eCommerce Shipping Costs Events Social Media 204

Optimizely

SEPTEMBER 26, 2018

Most of our customers live in coastal cities and are interested in: personal finance, travel, and fashion. As far as where I see personalization going, I think the way we think about email right now in the B2C space is pretty static. Our consumer skews young for both Need Supply and Totokaelo.

Fashion 321

Fashion Marketing Supplies B2C 321

Whisbi

AUGUST 2, 2018

The company was founded in Barcelona by Alex Bisbe (CEO) & Jose Luis Cantero (CTO) and quickly became a global leader in conversational sales, with offices in the US & Spain, Whisbi was created with one mission in mind: helping B2C companies to connect with customers online and increase their digital sales revenue.

Telecommunications 61

Telecommunications Automotive Marketing B2C 61

Optimizely

NOVEMBER 23, 2017

As a B2C marketer, this should worry you. If you give your email, you join the #WCOgirlgang, an active Instagram community that shares beautiful and inspiring travel photos. They know that many brands will offer a small discount if they sign up for a newsletter or share their email address. Save products easily.

Shipping Costs 150

Shipping Costs B2C Customer Loyalty Travel 150

Omnisend

APRIL 26, 2023

Freelance content writer According to the Content Marketing Institute, 70% of B2C brands and 73% of B2B brands have a content marketing strategy. Travel planner Since people enjoy traveling and discovering new places, travel planning can be a great small business idea for individuals with great social skills.

Small Business Retail 158

Small Business Retail Payment Services Social Media Payments 158

365 Retail

MARCH 8, 2023

Market research firm Forrester predicts a fifth of B2C brands in China will use digital idols to improve consumers’ shopping experiences in 2023. Travel restrictions and the Winter Olympics in Beijing fuelled the outdoor craze, with sales of winter sports equipment increasing by 300% on Alibaba’s marketplace Tmall early last year.

eCommerce 71

eCommerce Outdoor eCommerce Marketing Hobbies 71

Optimizely

NOVEMBER 13, 2018

It all comes down to creating an exciting, clear, and consistent B2C brand. Monday Swimwear is really all about the style of resort-wear and a life of travel, which is perfectly shown off in their social channels. How do you keep buyers engaged and continue to earn their loyalty with so much competition in online shopping?

Fashion 236

Fashion eCommerce Marketing Jewelry 236

Omnisend

DECEMBER 12, 2023

For example, the beauty and cosmetics industry saw an open rate of 21%, while Travel and Automobiles saw a nearly 30% open rate in H1 2023. Below are a few factors influencing open rate benchmarks: Type of industry: Apparel, B2B/B2C, Cosmetics, Travel, Books, Food, etc., may have varying user engagement levels.

X-cart 88

X-cart Mobile Improvements Merchant Services 88

Kibo

OCTOBER 28, 2022

Earlier this year, we were named the Sole Leader of B2C Commerce Solutions by Forrester in “The Forrester Wave : B2C Commerce Solutions, Q2 2022.”. We have realized a strong, differentiated commerce vision, and are recognized by Gartner as a leader in composable commerce.

B2C 30

B2C Telecommunications Financial Services Travel 30

BigCommerce

MARCH 15, 2018

Few salesmen travel door to door anymore. It’s instead that they have yet to fully implement modern success strategies the B2C world has long known produce incrementally high ROI. This is an important shift in how selling has long been accomplished. Few even do so much as leave their home office. trillion by 2021. Optimizing for SEO.

B2B 344

B2B eCommerce BigCommerce Payment Services 344

GetElastic

AUGUST 10, 2021

While some of the most noticeable are from companies you probably come across day-to-day, it’s important to highlight that you don’t need to be a B2C retailer to adopt an omnichannel strategy, or that you have to focus on the customer-facing experience to have an omnichannel approach impact your business’ bottom line.

Omnichannel 148

Omnichannel Multi-channel Banking Food and Beverages 148

Kibo

JANUARY 28, 2021

Incentivizing logging in shows up in its own way in the B2C space through things like exclusive pricing and premium products. Travel and hotel sites too often did the same for their loyalty members pre-pandemic.

Customer 62

Customer Retail Omnichannel B2B 62

BigCommerce

JULY 6, 2018

More than just a conference, the eCommerce Expo is an interactive skill-building experience for all B2C and B2B professionals interested in learning about the latest tips and techniques to drive company growth in an online marketplace. Travel adaptors if you’re going to an overseas conference. Toronto, ON.

eCommerce 331

eCommerce Events Online Retail Technology 331

BigCommerce

OCTOBER 26, 2017

Before we go much further, as we travel through cross-border commerce, it is important to understand key terms that will be discussed. Similarly to U.S. buyers, consumers in developed countries and areas like these use websites to evaluate a brand’s trustworthiness before buying, either onsite or on a marketplace.

Shipping Costs 218

Shipping Costs Merchant Services Electronics Mobile 218

Kissmetrics

MARCH 30, 2018

Interestingly, this growth pattern is not solely a retail B2C phenomenon. trillion, which is 235% higher than B2C. Scent travels to your brain immediately and is closely linked to memory. According to a recent study by Statista , retail e-commerce sales worldwide reached $2.4 trillion in 2017 and are expected to reach 4.9

eCommerce 210

eCommerce eCommerce Marketing Marketing Shipping Costs 210

SellBrite

JUNE 7, 2017

Adventure travel company The Clymb ran a contest through Twitter and Facebook, enhancing connection with their existing clients, gaining greater exposure and even new clients. In B2C it’s about furthering or deepening the experience.”. In fact, 44 percent of retailers say that social media drives customer retention.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

iVend

MARCH 20, 2020

Retail businesses have had to quickly implement travel restrictions and support an expanding remote workforce. iVend for Magento quickly facilitates online sales with an integration to Magento Commerce so you can be up and running in as little as three days with a B2C eCommerce platform integrated to iVend Retail.

Technology 71

Technology Retail Magento POS 71

FastSpring

APRIL 13, 2023

But they quickly realized the market was too small and that there was a bigger opportunity elsewhere — in wider B2B and B2C commerce. So just the b2c right, which is more what I call Instagram brands, right? We don’t call up travel agents, we book it ourselves. And then the pathway that job completed has to travel.

Marketing 124

Marketing Merchant Services eCommerce Payment Services 124