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Starbucks and Bank of America Link Loyalty Programs to Provide Extra Perks

Retail TouchPoints

Starbucks and Bank of America (BoA) have forged a new partnership designed to offer extra rewards to their most loyal customers. can link eligible accounts to earn 2% cash back from Bank of America (on top of the rewards and benefits they already earn on qualifying purchases) and one Star for every $2 spent at Starbucks.

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Forrester Reviews And Scores US Mobile Banking Apps: What We Learned

Forrester eCommerce

For over a decade, Forrester has conducted an annual review of banks’ mobile apps. My colleague Gina Bhawalkar and I recently published our most recent research, in which we evaluated and scored the mobile banking experiences on more than a dozen banking brands’ apps across the US and Canada.

Banking 354
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8 Amazing Omnichannel Experience Examples from the World's Top Brands

GetElastic

An omnichannel approach enables businesses to deliver consistent, frictionless, and more convenient user experiences by interconnecting every customer touchpoint. Where omnichannel differs from a multi-channel approach, is that with a multi-channel approach, each touchpoint is launched, managed, and optimized in silos. Bank of America.

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Moving from Monologues to Conversations: How Brands are Driving Innovation with Unified Commerce Experiences

Retail TouchPoints

The exact definition of unified commerce, and in particular its relationship to the idea of “omnichannel,” varies depending on who you ask. Some see it as the next evolution of omnichannel, others as the technical underpinnings that make true omnichannel experiences possible. Now, they’re looking to have conversations.

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Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

Retail TouchPoints

“I’m an only child and I never thought I was going to join the business,” recounted Natori, who prior to joining the company was a reporter for Bloomberg and also worked in investment banking. And earn his stripes he has. My mother will be 75 [this year] and she’s still involved in literally every part of the business,” said Natori.

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TD Bank Exec Recommends Retailers Build Up Inventory to Combat Inflation and Meet Current Customer Needs

Retail TouchPoints

Consumers are now reacting to that and replenishing a lot of the things that they didn’t spend on before,” said Joseph Nemia, Head of Asset-Based Lending at TD Bank in an interview with Retail TouchPoints. “So One area where retailers have been doing a lot of work is omnichannel alignment.

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How to Give Best-in-Class Omnichannel Customer Support

Omnisend

However, providing exceptional customer service isn’t about the number of channels but the quality of customer service across them —and omnichannel customer support can help do that. What is Omnichannel Support? Click the link below and learn about how the omnichannel approach can be adapted in your marketing strategy!