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CVS Achieves Transparency Goal for Beauty Product Imagery, Shifts Focus to Mental Health Initiatives

Retail TouchPoints

CVS Pharmacy has reached its goal of full transparency for beauty imagery that is produced by and for CVS Pharmacy. This marks the culmination of the original CVS Beauty Mark commitment made in 2018 to educate customers about the difference between authentic and digitally altered photos. before the COVID-19 pandemic).

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How to Make your Beauty Routine More Eco-Friendly

Retail TouchPoints

With that in mind, one habit to consider paying extra attention to is your beauty routine. A recent report states that brand transparency regarding environmental sustainability remains a top priority for cosmetics and personal beauty care consumers. Packaging Takes Center Stage So what does sustainable beauty really mean?

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Grove Collaborative Launches Health and Wellness Hub

Retail TouchPoints

Grove Collaborative has introduced Grove Wellness, a product hub featuring a personalization engine designed to sharpen recommendations around consumers’ evolving health and wellness needs. Grove sells more than 200 products across 40 brands in this category, including multivitamins, women’s health, digestion, immunity, sleep and beauty.

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Beauty Ecommerce Marketing: The Must-Know Trends to Grow Your Beauty Brand

Omnisend

The beauty ecommerce business is booming. In 2021 alone, the beauty industry was estimated to be greater than $510 billion. Before COVID , in-store shopping accounted for 85% of beauty and personal care sales. In 2020 alone, there was a marked 25-35% decline in beauty-product sales compared to 2019: Image source.

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AI-Generated Product Recommendations Power Amazon’s Fall Prime Event

Retail TouchPoints

10-11 and now marks the unofficial kickoff to the holiday season — were apparel , beauty , home and toys. AI-Enabled Product Recommendations Boost Health and Beauty Categories AI played a significant role in U.S. A 5% increase in the average discount rate likely helped improve the Oct. In the U.S.,

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UK health & beauty brands’ post-purchase CX in need of a digital makeover, research by parcelLab reveals

Retail Technology Review

While UK health & beauty retailers have vastly improved their e-commerce offerings during lockdown, their post-purchase customer experience (CX) lags behind that of other retail sectors, the latest data from parcelLab, the operations experience platform, revealed.

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Walgreens Seeks Strategic Alternatives for Boots, Expands VillageMD as Healthcare Pivot Continues

Retail TouchPoints

People familiar with the matter said that Bain Capital and CVC Capital Partners are assembling a joint bid for the drugstore chain “predicated upon substantial investment in its digital, beauty and healthcare services offerings.”. However, Brewer did not comment on whether or not the retailer would pursue a sale.