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Books-A-Million Adds Same-Day Delivery via Walmart GoLocal

Retail TouchPoints

Books-A-Million will leverage its 231 stores to offer same- and next-day delivery using the white label Walmart GoLocal service, which Walmart introduced in August 2021. In the coming weeks, Books-A-Million will roll out the service nationwide, beginning in the Southeast and Midwest markets. Orders placed before 3 p.m.

Books 264
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Square Debuts Appointment Booking App to Help Service Providers Connect with Customers

Retail TouchPoints

Financial services and POS solution Square has launched a new consumer-facing app that lets customers search, discover and book appointments with beauty and personal care professionals. The Square Go app, available for free for both consumers and businesses, is currently available in the U.S. for iOS devices.

Books 245
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Half Price Books Implements New Solution to Tie Digital Ads to Store Traffic

Retail TouchPoints

Half Price Books has partnered with Reveal Mobile to utilize its geofencing and digital campaign measurement platform to optimize its marketing efforts. ” The partnership with Reveal Mobile is similar to Half Price Books’ approach to growth. ”

Books 317
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How to Market a Book: 7 Strategies

Kissmetrics

Now you have to go to the next step: marketing your book. This entails getting your book “out there,” earning an audience, and generating sales. You just need to understand how to market a book. How to Market a Book. No matter how good a book is, no one will read it if it doesn’t have the right marketing.

Books 308
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The Foundations of Composable Commerce at Scale

This easy-to-follow e-book can be leveraged at any stage of your composable journey, from planning to implementation to optimization. Part 1 looks at how brands use headless and composable commerce platforms to meet evolving consumer and business needs.

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25 Marketing Books You Should Be Reading

Kissmetrics

A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. If you’re on the hunt for a great marketing read that will stimulate you from start to finish, check out these 25 marketing books. Positioning: The Battle for Your Mind.

Books 271
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How Bal Harbour Shops’ Unique Traveling Mall Connects with Luxury Consumers

Retail TouchPoints

Meeting Luxury Consumers Where They Are (Image courtesy Whitman Family Development) The COVID-19 pandemic brought about many changes in the U.S., Meeting Luxury Consumers Where They Are (Image courtesy Whitman Family Development) The COVID-19 pandemic brought about many changes in the U.S., I’m going to book a trip.’”

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