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7 Strategies to Drive Urgency in Your Ecommerce Marketing

Optimizely

Every marketing communication — from emails to ads to web push — should aim to drive urgency in your buyers. Building a sense of urgency into your ecommerce marketing could even be the difference between hitting your revenue goals this quarter and missing them entirely. Deals with a Deadline.

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E-Commerce Marketing Tips for the Pet Industry

Prisync

This cat has over 2.5million followers and even has its own book deal. If you want to market your products, using social media can offer you a great advantage. Pet e-commerce marketing – final thoughts. What marketing strategies have you used for your pet store? What are you waiting for?

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Klaviyo vs HubSpot: A Side-by-Side Comparison

Groove

The right options can take a lot of the guesswork out of email marketing, automation, and more, leaving you and your team with more time to focus on actually running your business. HubSpot and Klaviyo are two of the biggest names in eCommerce marketing today, and each brings a wealth of benefits to the table.

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Etsy’s Shipping Initiative Puts Other E-Commerce Platforms to Shame – Want to Go Green? Take a Leaf Out of Etsy’s Book

Ecommerce Platforms

Back in February of this year, Etsy decided to celebrate their milestone by offsetting shipping emissions for the whole of the American e-commerce market! The post Etsy’s Shipping Initiative Puts Other E-Commerce Platforms to Shame – Want to Go Green? It Gets Better. Wait, it gets better. Nice one Etsy.

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How to Avoid Getting Screwed by Your eCommerce Marketing Agency

Inflow Insights

Approximately 75% of the companies that contact Inflow to hire our eCommerce marketing experts are leaving another agency relationship that was unsatisfactory for one reason or another. I could easily write an entire book on the reasons you might have gotten poor results with your. eCommerce Marketing vs. Lead Generation.

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Expanding into the European eCommerce Market: Pitfalls & Challenges

ESW

Successfully cracking the lucrative European market poses significant challenges not encountered in North America. Here are some of the biggest hurdles to consider if you’re eager to make Europe part of your eCommerce growth plan. In fact, eCommerce is the fastest growing segment in retail across Europe. billion USD).

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Exclusive Q&A: Can Anything Slow the Amazon Behemoth?

Retail TouchPoints

Amazon ’s dominant role in ecommerce — and in retail as a whole — isn’t likely to diminish any time soon. In fact, according to Robin Gaster, PhD, author of the forthcoming book Behemoth, Amazon Rising , Amazon’s share of the total ecommerce market could reach as high as 60% to 65% during the coming decade.