Retail TouchPoints

MARCH 2, 2023

Engage3 aims to help retailers grow revenue and drive store trips by tracking and optimizing their price image through the Omnichannel Intelligence module, part of the Price Image Management suite.

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Channel Omnichannel Retail Technology 277

Retail TouchPoints

FEBRUARY 2, 2024

Steve Jobs once famously said that his job was to figure out what consumers want before they know they want it. The exact definition of unified commerce, and in particular its relationship to the idea of “omnichannel,” varies depending on who you ask. And without a doubt, the primary driver of this shift is consumer expectations.

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Omnichannel Payment Services Technology Banking 317

Retail TouchPoints

MARCH 30, 2023

trillion for the year, according to data released at the State of Retail & the Consumer virtual event. Retailers are prepared to serve consumers in the current economic environment by offering a range of products at affordable prices with great shopping experiences.” trillion and $5.23 trillion and $1.43

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Consumer Omnichannel Travel Events 297

Wiser

APRIL 18, 2024

In the dynamic world of Consumer Packaged Goods (CPG), brand management is a critical function that navigates complex landscapes to connect products with consumers. This is particularly challenging when considering the diverse channels and regions through which products must be marketed.

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Channel Management Social Media eCommerce 78

ESW

MARCH 5, 2024

In the last few years, omnichannel logistics and delivery have become more than a nice-to-have. Omnichannel logistics and delivery are a must-have. Brands and retailers that have not yet adopted omnichannel strategies may be missing out on opportunities to grow business – especially in global markets.

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Omnichannel Multi-channel Retail Shipping Costs 88

Retail TouchPoints

MARCH 9, 2023

Hawkins’ job is to actually deliver on all those buzzy retail aspirations — omnichannel, seamless, frictionless — and fast, because if there’s one thing the mobile-first Gen Z shopper is not known for, it’s patience. Then all of that is getting pushed out through the influencers’ channels and our channels.”

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Omnichannel Social Media Mobile Fashion 279

Retail TouchPoints

DECEMBER 14, 2020

I would say by and large that consumer product manufacturers and retailers working in the private label space are finding ways to source products to fill the shelves,” said Melanie Nuce, SVP, Corporate Development at GS1 US during the webinar. “I Omnichannel Means One Channel, Not Two Connected Channels.

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Omnichannel Webinar Merchant Services Supplies 306

Retail TouchPoints

DECEMBER 14, 2020

Offline support, such as the traditional customer service phone call, remains a great channel for two opposite use cases: to answer quick questions, such as “do you have that shirt in size 10?” However, consumers now have access to various communication methods. and to offer advice: “I love contemporary design —what would you suggest?”

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Omnichannel Live Chat Channel Improvements 264

Wiser

FEBRUARY 6, 2023

For most retailers, the ultimate goal is creating a seamless shopping experience for consumers. A shopping experience that spans channels, allowing customers to engage with a brand online, in-store, and in between. According to Commbox , 90 percent of consumers use multiple channels when making purchases.

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Omnichannel Channel Social Media Consumer 145

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

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Omnichannel Multichannel Payment Services Retail 105

Retail TouchPoints

MARCH 28, 2022

More specifically, MINISO has spent the last year-plus bolstering its brick-and-mortar footprint in North America to amplify its proprietary $10 N’ Under concept, which has become beloved among Gen Z consumers. We are thus able to eliminate intermediaries and transfer the benefits to consumers.

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Retail TouchPoints

NOVEMBER 17, 2021

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? The day kicked off with a keynote presentation by Jeff Orschell, EY Americas Practice Leader: “Bottom line for retailers is that change is still happening, consumer behavior is still changing.

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Consumer Omnichannel Leisure Supplies 325

Retail TouchPoints

DECEMBER 13, 2021

Carrie Tharp, VP, Retail & Consumer, Google Cloud. These retailers are using the Cloud to unlock digital potential across their business — both online and in stores — and Carrie Tharp, Google Cloud’s VP of Retail and Consumer, is helping them do it. Now more than ever, “omni” is the focus.

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Channel Omnichannel Retail Merchant Services 182

RIS News

AUGUST 10, 2023

The new norm for the modern-day consumer includes access to multiple, convenient channels when interacting with a business. By combining your company’s touchpoints and contact channels to create an omnichannel customer experience, this will significantly enhance a consumer’s brand journey.

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Omnichannel Consumer Channel Retail 60

RTP blog

JULY 17, 2017

By Peter Zaballos, SPS Commerce The Digital Consumer Age Of Retail The retail industry has entered a new era – the Digital Consumer Age of Retail. Consumers’ proficient use of digital channels has revolutionized the retail industry and technology has changed the way people shop today.

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Retail TouchPoints

MARCH 5, 2021

The beverage alcohol company, which has operated as a traditional distributor-based wholesale business for decades, is currently in the process of building out standalone websites for its key brands as it moves toward becoming a customer-centric omnichannel operation. Moving from Traditional DTC to a Digital-First Approach.

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Omnichannel Channel Shopify Operations 261

Retail TouchPoints

OCTOBER 5, 2021

With conversational commerce solutions, brands can unlock a seamless omnichannel experience, win lasting customer loyalty and drive revenue. Modern consumers live on their mobile devices. In fact, according to Facebook , 58% of consumers are more confident messaging a business than calling them.

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Omnichannel Customer Loyalty B2C B2B 287

Retail TouchPoints

MARCH 14, 2024

These retailers harness the power of consumer data to create detailed buyer personas, identifying the preferences, behaviors and demographics of target audiences. This knowledge will not only facilitate more effective advertising but will also enable personalized messaging that resonates with individual consumers.

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Retail Omnichannel Consumer Channel 311

Forrester eCommerce

AUGUST 20, 2020

Put simply, the future business buyer will look more and more like a consumer. Accelerating the trend is a myriad of factors including changing buying behaviors and demographics, companies shifting to subscription and consumption models, and the rising importance of ecosystems. Based […].

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Channel Subscription Consumer Customer Experience 537

Retail TouchPoints

JANUARY 14, 2022

The early-season surge can be attributed to shoppers’ awareness of potential shipping delays , which also made omnichannel fulfillment a winning solution during that final rush: stores with curbside or in-store pickup options captured 62% of global sales during the Dec. 18 and Dec. 18-31 window. “In

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Omnichannel Fulfillment Shipping Costs Social Media 306

Retail TouchPoints

AUGUST 2, 2023

Those team members are a critical piece of the equation: “Having the size of the team and the expertise required to run a true omnichannel business is the biggest challenge,” said Widrick. “We We look at our stores as a channel for building the brand, but also as a way to get people to increase their basket size ,” Spector said. “We’re

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Omnichannel Social Media Shopify Shipping Costs 246

Optimizely

APRIL 1, 2020

With native messaging apps enabled on cell phones, our shoppers are opening up new communication channels and many are inviting brands to engage with them. Consumer research suggests that the preference for messaging is growing, and people are more likely to read text messages than to open emails. Let us know!

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Omnichannel Demo Channel Marketing 195

Retail TouchPoints

FEBRUARY 12, 2021

With COVID-19 case counts declining and vaccination efforts underway, eager consumers and retailers are both looking hopefully toward a future return to normal. The pandemic has forever altered consumer behavior, and this year in particular consumers find themselves in a kind of limbo — hope is on the horizon, but “normal” isn’t here yet.

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Consumer Omnichannel Events Customer Experience 347

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more. This is where cross-channel tracking becomes invaluable.

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Channel eCommerce Social Media Customer Loyalty 129

Salsify

JUNE 1, 2023

Explore the basics of channel segmentation as well as some tips and tricks for consumer market segmentation to help you effectively reach your audience.

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Channel Consumer Marketing Omnichannel 147

Retail TouchPoints

SEPTEMBER 22, 2023

While consumers still make plenty of online purchases, analysts expect ecommerce sales to grow more moderately in the near term compared to the past few years. Meanwhile, consumers return to brick-and-mortar stores and seek omnichannel experiences. 59% of consumers expect BOPIS as a shopping option.

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Shipping Costs Omnichannel Supplies Shipping 264

Retail TouchPoints

FEBRUARY 5, 2021

Post-holiday season for retailers is a period of recovery centered around understanding what happened during the holiday and how to move forward with the transaction cycle, while also preparing for ongoing omnichannel business. Post-Holiday Omnichannel Success. Post-Holiday Challenges. Gene Bornac is Chief Strategy Officer at enVista.

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Omnichannel Payment Services Specialty Retailers Customer Loyalty 232

Retail TouchPoints

JANUARY 29, 2024

While more than half ( 54% ) of retailers responding to the 2023 Omnichannel and Fulfillment Benchmark Report said active physical stores are the final locations for inventory prior to delivery, retailers are increasingly using third-party services to handle the actual mechanics of picking, packing and delivering items to consumers.

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Fulfillment Shipping Costs Omnichannel Retail 289

Retail TouchPoints

DECEMBER 3, 2020

Inmar Intelligence , a data-driven technology-enabled services company, has launched InmarPay, a unified omnichannel payment platform. InmarPay aims to drive profitability by connecting consumer engagement and payments for retailers, pharmacies and CPG manufacturers.

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Merchant Services Payment Services Omnichannel Consumer 179

Retail TouchPoints

AUGUST 26, 2021

Consumers are clear about how they want to connect with brands: they want access 24/7 and to be able to explore on their own terms — Facebook & Boston Consulting recently reported that two-thirds of global consumers attempted to message a brand about their goods or services during the 2020 holiday season. What does this look like?

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Consumer Marketing Mobile Customer Experience 317

Retail TouchPoints

SEPTEMBER 20, 2022

Direct-to-consumer brands in particular have been hit hard, with many reporting huge increases in marketing spend in Q1. . Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Investing in New Channels. Marketing budgets are 9.5%

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Omnichannel Marketing Social Media Channel 264

Dynamic Action

DECEMBER 15, 2023

Summary In the evolving retail landscape, developing a strategic omnichannel approach is crucial to remain competitive. 81% of consumers expect brand consistency across channels, underscoring the pivotal role of omnichannel experiences in retail.

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Retail TouchPoints

JANUARY 9, 2024

Diversifying advertising budgets with omnichannel media, like digital audio, will help advertisers reach unique and performative audiences at scale, with mere clicks of a button. This way buyers can choose what media channels perform best. ad spending to increase 5.1% in 2024, lower than India, China, Germany and Brazil.

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Retail Omnichannel Channel Mobile 290

Retail TouchPoints

JULY 28, 2023

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.

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Consumer Leisure Multi-channel Retail 246

Optimizely

JUNE 7, 2018

But is your brand on every platform and channel that your buyers are? You most likely have a few active social channels, a great ecommerce site, and some creative paid ads on Facebook or Google. Omnichannel ecommerce is one of the buzziest terms in B2C marketing today for a reason. But how do you do it effectively?

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Omnichannel eCommerce B2C Channel 170

Retail TouchPoints

FEBRUARY 24, 2023

Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment has shifted significantly over the past few years. Nearly all (93%) consumers surveyed in PwC’s most recent Holiday Outlook shared that trust is a top influencer in their buying decisions. Pre-pandemic, that number was 70%.

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Consumer Social Media Recommendation Apparel 283

Retail TouchPoints

AUGUST 28, 2020

Consumers are recognizing that major companies can play a large role in shaping tomorrow — both in terms of their influence on society at large and the post-COVID-19 shopper experience, according to the Visions Into The Future report by CallisonRTKL. It’s not evenly distributed throughout the entire retail industry.

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Omnichannel Retail Social Media Customer 334