365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Customer data should always be two things: reliable and repeatable.

Customer Data 64

Customer Data Customer Multi-channel Events 64

Retail TouchPoints

JANUARY 24, 2024

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Here we’ll take a look at these trending technologies and how they will shape B2B businesses’ ability to deliver a frictionless experience with their digitally native buyers.

B2B 236

B2B eCommerce BigCommerce Omnichannel 236

Groove

APRIL 16, 2024

Depending on the plan you choose, Shopify offers a wide range of features and apps designed to help you build your eCommerce store and attract customers. Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform. For one, Shopify is a hosted platform.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

Retail TouchPoints

DECEMBER 13, 2021

I think people are getting tired of using the word omni — it’s really “channel-less.” The customer doesn’t think in channels, so [the question becomes] how can the retailer stop operating in channels? Now more than ever, “omni” is the focus. That even includes no longer operating [in terms of] “properties.”

Channel 182

Channel Omnichannel Retail Merchant Services 182

Kissmetrics

JUNE 14, 2017

That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. You want every interaction to embody brand consistency and offer customer satisfaction.

Channel 226

Channel Customer Jewelry Customer Data 226

RTP blog

NOVEMBER 11, 2019

By Garry Church, Inmar Retailer buying decisions on technology are all too often influenced by the latest trends and reflect the “flavor of the month.” The customers who spend their hard-earned income with them should be a retailer’s North Star when assessing retail technology options.

Technology 150

Technology Retail POS PayPal 150

Retail TouchPoints

JUNE 9, 2023

By necessity, retailers are most concerned with the present day: they have to make sales and engage customers in the moment, no matter what channel they’re operating in. There’s the AI-powered Customer Data Platform provider Pairzon , AI imaging provider Claid.ai ; and AI-powered inventory optimization from syrup.

Presentation 250

Presentation Customer Data Channel Operations 250

Retail TouchPoints

APRIL 1, 2024

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Ensuring private customer data is kept private is not just a best practice — in some places, it is the law.

Retail 300

Retail Customer Experience Customer Retention Technology 300

Retail TouchPoints

DECEMBER 15, 2022

The convenience retailer and pizza chain’s partnership with Salesforce helped it consolidate fragmented technologies and automate its personalization strategy, allowing Casey’s to send 200 million personalized communications every month with messaging tailored to each customer’s purchasing history. 6 billion engagements captured.

Arts 270

Arts Mobile Customer Loyalty Customer Data 270

Retail TouchPoints

SEPTEMBER 29, 2023

Generative AI technology is progressing at breakneck speed and is predicted to change numerous aspects of our daily lives. End users are bombarded with content and media on all media and communication channels and are overwhelmed and starting to tune out.

Customer Data 243

Customer Data Operations Technology Games 243

Ecommerce Platforms

FEBRUARY 9, 2023

We’ll cover: How to sell across channels with Shopify POS Go How to sell in person with Shopify POS Go How multi-brand stores can sell with Shopify POS Go Keep reading to learn all about the selling potential you have with Shopify POS Go. As a result, we’d like to walk through ways to properly sell across channels with Shopify POS Go.

POS 104

POS Shopify Merchant Services Channel 104

Retail TouchPoints

JULY 24, 2023

According to The Small Business Blog , emails are an effective marketing channel because most U.S. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6% This channel is tried and true, but retailers must take a creative and personalized approach to stand out.

Small Business Retail 229

Small Business Retail Marketing Retail Social Media 229

Retail TouchPoints

AUGUST 29, 2023

Creating a competitive advantage in personalization is based on a company’s ability to capture, analyze and use personalized customer data, as well as understand, customize and optimize the customer journey, all at scale. It has to be cross-channel.

Multi-channel 229

Multi-channel Retail Customer Experience Customer Data 229

Pivotree Blog

OCTOBER 17, 2022

But certain elements must happen behind the scenes — like product content optimized for each channel and inventory visibility to ensure you don’t promote a product that’s actually out of stock. 5: Make Social Channels a Priority. Marketplaces are also a favorite channel for product search. .

Channel 98

Channel Customer eCommerce SEO 98

Retail TouchPoints

OCTOBER 27, 2021

With the customer journey growing more complex every day, due in large part to the proliferation of screens and cross-channel marketing, retail brands now require robust attribution models to understand how different channels contribute to desired outcomes. Game Theory Meets Attribution. AI-Driven MTA at Scale.

Multi-channel 293

Multi-channel Games Retail Social Media 293

Retail TouchPoints

JUNE 11, 2021

Retailers must look for the right technology that will streamline their operations and improve the customer experience, which can ultimately increase brand loyalty and revenue. Providing Various Payments Technologies. Tying Channels Together. Creating a combination physical-digital shopping experience requires data.

Payment Services 194

Payment Services Payments Retail Sporting Goods 194

Retail TouchPoints

OCTOBER 18, 2021

Insights from signals can help brands create the connective tissue between all of their channels to deliver the most relevant experience, from research to purchase to support and back. Connect every channel. In order to make the cross-channel dream a reality, brands need to pass data quickly between channels.

Customer Experience 285

Customer Experience Customer Channel Omnichannel 285

Retail TouchPoints

JUNE 9, 2023

From choosing more eco-friendly materials to incorporating energy-saving technologies, these companies have seen the importance of creating better environmental practices and have acted accordingly. Sustainability can be highly data-driven. Luxury retail brands are making sustainability a priority more than ever before.

Supplies 236

Supplies Operations Shipping Costs Customer 236

Retail TouchPoints

OCTOBER 8, 2020

GameStop plans to expand its physical and digital video game offerings as well as enhance its retail technology infrastructure through the deal. As part of the agreement, GameStop will standardize its solutions on Dynamics 365, Microsoft’s portfolio of cloud-based business applications and customer data platform.

Games 245

Games Omnichannel Retail Subscription 245

Retail TouchPoints

MARCH 3, 2023

There are four main tactical challenges that retailers seem to be facing in getting personalization off the ground: Data management, data analytics, alignment of retail organizations across functions and tools and technology enablement. Customers’ data trails can help retailers access preferences, past orders and history.

Consumer 240

Consumer Customer Loyalty Customer Experience Recommendation 240

Retail TouchPoints

APRIL 20, 2022

Through an interactive activation , attendees can venture through the shopping experience and see how the brands combine high-touch service and immersive technology to better serve consumers. Everything from the millwork to the fixtures and technology drive a brand story. Plus, the interactive RFID stations are a ‘must-see.’

Retail 353

Retail Social Media Technology Events 353

UpSellIt

JULY 13, 2023

By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. An omnichannel retail strategy connects numerous channels and touchpoints to provide customers with a seamless shopping experience. What is Omnichannel Retailing?

Omnichannel 103

Omnichannel Multichannel Payment Services Retail 103

Groove

AUGUST 18, 2020

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. This tool makes it easy for eCommerce merchants to grow their contact lists, personalize user experiences and communicate more effectively with customers. Real-Time Customer Data.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Sailthru

NOVEMBER 19, 2019

For the past several years, Forrester has published the Forrester Cross Channel Campaign Management Wave, their analysis of marketing technology vendors based on current offering and strategy in this field. Next-generation CCCM requires customer data management, advanced analytics, and cross-channel orchestration, among others.

Channel 74

Channel Management B2C Reference 74

Retail TouchPoints

OCTOBER 25, 2023

Technology may be able to alleviate the problems of multi-tasking associates, but only if retailers invest more in employee-facing solutions. Our employees are our customers too, in almost all cases, and their expectations have risen as well,” said Walker. .” “The same is true in retail with BOPIS experiences,” Walker added. “If

Multi-channel 317

Multi-channel Customer Experience Mobile Improvements 317

Retail TouchPoints

JANUARY 4, 2022

Best Buy Ads will be available for partner brands and services looking to reach customers both on Best Buy’s own channels and through external sites. The ad firm will utilize Best Buy’s internal customer data to recommend relevant methods of connecting with shoppers based on their habits. “We

Omnichannel 278

Omnichannel Customer Data Mobile Recommendation 278

365 Retail

AUGUST 4, 2022

Irrelevant content and inconsistent cross-channel communications top shoppers personalisation peeves, the latest research from insights-led customer engagement platform, MoEngage , revealed, as retailers and brands rally to meet consumers’ digitally accelerated engagement demands.

Channel 52

Channel Retail Presentation Customer Data 52

Retail TouchPoints

SEPTEMBER 20, 2022

Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Still, these channels carry significant costs — the kind that can make even an experienced marketer do a double take. Investing in New Channels. Invest in First-Party Data.

Omnichannel 262

Omnichannel Marketing Social Media Channel 262

Retail TouchPoints

AUGUST 13, 2021

The new operating model will help each organization focus on their biggest growth opportunities while still working together to provide a seamless customer experience across both channels. Going forward, the ecommerce business will become “The Bay,” while the banner’s 86 stores will continue operating as Hudson’s Bay.

eCommerce 299

eCommerce Operations Customer Experience Omnichannel 299

Optimizely

AUGUST 16, 2018

Marketers already know data is key to success in B2C and ecommerce. But knowing it’s important and actually being able to utilize data are very different things. Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. A missed connection with your customer.

B2C 210

B2C Customer Data Omnichannel Point of Sale 210

Retail TouchPoints

NOVEMBER 14, 2022

By applying machine learning to your contact center, you can provide better support to your customers and resolve issues faster so they can get assistance when they need it most. . AI technology can help streamline internal processes and boost employee productivity by automating routine tasks and eliminating human errors. Operations.

Customer Loyalty 334

Customer Loyalty Operations Improvements Customer Experience 334

Retail TouchPoints

AUGUST 25, 2023

Customers today know what they want as their decision-making happens online, but more than 85% of purchases are still predominantly made through wholesalers like Target, Walmart and more. This has challenged the D2C model, since obtaining data and insights for in-store purchases is next to impossible.

Retail 242

Retail Social Media Consumer Channel 242

Optimizely

JANUARY 11, 2018

By ingesting the right customer data, dynamic segments grow and shrink as your customers move in and out of the segments — automatically triggering the right campaigns at the right time. This is a powerful technology for B2C marketers because it saves time and makes your marketing far more personalized than before.

Customer 334

Customer B2C Customer Data Improvements 334

Retail TouchPoints

JANUARY 27, 2021

Being able to offer your customers the possibility to jump the queue and shop safely by appointment will help retailers improve their customer experience, increase their basket size and gain more customer data, boosting sales efficiency and customer lifecycle value. Solution: Adopt New Technologies.

Retail 279

Retail Social Media Channel Multichannel 279

Retail TouchPoints

MARCH 9, 2023

My daughter lives in technology. To do it, Forever 21 is: Making significant investments to align its digital and physical channels ; Enabling fast, frictionless checkout ; Meeting Gen Z where they are, on social media, to drive discovery ; and Listening to its customers to evolve its brand in line with their expectations.

Omnichannel 277

Omnichannel Social Media Mobile Fashion 277

365 Retail

MARCH 8, 2024

Today’s customer data platforms (CDPs) typically outsource or minimise the work that is required for retailers to clean and organise customer data. This leads to poor data quality, made worse by the inherent nature of messy online and offline customer data.

Retail 52

Retail Customer Data Demo Events 52

Retail TouchPoints

JULY 28, 2022

Retailers can offer virtual try-ons within their own ecommerce channels or partner with an ecommerce platform that offers virtual try-on as a feature. Other technology providers offer solutions that design some or all of a virtual try? Virtual try-on technology introduces important privacy obligations. Keep customer data safe.

Retail 251

Retail Customer Data Information Consumer 251