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Touchland CEO Reveals 5 Social Media Best Practices for the Holidays

Retail TouchPoints

With sleek packaging, an assortment of fun colors and luxurious scents, Touchland sanitizers are equal parts helpful and enjoyable, creating a lot of creative opportunities on social media. You have to create content that is specific to each channel, but the brand should always have the same voice,” Lisbona said. “We

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How Retailers Can Use AI to Improve Customer Experience and Build Trust

Retail TouchPoints

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. AI-driven solutions offer businesses a powerful way to personalize customer experiences.

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The Social Media Factor: Amplifying Your Brand’s Impact

Wiser

No business can afford to ignore the power of social media as a tool for brand amplification. For more established businesses, a dynamic social media presence is essential to maintain relevance, engage with customers, and attract new audiences.

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5 Things Brands Need to Know About the Gen Z Customer Experience (and Employee Experience)

Retail TouchPoints

If we were to sum up what brands need to know about Gen Z customer experiences preferences (and employee experience preferences) in a few words, it would go something like this: they’re different. Tip #1: Seamless and efficient experiences are a must. Tip #3: Social media influencers have significant reach.

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How Businesses Can Use Emerging Technology To Extract Value From Social Media

lateshipment

And one such channel that can be the best choice for you in the current scenario is your social media game. But if you’re wondering “ There are a lot of options like email and SMS marketing, why particularly focus on social media?” Here are some stats that should convince you.

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Four Customer Experience and Commerce Trends That Will Define 2021

Retail TouchPoints

The landscape of commerce and delivering customer experience changed dramatically over the past year, as millions of shoppers found health, safety, social distance and remote work taking center stage in their daily lives. Contactless customer experience. These are four with staying power: 1. Omnichannel shopping.

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Human Experience Transcends Customer Experience Across Generations

Retail TouchPoints

Now because of technology, social media and the blurring of the physical and digital worlds, they have both. With the rise of technology, social media and digital channels, brands and designers today must be cultivators of change in transforming all dimensions of the human experience within the built and digital environment.