article thumbnail

Email, SMS, and push marketing for ecommerce in 2023

Omnisend

In our BFCM 2022 report, we found that the volatility in ads had encouraged brands to rely more heavily on owned channels like email and SMS, and that these channels were more effective than ever. It’s not only the most popular channel, it’s also the most effective, generating an average ROI of $40 for every $1 invested.

Hobbies 88
article thumbnail

Retail’s Digital Future

iVend

In store shopping has long been the predominant way to shop, however, online shopping has quickly grown to become the preferred channel for many. Consumer preferences have shifted in response to the pandemic, as many have faced changes in their jobs, income and leisure time.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Retaining loyalty in uncertain times

365 Retail

However, if they’ve heard from a trusted source that a brand is offering a similar product for a similar price with a much better customer experience, they may be swayed into buying from that brand instead. Brands should take a proactive, rather than reactive approach, to increase customer loyalty.

Leisure 72
article thumbnail

Check it out – how grocery POS drives convenience and speed

iVend

Whilst other forms of retail may be seen as leisure and pleasure, the weekly food shop is more likely to be considered a must-do chore. In today’s omnichannel retail world, they no longer see the distinction between the online and offline channels, so retailers need to seamlessly integrate the two.

POS 52
article thumbnail

Which Retail Tech Is The Real Deal?

RTP blog

Visual search will be a boon to shoppers who see a “must-have” outfit or item on InstaSnapBook — and an even bigger boon to the brands that figure out how to channel those visual searches to their sites.

Retail 150
article thumbnail

Retail’s Digital Future

iVend

In store shopping has long been the predominant way to shop, however, online shopping has quickly grown to become the preferred channel for many. Consumer preferences have shifted in response to the pandemic, as many have faced changes in their jobs, income and leisure time. As a result, retail digitalisation has quickly become a must.

article thumbnail

Retail’s Digital Future

iVend

In store shopping has long been the predominant way to shop, however, online shopping has quickly grown to become the preferred channel for many. Consumer preferences have shifted in response to the pandemic, as many have faced changes in their jobs, income and leisure time.